GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Our commitment
Independent research methodology
Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
How GetApp verifies reviews
GetApp carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.
How GetApp ensures transparency
GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.
Glew
eCommerce analytics tool for online sellers
Functionality
4.2
/5
59
Total features
57
9 categories
Glew features
Common features of Reporting software
Functionality
4.2
/5
59
Price starts from
No pricing info
Total Features
57
Unique features
Scheduled/Automated Reports
Real-Time Analytics
Data Transformation
Data Extraction
Functionality
4.6
/5
8K
Price starts from
Free
Total Features
48
Features in Common
22
Unique features
Conversion Tracking
User Interaction Tracking
Intelligent Search
Product Data Management
Jonathan J S.
Sporting Goods, 501-1,000 employees
Used daily for 6-12 months
Review source
Share this review:
Glew has been an absolute dream to work with. We started with our rep who later transitioned to our primary support contact as well. The team is clearly passionate about the product and it shows. Thier commitment to product development and consumer education is by far my favorite aspect. They host regular webinars, not just training on the product but on bigger industry trends in understanding attribution modeling, acquisition tactics and how to incorporate this data into your decision-making and marketing plans. This is a huge step plus and helps provide the knowledge and data for you and your team to grow your business.
Glew.io really excels at thing - putting easy to comprehend dashboards at your fingertips with actionable insights for managing your e-commerce business. Whether it's daily reports for you to act on, or delving into rich history of reports for trends forecasts, Glew thrives in merrying in all data from your connected platforms into an easy to understand and customize report. I can quickly see inventory...
Like all aggregator data platforms, not everything is supported or can provide all things to all users. That said, with 3 months on the platform - Glew surprised us by regular adding new integrations and debuting a new one for Salesforce that help complete the complete Stack for us. It's worth noting, Glew does not replace your analytics platforms such as GA, Adobe or built-in reporting with your CMS. It merely enhances them and make the data digestable and multi-faceted by merging all of these sources for new analysis. This does require you have your analytics set-up correctly. So make sure GOALs, KPIs and funnels are configured correctly on the primary system or they will just give you bad data once imported into Glew.
Nihar K.
Computer Software, 11-50 employees
Used daily for 1-2 years
Review source
Share this review:
As an Shopify Plus Partner agency, our many merchants that are using our white labeled version of the platform (https://analytics.roswellstudios.com) provides a personal touch - which is awesome. We've dubbed it Roswell Analytics (powered by Glew Plus). It solves our merchants main problem: where should I spend my time and money to get the best ROI. Simply put - Glew provides the answer.
As an executive in the eCommerce ecosystem, I rarely give a platform 5 stars across the board. However when reps from the Glew platform approached me, he didn't try to sell me on the platform, he worked with me to help empower my merchants to understand how the holistic approach to analytics is the only way to strategically advance your KPIs. As a Shopify Plus Partner, Roswell Studios provides design,...
All of the integrations can initially seem intimidating - and then understanding their attribution model (first order attribution: https://glew.io/making-sense-attribution-modeling/) - and making sense of it versus Google's attribution model (last click) when your merchants are married to GA presented some initial challenges. However, reading further into the science / understanding of the attribution models and educating our merchants proved to be difficult, but eventually rewarding.
Gary M.
E-Learning, 1-10 employees
Used other for 6-12 months
Review source
Share this review:
One of the worst experiences I have ever had with a company. Buyer beware of bait and switch sales tactics with slimy contracts. Initially when looking at this software we were looking for deep analytics for our new subscription service hosted on Paywhirl. We also have a Shopify store for sales. In the sales calls I was very specific and showed all of the software we used. The sales person said our...
Didn't do anything we needed it for and what it was promised to do.
They wanted an additional $4,000-5,0000 to customize our app after setup because it didn't work with the SOFTWARE THAT THEY SAID IT WOULD WORK WITH.
Hi there - this is Abby from Glew. I'm so sorry to hear you haven't had a positive experience with our product. It's our primary goal to make sure all of our clients see value in Glew, and it sounds like there was some miscommunication from the start with your subscription. We'd love to get on a call to figure out a solution. You can email me directly at abby.healy[at]glew.io and I'll make sure you're connected with the right person. - Abby
Nathan B.
