Marketing Articles

Lexity Review – Beneficial Suite of Apps for eCommerce Owners

by Stephanie Watson
Published on 10 April 2013

Lexity is an excellent source of tools for e-commerce websites including real-time analytics, visitor tracking and several other insights. It includes a variety of tools such as extensions, apps, plugins, Amazon Shopping, Google Shopping, Facebook Retargeting, Facebook Live Store and other marketing tools.

If you want to run an e-commerce site, Lexity offers all the tools and resources you might need to get up and running and keep the site maintained. These tools are compatible with popular ecommerce platforms like Virtuemart, Shopify, Prestashop, Volusion and Magento.

lexity logo

Let's find out more with this Lexity review.

Unique and Effective App Platform

The app platform offered by Lexity is one of the best for e-commerce purposes. It includes marketing and organizational apps for your e-commerce site among many other benefits. Lexity began as a company who wanted to offer affordable, quality and effective management apps for e-commerce site owners. They abide by certain core principles including loyalty to their customers, increasing website sales, improving distribution and creating awareness through site tracking and analytics.

Lexity is Beneficial for E-Commerce Owners

Anyone who is running an e-commerce site will find the tools and apps useful on Lexity.

With Lexity Live, you will be able to monitor your site and customer activity in real-time, chat with your visitors and encourage closing of sales. You can look at your site traffic and revenue, get marketing insights you can use for more sales and view the trends of your store to look for peaks and drops. These tools will let you be more educated and informed on your store's progress, get marketing advice and use the data to improve your success in the future.

Lexity is Effective and Easy to Use

One of the great things about Lexity is how easy it is to use from the very start. Once you sign up for the apps and tools, you can start using them right away. Lexity makes marketing your e-commerce site a simple process with their user-friendly database. You can use unlimited apps, tools and resources as offered by Lexity for your site.

The Basics: What Does it Look Like?

Lexity Live is Lexity's free flagship application that provides real-time visitor tracking and analytics. Here's what the main dashboard looks like:

Here is your Insights page. Your data will be analyzed and you'll end up with recommendations.

You can see at a glance the revenue you're bringing in.

Pros and Cons of Lexity

With Lexity, you will find very little disadvantages and dozens of benefits. Some advantages include having marketing apps and tasks, code snippets and detailed information about your site's performance, platform permissions so that only you have access to the analytics and tracking apps, the ability to add apps at any time and not have a limit on the apps you use, importing of data that is quick and easy, and conversion as well as non-conversion marketing strategies. The main disadvantage is that each app costs a small fee and there isn't a free trial.

Will it Fit Your Budget?

Lexity Live is a free app but they also offer other paid app options. Lexity charges on a per app basis. Each app is priced competitively and varies according to your monthly advertising budget. This is beneficial because instead of paying a monthly subscription fee, you have the option of only paying for the apps you know you will use You also have a credit card stored on your account that will be charged every time you choose and install an app to use.

The Bottom Line

If you're running an e-commerce site and looking for more management, marketing and tracking apps, Lexity can help you accomplish success.

Ratings: ease of use 4/5, features 5/5, value 5/5 and ease of deployment 3/5

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Apps mentioned in this article