Frequently Asked Questions (FAQs)

• What is the difference between GetApp and general search engines?
• As a provider (ISV), why should I add my applications to GetApp?
• Does GetApp offer banner advertising?
• Does GetApp have an API?

What is the difference between GetApp and general search engines?

General search engines are used for informational queries that cover broad topics (e.g. CRM software) and often return thousands of results, whereas a user originally sought of more organized information or  specific websites (e.g. a brand, a set of products). An application buyer will typically want to find a limited number of highly relevant results in defined category where the information is well-organised and consistent, with a view to finding, comparing and efficiently selecting applications that meet a specific need. This is where GetApp comes in!

As a provider (ISV), why should I add my applications to GetApp?

GetApp uses advanced marketing methods (organic and paid search) to generate online traffic from decision makers and prospective buyers of software applications and services. GetApp applies industry best practices in capturing accurate and detailed sales lead data that can be made available to sales teams immediately. As a low-cost channel for reaching business & IT buyers that would otherwise remain invisible, GetApp is an ideal part of an effective online marketing strategy for any mid-sized application provider (ISV). For Premium listings, CPC prices start at 3US$ per click.

Does GetApp.com offer banner advertising?

Yes. GetApp offers banner advertising opportunities. To learn more about advertising on GetApp and increasing your exposure with business & IT buyers, contact us at sales@getapp.com.