Retail, 11-50 employees
Used daily for 6-12 months
Review source
Share this review:
For the first six months at my company, we quite literally couldn't export sales data [that contained the SKUs] from Magento. We tried everything. No stones were left unturned. Believe me, I know how crazy that sounds. I was completely dumbfounded and frustrated by this for a long time. Consider the wide array of limitations associated with being unable to export *any* historical sales data... Before...
- Glew provides much of the data that we were unable to export from Magento in an easily accessible way. - Even people with little or no Glew experience can navigate and utilize for simple tasks, but the capabilities are vast and the features are robust which opens the door to great insights. - Bespoke reports can be set to be delivered to your inbox at a specific time. - The vast majority of data is exportable in CSV format, so even if Glew doesn't have the report you need, you can export the data and make it yourself.
- every time we create new products, they are not automatically included in the next import. I typically have to generate a ticket for the Glew team. - it is occasionally prone to data aggregation errors . There have been instances where I have noticed sales data is incorrect. With the help of the support team, we always get to the bottom of it, but I wish it was more consistently accurate.
Vincent W.
Marketing and Advertising, 11-50 employees
Used daily for 6-12 months
Review source
Share this review:
One of the key highlights is the customer service. There is support through chat and they are usually very responsive in resolving any issues that I have.
Most features are fairly standard on an analytics tool like this but the biggest value for us is the ease of customer segmentation to assist us in building out re-marketing and lookalikes. The lifetime value feature also helps us benchmark success targets for our clients.
Most of the reporting are not customizable to our personal needs, but we are acquiring access to BI Tunnel which will solve this issue.
Charlie J.
Marketing and Advertising, 1-10 employees
Used daily for 6-12 months
Review source
Share this review:
Dissapointing :(
Very visually impressive analytics look great in the sales pitch
The software stopped working, and then we had to keep paying for software that didn't add value to our business and our clients. Customer support didn't budge and they just kept billing us.
Chase M.
Mental Health Care, 51-200 employees
Used daily for 2+ years
Review source
Share this review:
Glew is an easy to implement data analytics tool for marketing teams that would like to begin utilizing their data in a meaningful way.
The report builder in the software could be a little better, but over all no real cons.
Robbie P.
Food & Beverages, 1-10 employees
Used daily for 1-2 years
Review source
Share this review:
Glew is awesome!
In a world of clouded data and platforms competing for conversion attribution, Glew breaks down all your data so it can be easily interpreted and you can tell where sales are really coming from. Great monthly retention cohorts for subscription.
I wish Glew conversion rate calculation excluded subscription reoccuring orders.
Miguel M.
Retail, 1-10 employees
Used daily for less than 6 months
Review source
Share this review:
I've always wanted one central location to see my daily performance, not only in sales numbers, but where and why those sales came in. By integrating my marketing channels (including email), i'm able to get a clear picture on where those sales came from, and how trends are affecting them.
The commitment period is long, but you're locked in with your price, which is good.
Jamela A.
Consumer Goods, 1-10 employees
Used daily for 6-12 months
Review source
Share this review:
We've been using Glew for just over 6 months now and can't even imagine that there was a time when we did not. We are huge fans of the the product segmentation, marketing analytics, and number of App integrations. Glew has been instrumental in helping us analyze our business in a quick and efficient way. As a small brand time is everything!
We've found that at time some screens can be slow to load.
Stuart W.
Cosmetics, 11-50 employees
Used daily for 1-2 years
Review source
Share this review:
Responsive support, always improving the software, informative and hosting webinars that educate its users - there's a lot that I like about Glew. Their communication by email is always on point (precise and to the point) keeping you in the loop with improvements, new features, software/data changes, and upcoming features. You always are left feeling that your money is well spent with Glew improving the software and bringing out new integrations. So many more e-commerce app and software providers could learn a thing or two here about not resting on their laurels and not updating their software to keep ahead of the curve.
