Save time and effort while comparing leading CRM Software tools for small businesses. The table below compares Insightly and Base. Check out product details such as features, pricing, target market and supported languages.

Base CRMCustomer Management
(based on 4 reviews)
InsightlyCustomer Management
(based on 30 reviews)
InfusionsoftSPONSORED AD
(based on 9 reviews)

Product Overview

Base CRMCustomer Management
  • Cloud-based CRM solution that dramatically boosts sales productivity
  • Provides actionable insights, such as where the inefficiencies are in the sales process
  • Real-time analytics allows sales reps and teams to take timely and appropriate measures to increase their close rates
  • Offers native mobile apps for iOS, Android and Windows Phone
  • Intuitive and user-friendly interface enhances software adoption rate, hence, better sales performance

Read the full GetApp Analysis

InsightlyCustomer Management
  • CRM and project management solution for SMBs.

  • Enables businesses to create strong relationships with customers.

  • Created for businesses with one to 200 employees.

  • Integrates with many of the most popular business apps.

  • Linking feature gives users a 360-degree view of their business networks.

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Read the full GetApp Analysis

InfusionsoftCustomer Management
  • Automates sales and marketing processes to ensure brand consistency and your ideal customer journey

  • Helps small businesses grow sales, get organized, and save time

  • Handles the sales and marketing tasks that entrepreneurs dread

  • Used by more than 20,000 small businesses

  • Includes features for marketing automation, online sales, lead scoring, custom quoting, contact management, and list segmentation

  • Saves businesses time by housing all sales processes within one system

Read the full GetApp Analysis

The Most Favorable Review

Base CRMCustomer Management
Chi6th of March, 2014 17:36

Intuitive, User Friendly GUI and Great Service Personnel

I felt one of the reviews was unfair and unhelpful. I hope this will help people in their decision making.

Read all 4 reviews

InsightlyCustomer Management
Peter Pawlus, Principal at REPatron & Xoogler Google Enterprise Sales18th of December, 2014 17:12

I use Insightly for a number of our clients

Insightly is awesome for it's ease of use, deep Google integration and their mobile app. I primarily use Insightly for clients that are field sales reps and need to update contacts from their mobile phone.

Read all 30 reviews

InfusionsoftCustomer Management
Tom Evans, Author, Mindfulness Trainer, Host of The Zone Show15th of May, 2014 01:49

An Online Business in a Box

I've played with many other cheaper systems and wasted both time and money. Once you get your head around tagging and campaign sequences, Infusionsoft is really quite simple.

Read all 9 reviews

The Most Critical Review

Base CRMCustomer Management

No critical reviews found in the past 12 months

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InsightlyCustomer Management
A verified reviewer6 days ago 00:20

Gmail app is horrid and customer service is really slow

The gmail app is very weak. It doesn't pick up email contacts in forwarded emails. If you don't start your account as a Google apps account you can't add it later.

Read all 30 reviews

InfusionsoftCustomer Management
Business Manager ( company, 2-10 employees)20th of November, 2014 16:19

Not suited for a small business with existing CRM

Do not subscribe to this solution if you have an existing CRM and/or don’t have about 20 hours per week over four weeks to attend training and setup campaigns. They push their products to small businesses but I don’t see how a business owner can set up the product, take care of sales, and do the actual work.

Read all 9 reviews

Features

Base CRMCustomer Management
  • Visual contact cards
  • Lead management
  • Pipeline visibility tool
  • Pipeline development reports
  • Multiple out-of-the-box reports
  • Reports for both reps and managers

Read more about Base CRM

InsightlyCustomer Management
  • Powerful email integration with Google Apps
  • Free up to 3 users
  • Fast Search of Everything You've Stored
  • Automatic Address Book
  • Track Opportunities/Pipelines
  • Customer Relationship Management

Read more about Insightly

InfusionsoftCustomer Management
  • CRM
  • Marketing Automation
  • E-Commerce
  • Built-in metadata and keyword fields
  • Drag and drop to craft and publish landing pages
  • Web Forms

Read more about Infusionsoft

Screenshots

Base CRMCustomer Management

12 screenshots available

InsightlyCustomer Management

6 screenshots available

InfusionsoftCustomer Management

6 screenshots available

Pricing Information

Base CRMCustomer Management

Pricing model: Subscription
Free Trial: Available

Learn more about Base CRM pricing

InsightlyCustomer Management

Pricing model: Freemium, Subscription
Free Trial: Available

Learn more about Insightly pricing

InfusionsoftCustomer Management

Pricing model: Subscription

Learn more about Infusionsoft pricing

Typical Customers

Base CRMCustomer Management
  • Large Enterprises
  • Mid Size Business

Read more about Base CRM

InsightlyCustomer Management
  • Freelancers
  • Mid Size Business
  • Non Profits
  • Small Business

Read more about Insightly

InfusionsoftCustomer Management
  • Freelancers
  • Small Business

Read more about Infusionsoft

Support

Base CRMCustomer Management
  • FAQs
  • Forum
  • Knowledge Base
  • Online Support
  • Phone Support
  • Video Tutorials

Read more about Base CRM

InsightlyCustomer Management
  • FAQs
  • Knowledge Base
  • Online Support
  • Video Tutorials

Read more about Insightly

InfusionsoftCustomer Management

No information available

Read more about Infusionsoft

Supported Devices

Base CRMCustomer Management
  • Android
  • Mac
  • Mobile Web App
  • Web-based
  • Windows
  • Windows Phone
  • iPhone-iPad

Read more about Base CRM

InsightlyCustomer Management
  • Android
  • Mobile Web App
  • Web-based
  • Windows Phone
  • iPhone-iPad

Read more about Insightly

InfusionsoftCustomer Management
  • Mac
  • Web-based
  • Windows

Read more about Infusionsoft

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