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As small businesses begin to grow in revenue they are often faced with issues such as tackling larger work loads, managing expanding customer databases, keeping new hires up-to-date on customer information and tracking vital sales and marketing processes. While Excel spreadsheets and even paper-based methods of storing customer data may have been sufficient in the past, these small businesses now need a more effective method of keeping track of their sales activities. (more…)


GetApp is One of Europe’s Fastest Growing Tech Companies

By Giancarlo Cammarota, 14 April 2014

GetApp was selected as one of the top 3 fastest growing tech startups in Spain and a top European tech company, according to The Next Web, one of the most influential technology publications. GetApp was nominated a top company in the Tech5 competition, created by The Next Web to highlight Europe's most promising tech startups in seven major European countries. The selection process took into consideration critical business data, such as the growth in revenue and in users that the companies achieved between 2011 and 2013. (more…)

Found in News


Some SMB managers and entrepreneurs still think that business intelligence solutions are sophisticated and expensive tools needed only by large enterprises managing enormous amounts of data. But is it true? These are six reasons why I think it's not. 1. Business Intelligence Is for Everyone Business Intelligence, despite its sophisticated aura, is a very straightforward practice. It is all about collecting relevant data about your company performance and taking actionable conclusions from it so you can make informed decisions on how to improve different aspects of the business. (more…)


6 Learning Management Systems for Educational Institutions

By Jessica O' Loughlin, 10 April 2014

E-Learning software, otherwise known as learning management systems (LMS) are often associated with staff training and development. However, the core function of any learning management system is to make teaching and learning more efficient, and this applies to educational institutions as much as it does to other kinds of businesses. Learning management applications which are geared towards educational institutions are designed to enhance the experience of students along with those of teachers - improving communication, information and resource sharing. (more…)


In the past couple of years project management software has become key for the vast majority of businesses. Users range from freelance consultants to project managers in big corporations. As a marketer myself, I have been involved in a number of projects and have been testing quite a few applications for different purposes. This is why I decided to share my experience in a series of infographics. (more…)



Accounting Software to Meet Three Key Needs

By Jessica O' Loughlin, 3 April 2014

When choosing the right accounting software there will be a number of key accounting processes you will want to take into consideration. Three of the most important of which are billing and invoicing, expense management and bank reconciliation needs. However, not all accounting software solutions are capable of covering all three of these processes properly. That is why we have identified 5 popular applications that do a good job on all them. But before looking at these, let´s consider what accounting software can do to make these processes more efficient. (more…)


Cloud-based Software Fueled Industry Growth in 2013

By Giancarlo Cammarota, 2 April 2014

SaaS and cloud-based software played a mayor role in the growth of the software industry over the last year. According to a Gartner report, the worldwide software revenue grew by 4.8% compared to 2012, achieving a total of $407.3 billion in 2013. The importance of cloud and subscription-based software is demonstrated by the entrance, for the first time, of a pure cloud vendor in the list of top 10 worldwide software vendors. Salesforce.com won the 10th position with more than $3.8 billion in revenue and with a 33% yearly growth, the highest among the top 10 vendors. (more…)

Found in News


Join the SaaS Marketing Revolution at Maximize 2014

By Manuel Jaffrin, 2 April 2014

GetApp is pleased to support the upcoming SIIA Maximize 2014 conference, taking place May 20 – 22, 2014 in San Francisco, CA. Maximize is the premier SaaS gathering focusing on specific growth opportunities for SaaS marketers.  (more…)

Found in News Trends


Talent management software is becoming an increasingly important tool for HR departments, employers and hiring managers alike for a plethora of good reasons. These benefits apply to companies of all sizes, from large enterprises to small start-ups. However, depending on the number of employees, the needs of your company and the type of software you are already using, different applications will be better suited to your business needs than others. (more…)


We had the pleasure of talking to Ben Harris, CEO of Decibel Insight, about the evolution of the company, the benefits of visual web analytics software for conversion rate optimisation and the future of the product. (more…)

Found in Interviews