Due to the data and reports that Glew provides and brings to the surface I have quicker access to reviewing our e-commerce practices. Insights to LTV and campaigns now mean I can see what is making money long-term a hell of a lot easier and adjust our focus to those channels that are providing greater LTV per customer or better net profit margins - this also extends into brands and categories on the website. Such a report previously as a small company was time consuming and meant a job list being negatively impacted. Glew cuts that time down to just mere minutes.
Not that it's Glew's fault, but the fact that I'm having to pay for this software in the first place when Bigcommerce shopping cart has the data, offers 'analytics' but is not focused on the stats we need unlike Glew.
Verified reviewer
Marketing and Advertising, 11-50 employees
Used daily for 1-2 years
Review source
Share this review:
We have some very specific needs on the enterprise side. The team at Glew is always there for us no matter how big or how small the request. Our needs are unique as we use Glew's analytics for all our clients and the Glew team has become an extension of our company. There have been several calls where their team has provided invaluable insights and expertise that has lead to numerous clients of ours being very satisfied. Working with their team has been a pleasure as they always come prepared and with solutions to our challenges. Highly recommend their service and their team. What ever you need done they find a way to do it.
I come from companies who use very sophisticated systems to gather and analyze data and Glew's prebuilt data sets are very useful because they help you to think of ways to analyze you data in areas you may have not thought about before. I love the way it looks and how I am able to with their team customize it based on what our clients needs are.
We have a unique design that we have worked with the Glew team to put together. They have done everything we have asked of them.
Caroline F.
Retail, 1-10 employees
Used daily for 2+ years
Review source
Share this review:
We are solving CRM, customer data, product data and inventory data insights and issues with Glew.
Integrating all of the data is very simple and easy through custom API calls. Sync your accounts, hit sync and data is there in 24-28 hours.
If you use Enterprise, you really need a skilled team to develop dashboards who know SQL, Python and R.
Alexander D.
Information Technology and Services, 11-50 employees
Used daily for 6-12 months
Review source
Share this review:
As an agency, we help businesses achieve their growth-related goals. We do that by leveraging Glew to gain a deep understanding of our clients' businesses quickly and make strategic decisions based on data that lead to measurable results.
The integrations are incredibly easy and streamlined. The data visualization and reporting tools that come out of the box are top-notch.
The Magento integration is a module, not an API, so we need to wait for our deployment/release cycles to get started with each of our big clients.
Hey Alex, thank you so much for your great review! Just wanted to give you a heads up - we have an update scheduled to move away from the Magento plugin and use their API, so that should be resolved very soon. :)
Chris E.
Industrial Automation, 10,001+ employees
Used daily for 2+ years
Review source
Share this review:
With on-line marketing and the need for results, Glew provides as easy to read, user friendly snapshot of our performance. For the price, Glew provides a cost effective ideal solution for sales and marketing. A great product from a team who provides outstanding customer service. I recommend it for all of my representatives.
We love the daily snapshot in our management review meetings. Each morning we receive an automated email telling us the number of visitors and quick view of sales for the day. Ideal for a quick look as to if we are winning or losing. We can always dig into the details by logging into our dashboard.
Some may say the daily snapshot if very basic but for me it is exactly what I need. Quick view, easy to read and if I need more details I can always dig in.
Noah W.
Apparel & Fashion, 11-50 employees
Used daily for 2+ years
Review source
Share this review:
Overall, this is an excellent product to quickly integrate multiple data sources critical to your eCommerce environment and get actionable insights. The GLEW team is constantly rolling out new integrations and expanding the out-of-box analytics for added value.
The deployment is minimal effort due to the out-of-box integrations and robust reporting included. The standard integrations with Magento, Google Analytics, and Facebook with the baseline product are easy to setup. The insights GLEW provides to our team have proven to be valuable and actionable in many ways.
You can't do deep customization on the reports without upgrading to the Pro version which is much more expensive - but that is to be expected to get that level of enterprise capabilities.
Gene F.
Internet, 51-200 employees
Used daily for 2+ years
Review source
Share this review:
Glew makes it easy to segment and target very specific customer demographics or cohorts, plugging in easily to your ESP. It enables customized reporting, combining data from all of your essential sources.
