Tag Archives: small business

This post is primarily geared towards the implementation of  large on-premises software packages, particularly Enterprise Resource Planning software (ERP), however some principles may apply more broadly to businesses of al sizes as well. Whether you are selecting an introductory accounting package, or purchasing a full integrated ERP system, be sure to adhere to the following five steps: (more…)


  Online Marketing Software is the hub of any business from WAHM’s (Work At Home Mom's) and crafters to large corporations. There are just too many social networks and online marketing avenues for man (or woman) to manage alone. To establish your presence across the multitude of networks it is important to create a strong brand and continuity of communication. (more…)


Social Media Greats on Twitter

By Diana Berryman, 23 June 2014

So who to follow on Twitter? There are just so many great Social Media greats out there but who are the current top dogs? Following the people who have cracked the social media code can only help you, right? These guys are the best of the best. They give insightful advice and share great hints and tips. Keeping a close eye on what they do and emulating their style is a tremendous way to improve your social media marketing efforts. If you own a business and you don’t already follow some, if not all, of these guys then I suggest you get on it! (more…)


Why You Need an Email Marketing Software

By Diana Berryman, 19 June 2014

Email marketing is sending out an email to your email contacts with a promotional message. One of the big guns of online marketing, email marketing campaigns are a simple yet effective way to reach out to specifically targeted customers. Email marketing software has a ton of benefits. (more…)


The Best Social Media Marketing Apps for SMBs

By Diana Berryman, 17 June 2014

There are only so many hours in the day and let’s face it we all need a little help from time to time. Whether you are a small business, an international company or a social media professional, you either need several pairs of hands, or you need some great software for your social media management. (more…)


Best Video Marketing Apps for SMBs

By Diana Berryman, 11 June 2014

All businesses can use a great video marketing strategy, they aren’t just for pretty products or how to… Whatever you're offering can be promoted by video and made infinitely more share-able by immortalizing it on film! Any business not implementing a Video Marketing campaign is missing out on a chance to stand out from your competition. If you think it is too difficult, expensive or time consuming then think again, times have changed! (more…)


Given the clutter of cloud-based HR solutions available in the market, finding a worthwhile solution that fits your business’s needs can be a difficult task. This week, we will review WebHR – a cloud-based HR solution that promises to be different. We will look at its interface, features, and see how it can be of use to you. (more…)

Found in App Reviews


The era of free is almost here. With their freemium pricing model, SaaS business applications have upended the software licensing paradigm. Cloud apps have hastened its demise. Although legacy systems are still available, small businesses and large organizations are clearly moving towards a business model underscored by free or extremely cheap offerings. The benefit of this pricing mechanism is that they enable you to run your outfit using free apps that shore up productivity amongst your workers and enable mobility. What's more, they enable you to focus on the effectiveness of your operations, instead of worrying about costs. Here are four areas of your business you can run using free tools. (more…)


Most of us, as individual consumers, rarely get information from a single source. Instead, we use an assortment of sources and media to find out what we want. A similar situation exists in large organizations. Learning rarely occurs from a single source or in a structured manner. Instead, it bubbles up from people, social media or wiki posts and is presented in several formats including audio, video, and text. With their structured, top-down and time-consuming approach, traditional learning management solutions  are not sufficient to manage these streams of information. This week we will review a solution that promises to revolutionize the way we share knowledge in business. We will look at Bloomfire -  - a SaaS knowledge-sharing tool for the modern workforce. We will look at its features, interface and see how it can be of use to you. (more…)


(This article originally appeared on Laurie McCabe´s blog) As discussed in my blog, IBM’s Managed Service Provider Initiatives for Midmarket: An Interview with Mike McClurg, IBM views MSPs as an increasingly critical channel for delivering cloud-based technology solutions to midmarket companies. Just a few days after I posted this interview, IBM announced that it would further strengthen its initiatives to help MSPsmeet the growing midmarket demand for cloud services. (more…)

Found in Trends