Cloud Business Apps

Opinions & Concerns

Opinions about cloud applications and web-based business software for small businesses


In the online environment most people spend a large amount of their time emailing. In essence, it should make our lives easier but with all the emails, websites, business, shopping etc. some individuals may feel that email has complicated life to the extent that we lose track of what we're doing. Some people use task manager tools, such as AtTask or ProWorkflow or Zoho Projects, but an additional way to utilize time effectively and to make your life more organized and manageable is to have more than one email address. For those of you still using one email address for all aspects of your online communication, here are 9 reasons why you need to have multiple email addresses, and so you can focus on email management instead of email insanity. (more…)


Forget Orange-Content Marketing is the New Black

By Diana Berryman, 28 August 2014

It’s all about the content folks, it’s everywhere in marketing and this trend doesn’t look set to end anytime soon. If you are starting to glaze over at the phrase content marketing, just stop and think about it for a while… (more…)


As a consumer, you are surely familiar with file sharing applications like Dropbox, Box, and Google Drive by now. And, like many business people, you may have tried those tools for your business, only to find that for sharing sensitive internal documents, none of them is ideal. So what we're talking about here might be something new to you: enterprise-level file sharing software. (more…)


Top Ten Business Bloggers on Twitter

By Diana Berryman, 25 August 2014

Every business needs a content marketing strategy. It is a great time for bloggers, in particular B2B business bloggers as they are in great demand right now! What if you can’t afford to employ a professional to create your amazing content? You need to check out what is happening in the blogging world. Most professional business bloggers share their content on Twitter, amongst other networks. Emulate what the successful people are doing, they know their stuff. Here are ten fabulous business bloggers and where you can find them on Twitter… (more…)


What’s the biggest challenge for any leader trying to roll out new business software? It’s forming new habits, because, as you know, old habits die hard. Nothing is more true than the habits of sales people blocking the proper adoption of a customer relationship management software or CRM. When we started Pipedrive we knew that building a cutting edge sales software wasn’t going to be enough -- we needed to focus on making the app as easy to implement as possible. Still, a lot of what has to do with the ease of starting to use a new software has nothing to do with the software itself. Today we visit offer you tricks from our own experience to help you roll out a software to your small business. (more…)



  When you talk about cloud computing, evidently most Brits think you're talking about playing Super Mario on your PC, trying to collect coins and knock turtles off. They don't even know that they are spending time in the cloud, and certainly don't see the benefits of using business software. At least that's what Juniper Networks discovered when they surveyed about 2,000 "average consumers" in the U.K., learning that most Brits are blissfully unaware of the cloud they live in. (more…)


Imagine this: You’re an environmental engineer out in the field, taking samples for lab testing. You whip out your tablet and use your soil-testing apps to measure and record your samples. Then, you use your camera app to snap some images for the file. Next, you go to your task management app and note down the time you’ve been on site against the job. When you get back to your office, you’re going to need to type all the info collected from your apps into your job report app, print out and attach the photographs, and stick it all in a physical folder. (more…)


As you may have noticed, we're big-time cloud lovers around here, and we are loving the transition away from fixed media and physical processors to cloud-based, scalable solutions. But security is a common – and totally understandable – concern when considering whether or not to move your files and other digital assets to the computing cloud. (more…)


Best Marketing Influencers on Twitter

By Diana Berryman, 10 July 2014

Marketing in general, and particularly social media marketing, is taking over the world! Ok so I am slightly biased, being a social media marketer myself, but it is an exciting, ever-changing world of new and inspirational ways to make a success of your business. The very best thing about marketing your business on Twitter is that absolutely anyone can do it! There is so much information out there, millions of blog posts to read. Thousands of great people to mentor you. A billion ideas for you to adapt to suit your own business and to inspire you to imagine brand new ideas. If you are new to marketing and social media it won’t do you any harm at all to learn from the best. I started writing this list with people in mind. The more research I did the more amazing, influential, marketers I came across. This may have to be the first of a series of articles about the people who know their marketing stuff on Twitter. Watch, read and learn folks! (more…)


How Secure is Your Small Business Accounting App?

By Jennifer Riggins, 9 July 2014

We spend a lot of time talking about why you should ditch spreadsheets in favor of an accounting app -- automating, error-proofing, scalable, saves you time and money -- but we don't touch on enough on the topic of security. Which is more secure -- book-based bookkeeping, Microsoft Excel, downloaded accounting software like Quickbooks, or the trendy cloud-based accounting? They each have different pros and cons Today we look to weigh the risks versus the benefits of using an accounting app to manage the day-to-day of your small business in the cloud. (more…)