It aggregates data from many sources, giving you a centralized hub to understand your online business. It makes data visually appealing, easier to understand, easier to segment for marketing and customize for reporting. It is affordable for really any merchant and an essential tool for insights and growth.
I don't have any issues that are troublesome.
Matt T.
Retail, 201-500 employees
Used daily for 2+ years
Review source
Share this review:
The Glew views allow us to view everything that is going on with our business from traffic to sales, users to products. We take advantage of the Amazon and Mailchimp integrations as well. The customer service is excellent and the platform is easy to use. An essential and well like part of the management of our business.
I like how easy it is to get at my key data, and that I can pull in data from other sources and still see everything in one view.
I didn't really find anything to be a drawback.
Jamie S.
Retail, 11-50 employees
Used daily for less than 6 months
Review source
Share this review:
During the time we used Glew, it was exceptional insight into our business without having to do too much digging across multiple applications. It gave us some valuable suggestions to allow us to focus on the right items in our store and reposition our brand.
Glew has amazing analytics that tell you a few insights that are hard to get anywhere else unless you have a financial analysis on staff. Some things I find incredible are the analytics that actually allow you to see suggestions on different items to offer customers as a bundle deal. You can also see quite easily which items don't bring you enough profit to make it worth advertising and keep focused on only the most profitable items in your store.
This application is incredible but way too much for any business not bringing in at the very least $50k per year. If you bring in less than this, utilize whatever free tools you can find until then. For medium-larger businesses, this tool seems practically essential.
Ashley L.
Nonprofit Organization Management, 11-50 employees
Used daily for 1-2 years
Review source
Share this review:
Great reporting and analytics that our key to business decisions on our E-Commerce platform. Customer service is always spot on, and I receive personal support with any reports that I need. Great product!
Great reporting and analytics that our key to business decisions on our E-Commerce platform. Customer service is always spot on, and I receive personal support with any reports that I need. Great product!
Aneisha S.
Consumer Goods, 1-10 employees
Used other for less than 6 months
Review source
Share this review:
Terrible
There wasn’t anything to lie. It doesn’t deliver what it says it does
I signed up for the trial to understand our subscription metrics and I was told they weren’t able to share that information on the trial and it would only be unlocked once I paid for the service. I shared examples of what I was looking for and asked for confirmation that’s what they would give me and they confirmed this. Two months on they had lost the information I have previously supplied had been...
Sara G.
Computer Software, 11-50 employees
Used weekly for 1-2 years
Review source
Share this review:
We launched our e-commerce store about 2 years ago and Glew has really helped us capture important data necessary for the growth of our business.
We love the ease of use of this software. It provides us with easy ability to see where our online sales are generated from. We use Glew mostly for the reporting and are able to learn buying patterns of our customers. The data that Glew provides us also allows us to send targeted emails out to customers based on what category they fall under. We have lot's of luck with sending out coupon codes to customers that haven't shopped in a specific amount of months.
I don't think that we have any cons to using this software.
Rich P.
Financial Services, 11-50 employees
Used daily for 1-2 years
Review source
Share this review:
Glew became our reporting and analytics engine and we use it constantly to run our business.
It is so fast and the information is quick and easy to use. Integration was smooth and fast. The support has been excellent.
I do not have any cons and any small tweeks I have requested have been put in a later update.
Alex C.
Retail, 11-50 employees
Used daily for 6-12 months
Review source
Share this review:
Use it daily and find it essential.
As a Shopify+ merchant I find that GLEW is far more accurate than Google Analytics and provides much more depth than Shopify reports. I love the daily reports sent via email each morning and that we have a simple easy to use place to analyze margin, costs, revenue, profit, sell through, inventory aging and much more.
I think the price is a bit steep, but it does add value to my business so it is what it is.
Jordan M.
Consumer Goods, 51-200 employees
Used daily for 1-2 years
Review source
Share this review:
It's been a great experience. I have found the technical support to be extremely responsive and helpful.
This app has everything we need. It is easy to use and provides all the needed reporting to run a successful e-commerce business
There are no cons. I have not had any regrets adding this app. Very helpful.