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OptimMerchandising

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Cloud-based retail execution software

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OptimMerchandising - 2025 Pricing, Features, Reviews & Alternatives

Table of Contents

What is OptimMerchandising?

OptimMerchandising is a retail execution software designed to optimize in-store merchandising for brands and distributors. The software features a mobile app that allows field representatives to efficiently conduct retail audits, planogram checks, stock takes, and more during store visits.

Field reps receive weekly schedules and task assignments on the mobile app. Tasks include checking planogram compliance, product pricing/placement, on-shelf availability, and capturing competitor promotions. As reps complete their assigned tasks, the data is collected in real-time and sent to the cloud-based platform. Store-level insights are then generated through smart, customizable reports and dashboards.

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