Marketing Automation Software Reviews
Below are a selection of user reviews, opinions and ratings we have for Marketing Automation software. We have 48 user reviews in total for Marketing Automation software. Alternatively you can view our comprehensive directory of Marketing Automation software, applications & tools.
Review for ProspectStream 3
Fantastic Prospecting Tool
by Campaign Builder on 2012-03-16 23:40:48
I have been using ProspectStream version 3 with clients for more than a year now. I am also a Goldmine user (grudgingly) and there is simply no comparison. Not even sure why I mention it, except the sales automation space seems to be dominated by GM and SalesForce. ProspectStream is the only software on the market that builds best practices into the software. Being a consultant who builds outbound prospect calling campaigns for my clients, ProspectStream enables me to get callers making sophisticated calls quickly.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: Extremely inuitive, non-distracting and simple interface for users. Fast - especially important because callers depend on clicking between different areas of messaging while on a live call. No screen refresh delay. Powerful admin and data controls
Cons: Not as easy for an administrator to use as it is for a user/caller. But loading, attributing and assigning fields for a new database in ProspectStream is only slightly more convoluted than setting up an appointment in Goldmine. I wish I were joking.
Review Context: I am a consultant working with clients on lead generation programs.
Review for LiveBall
I would recommend to a company that has a marketing department
by Kate on 2010-08-26 05:03:48
This is something I would recommend to a company that has a marketing department and needs a way to test landing pages on the fly without interrupting the IT and web development side. Ion makes it clear that this system is built with marketers in mind, not necessarily code-minded people. It’s simple and easy to use, but also builds nice code on the back end.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: All of the pages created are SEO compliant. You can use the canonical tag to point the search engines at the “real” version, or add a “noindex” if you don’t want these pages in the index. You can add in your own tracking code.
Best Uses: To create optimized landing pages
Review Context: Search marketing expert
Review for Pinpointe
Successful B2B email marketing
by Wayne Bains on 2011-12-02 09:29:10
The Email Marketing Software from Pinpointe offers for B2B users like me more creation and monitoring features than we could find in ordinary B2C email marketing services. One very useful feature is for example the customizable From field. If you create an email marketing campaign with Pinpointe you can import contacts from an Excel, Outlook or CSF file without problems. The software enables you as well to add information about a client as a note. You can choose from different report options, all of them are easy to create.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: The software offers great features like surveys, an email previewer, a spam checker, etc. I also like very much Pinpointe's email creator which helps you to prepare full HTML emails.
Cons: Social media integration and complaints report is missing.
Review for Pigeonholes for iPad
Syncs all my company's documents in seconds to 250 iPad users
by Bill Whitehurst Jr. on 2012-03-06 20:48:38
Tried Dropbox for teams, it was too pricy. Tried GoodReader - way too complicated. This one's just right and the support is better than any of our other IT vendors.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: Fast, easy, cheaper than competitors and saves me a lot of time.
Cons: I'd like to be able to email docs directly from the app.
Best Uses: I use it to sync internal memos, marketing content, product information, instruction manuals, sales commission reports and other reports such as velocity and quarterly sales.
Review Context: CIO for an insurance firm in the U.S.
Review for BPMonline CRM
Very Recommendable CRM Solution
by Hesse Hyde on 2012-05-16 14:15:06
This is an easy and affordable process management tool for organizations using a CRM. The software is flexible and what I especially appreciate is the ability to audit processes.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: Nightly emails sends notices to employee that they have tasks that require attention. Easy to use CRM solution.
Review for Workbooks CRM
Fantastic tool for voluntary work
by Rosie B on 2011-09-06 12:17:19
We use Workbooks to keep track of all our members, providers, volunteers and sponsors; communication and for managing activities. It saves vital time, which is invaluable when you are running a voluntary project as well as a business. Most importantly for me, it is easy to use and quick to learn. I really like the fact I can quickly filter data, so if I want to list all members and what activities they are interested in, it's just a couple of clicks and I have what I need. I can easily send emails or track projects. I like the fact that we can easily personalise it to meet our unique project requirements. I am keen to now use it in my training business.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: Quick to set up, easy to use and very reliable. It is also free to use for up to 2 users, which is fantastic value for a voluntary project or small business. It was so easy to convert over the data from our existing Works database into Workbooks.
Cons: I haven't found the time to really utilise so much more of what it is capable of. I am just at the tip of the iceberg of all its functions. My fault, not Workbooks.
Best Uses: Contact management, activity tracking and communication. As my volunteer helper is remote from me, it enables us to share information instantly.
Review Context: I am Founder and Leader of the Phoenix Legacy, a voluntary community group in Dorset, as well as a Partner in a training business. I am extremely grateful for this opportunity to have a CRM system, which has transformed the voluntary work we do
Review for ActiveCampaign Email Marketing
Great job!
by virtualfingers on 2010-11-04 21:48:09
I have been using Email Marketing Software for years now, and I only have praises for it. It is bound only by your server's limits, and can send emails very quickly. It has been completely revamped recently, and version 5 simply blew the competition away! Now I finally have a fast, reliable and comprehensive email marketing solution, in which I can track all aspects of my email and autoresponder campaigns. Great job!
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Review for Alsamarketing Marketing Automation
Easy to get started marketing automation. Suitable for small business
by Alison on 2010-11-09 07:30:24
This lead management/nurturing app is good value for money ($750 per month) and accessible to a small business. We use it in combination with sugarCRM and the integration process has been smooth and straightforward. All the basic marketing automation features you can expect are available. We found the pre-built campaign templates very useful in order to guide us on how to get started.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: multi-languages support french and English (and Spanish) is useful as we are a Canadian company A/B/C testing on landing pages social media integration sugarCRM integration AdWords integration
Review for Impel CRM
Simpler, Faster CRM
by Kunal on 2010-07-26 07:24:25
With the new look of the application, user experience is enriched and the system looks clean and fresh with the organized menus. Also Impel has a range of themes to select. The system performance is even better with the new look. a faster and simpler CRM system.
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: user interface, set of themes, and the better look and feel of system.
Cons: a few more feature enhancements in reports , data upload will be appreciated.
Review Context: Reviewer
Review for FluidSurveys
Online Survey Software For Everyone : A Review Of FluidSurveys.com
by Stephanie Watson on 2012-05-11 13:38:54
If you are looking for the best, most useful, full of bells and whistles online survey software in the cloud that you can find, then yes, this is the software for you. However, if you have a very limited budget, and a small clientele and don’t plan to send out many surveys, the pro version might feel expensive and the free version might feel inadequate. As a small business owner myself, I can envision using this software for a variety of uses past surveys and polls. Check it out for yourself, and I’m sure you’ll be impressed as I am.
Read the Complete Review for FluidSurveys on GetApp.com's Blog
| Overall rating: | ![]() |
| Ease of use: | ![]() |
| Features: | ![]() |
| Value for money: | ![]() |
| Ease of deployment: | ![]() |
Pros: Full of Bells and Whistles
Cons: Can't think of anything other than a wish for a lower priced full version for freelancers
Review and Compare
Featured Software
![]() | LiveBall LiveBall is landing page optimization software for marketers. The SaaS platform lifts ad campaign co... |
![]() | Pigeonholes for iPad This file sync app is ideal for corporations, schools, universities, municipal and state governments... |
![]() | Pinpointe Pinpointe is the most feature-rich, cloud-based email marketing software system ava... |



