Interview with David Hodges, CEO of Smartpath Software
16 February 2011 - We asked David Hodges, CEO of Smartpath Software, a few questions about his company and his view of the markets they serve.
GETAPP.COM: Who are you and what is your role in the company?
HODGES: CEO.
GETAPP.COM: Can you briefly present your management team?
HODGES: Owen Batt - Chief Information Officer Leanne Cluley - Business Development Manager Sean Van Osselaer - Development Team Manager Daniel Moeschinger - Marketing Manager
GETAPP.COM: Are you a cloud or a Software-as-a-Service (SaaS) company?
HODGES: Smartpath Software is a Cloud and Software-as-a-Service company, we deliver both enterprise solutions to large business and small to medium sizes businesses via our single sign on platform.
GETAPP.COM: How do you use and promote usage of cloud computing?
HODGES: We have lived and breathed the cloud technology platform from the days of Application Service Provider (ASP) through the SaaS hype and into the cloud computing revolution. We have played what we believe to be an interregnal part in educating the market not only in Australia but overseas for close to decade on the benefits of hosted technology solutions. We have always believed and will continue to believe in the merits, value and free spirit of the cloud and all it delivers to the users!
GETAPP.COM: What are the points of difference of your solutions?
HODGES: Our offering is uniquely asset centric, extremely easy to use and feature rich.
GETAPP.COM: How would you like to be evaluated by a prospect?
HODGES: by value for money or bang for buck is the only measure these days. This is what our clients tell us.
GETAPP.COM: Why do your customers buy from you?
HODGES: Customers buy from us because the benefits are crystal clear from the completion of our first meeting. This is achieved in three steps: 1. Through process driven problem to technology mapping in conjunction with on the spot business case analysis. 2. The marriage of the analysis to technology in the form of a configured easy to use demonstration based system. 3. And finally, an immediate benefit-based internal and external sales collateral tool to take to stakeholders. In other words we see your problem, we adopt your pain and finally we become your solution.
GETAPP.COM: Can you mention some of your key clients?
HODGES: Rio Tinto Royal Australian Airforce Spotlight Cue Clothing ARA Group William Angliss Institute Kangan Batman Tafe
GETAPP.COM: What do you see as the key trend emerging in the industry?
HODGES: Main trends I see emerging are integration of key Cloud offerings at an enterprise level to deliver high value business solutions to rival that of SAP, CA and Oracle.
GETAPP.COM: What is THE most important message you feel you should get across to someone considering buying your solutions?
HODGES: Customer Centric, customer service, customer satisfaction! We love our customers.
GETAPP.COM: Thanks for your time, David.