Localytics Features

Localytics

Analytics and marketing platform for marketers

4.36/5 (11 reviews)

Competitor Feature Comparison

AB Testing
API
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
CRM
Campaign Analytics
Campaign Segmentation
Channel Attribution
Charting
Contextual Targeting
Conversion Tracking
Customer Segmentation
Data Extraction
Data Import/Export
Data Visualization
Drip Campaigns
Engagement Tracking
Filtering
Funnel Analysis
Geotargeting
In-App Events Tracking
Location-Based Marketing
Mobile Alerts
Multi-Channel Marketing
Notification Scheduling
Push Notifications
Real Time Analytics
Reporting/Analytics
Retention Tracking
Search/Filter
Third Party Integrations
Uninstall Tracking
Visual Notifications
Web Notifications
Learn moreCompare App
AB Testing
API
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
CRM
Campaign Analytics
Campaign Segmentation
Channel Attribution
Charting
Contextual Targeting
Conversion Tracking
Customer Segmentation
Data Extraction
Data Import/Export
Data Visualization
Drip Campaigns
Engagement Tracking
Filtering
Funnel Analysis
Geotargeting
In-App Events Tracking
Location-Based Marketing
Mobile Alerts
Multi-Channel Marketing
Notification Scheduling
Push Notifications
Real Time Analytics
Reporting/Analytics
Retention Tracking
Search/Filter
Third Party Integrations
Uninstall Tracking
Visual Notifications
Web Notifications
Learn moreCompare App
AB Testing
API
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
CRM
Campaign Analytics
Campaign Segmentation
Channel Attribution
Charting
Contextual Targeting
Conversion Tracking
Customer Segmentation
Data Extraction
Data Import/Export
Data Visualization
Drip Campaigns
Engagement Tracking
Filtering
Funnel Analysis
Geotargeting
In-App Events Tracking
Location-Based Marketing
Mobile Alerts
Multi-Channel Marketing
Notification Scheduling
Push Notifications
Real Time Analytics
Reporting/Analytics
Retention Tracking
Search/Filter
Third Party Integrations
Uninstall Tracking
Visual Notifications
Web Notifications
Learn moreCompare App

Localytics Feature Reviews

10 reviewers had the following to say about Localytics's features:

Anonymous
(Information Technology and Services company, 1001-5000 employees)

Versatile and intuitive program

2019-03-31

As I've been using it regularly for close to a year, I've been able to automate a lot of reporting and campaign optimization processes that have helped see into our data at a more granular level.

Pros

I really enjoy running a/b tests and having the ability to optimize testing variables for the duration of tests...I found this capability to be one of the stronger features in the program.

Cons

It is not always straightforward in being able to view cumulative results of mobile campaigns in one area within the main dashboard...gathering this information can be time consuming and manual.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Nonprofit Organization Management company, 5001-10000 employees)

Has really let us shine

2019-04-16

Pros

It has allowed us to really understand application usage and make real decisions based on these reports.

Cons

My only grief is that time-based measurements (e.g. how long does X take) only show min, max, and mean options for event splitting.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Adarsh R.

A great all in one tool for cross-platform products

2016-11-21

Not only does it function as a great dashboard for all cross-platform user data but also allows for actions on the outcome of this data in the form of campaigns of different kinds (App Push, Email, etc.).

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Entertainment company, 11-50 employees)

Probably the most complete service to track your app/website analytics

2018-03-26

Pros

Super user friendly and clear interface. Very nice customer service to help you to learn all the main functionalities upfront.

Cons

It's pretty expensive so far that you start to have a minimum amount of data. With lower prices in the startup phase could be a lot more attractive as value proposition.

Rating breakdown

Value for money
Ease of use
Features

Time used: Less than 6 months

Frequency of use: Occasionally

Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Newspapers company, 501-1000 employees)

Userfriendly tool for all

2019-07-31

Pros

I really like the fact that the tool is easy to use and manipulate the information to get a fast idea of how many users are actually using the application to how much time they are spending on it.

Cons

The possibility to build segments with multiple information

Rating breakdown

Ease of use
Features

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Ashi A.

Great for logging and analyzing analytics along with managing communications with users

2019-01-22

Pros

Great tool to log and analyze metrics for web and mobile features.

Cons

Not much to complain about. My experience with them has been great for the most part. We've had some issues updating their SDK to which they couldn't offer a lot of help, but apart from that things are running smoothly

Rating breakdown

Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Online Media company, 1-10 employees)

An extended toolkit for managing all the needs of a mobile app

2018-08-30

Pros

We used Localytics as mobile app management tool, tired of having several tools doing the same thing

Cons

The price is high. It provides a lot, but it is suitable only for business well-tested and able to benefit fully from all the services provided

Rating breakdown

Ease of use
Features

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Giovanni M.

Very complete tool for acquisition and engagement

2018-09-30

Pros

The sales and customer service teams are excellent and have been available to support us deeply

Cons

Maybe the only thing they could improve could be the initial integration, which took a bit of time to be implemented

Rating breakdown

Ease of use
Features

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Ilan P.

Great product but the customer success needs work

2019-12-01

Pros

Localytics was great at helping us better understand our user metrics and funnels

Cons

Their customer support was challenging to work with

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
kremcht y.

Great tool and easy to use

2021-08-03

The sales and customer teams are very helpful to me and they are always fully confident in the products

Pros

Localytics require everything we needed, just use it simply because the system is too simple and smart

Cons

everything is good, the only thing to improve is the slides, they need to be built with multiple pieces of information.

Rating breakdown

Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more