Exponea Comparison

Overview

Exponea is a CDP with built-in marketing automation capabilities able to collect, analyze, and activate customer data in real-time.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
0.01/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.9

(24)

5

4

3

2

1

22

2

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

Their support team and account managers who we worked with were all fabulous, responsive, and knowledgable.
We have used Exponea's tool and consulting support for the now famous Fofola campaign, which has won two Gold Effie Awards for communication effectiveness. Exponea gave us a number of media insights.
We run a service helping users find the best loan for their particular situation. Recently, we were looking for analytics and marketing automation tools to help us improve our performance.

Cons

They implemented a system for triggered silent push notifications and flagged all users were there was no response for 14 days as "dead.
Clients have problem to identify which department's budget to use for analytics services.
Be careful during integration part (if integrated badly your data will make no sense).
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features25
  • "What If" Scenarios
  • A/B Testing
  • API
  • Activity Dashboard
  • Automatic Notifications
  • Campaign Analysis
  • Customer Database
  • Customer History
  • Customer Profiling
  • Customer Segmentation
  • Customizable Reporting
  • Dashboard Creation
  • Event Tracking
  • Event Triggered Actions
  • Lead Scoring
  • Newsletter Management
  • Predictive Analytics
  • Real Time Analytics
  • Real Time Data
  • Retention Management
  • Single Sign On
  • Surveys & Feedback
  • Trend Analysis
  • WYSIWYG Editor
  • Web Analytics

Integrations

  • Total integrations10
  • Dropbox Business
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • LinkedIn
  • Mailchimp
  • Marketo Engage
  • Microsoft Excel
  • Optimizely
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • Xero
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

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