Mouseflow Features

Mouseflow

Heatmaps, Session Replay, Funnels, Form analytics and more

4.66/5 (102 reviews)

Competitor Feature Comparison

AB Testing
API
Ad hoc Reporting
Behavioral Analytics
Campaign Management
Conversion Rate Optimization
Conversion Tracking
Customer Journey Mapping
Customer Segmentation
Dashboard
Data Import/Export
Data Visualization
Dynamic Content
Element Analytics
Embeddable Maps
Engagement Tracking
Feedback Management
For Mobile
For Sales Teams/Organizations
For Websites
Funnel Analysis
Goal Setting / Tracking
Heatmaps
Interactive Reports
Keyword Tracking
Multi-Language
Multiple Site Management
Pageview Tracking
Performance Metrics
Predictive Analytics
Product Data Management
Radial Mapping
Referral Tracking
Reporting & Statistics
Reporting/Analytics
Screen Activity Recording
Site Search Tracking
Tagging
Territorial Mapping
Time on Site Tracking
Usability Testing
User Interaction Tracking
User Research Analysis
Visitor Tracking
Visual Analytics
Website Analytics
Learn moreCompare App
AB Testing
API
Ad hoc Reporting
Behavioral Analytics
Campaign Management
Conversion Rate Optimization
Conversion Tracking
Customer Journey Mapping
Customer Segmentation
Dashboard
Data Import/Export
Data Visualization
Dynamic Content
Element Analytics
Embeddable Maps
Engagement Tracking
Feedback Management
For Mobile
For Sales Teams/Organizations
For Websites
Funnel Analysis
Goal Setting / Tracking
Heatmaps
Interactive Reports
Keyword Tracking
Multi-Language
Multiple Site Management
Pageview Tracking
Performance Metrics
Predictive Analytics
Product Data Management
Radial Mapping
Referral Tracking
Reporting & Statistics
Reporting/Analytics
Screen Activity Recording
Site Search Tracking
Tagging
Territorial Mapping
Time on Site Tracking
Usability Testing
User Interaction Tracking
User Research Analysis
Visitor Tracking
Visual Analytics
Website Analytics
Visit WebsiteCompare App
AB Testing
API
Ad hoc Reporting
Behavioral Analytics
Campaign Management
Conversion Rate Optimization
Conversion Tracking
Customer Journey Mapping
Customer Segmentation
Dashboard
Data Import/Export
Data Visualization
Dynamic Content
Element Analytics
Embeddable Maps
Engagement Tracking
Feedback Management
For Mobile
For Sales Teams/Organizations
For Websites
Funnel Analysis
Goal Setting / Tracking
Heatmaps
Interactive Reports
Keyword Tracking
Multi-Language
Multiple Site Management
Pageview Tracking
Performance Metrics
Predictive Analytics
Product Data Management
Radial Mapping
Referral Tracking
Reporting & Statistics
Reporting/Analytics
Screen Activity Recording
Site Search Tracking
Tagging
Territorial Mapping
Time on Site Tracking
Usability Testing
User Interaction Tracking
User Research Analysis
Visitor Tracking
Visual Analytics
Website Analytics
Visit WebsiteCompare App

Mouseflow Feature Reviews

25 reviewers had the following to say about Mouseflow's features:

Robert S.

Mouseflow: You're Missing Out If You're Not Using It!

2021-01-31

Easy integration. Easy to use.

Pros

Mouseflow enables me to "see" what users are doing in both recordings and real-time. Its critical in optimizing my site to make sure collectors can locate and purchase what they are looking for.

Cons

Features seem complete. The Friction score is confusing as is the form Interact tag... perhaps I need to read the documentation. I'd also like to have the entry level plan allow 2 websites.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Robert,

Thank you for taking the time to review us. We appreciate your feedback too.

If you run into any issues, please fire up a chat inside the app and support will be right with you to guide you.

See you around!

Read more
Elyssa K.

Elyssa's review

2021-03-31

Good

Pros

Very clear visuals, simple interface, integrates easily with wordpress

Cons

Unable to export data, slow load time, doesn't work with all elements on our webpages

Rating breakdown

Ease of use
Features

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Elyssa,

Thank you very much for sharing your review and rating.

We have messaged you in the app to explore the issues you are reporting as we are able to export data, load up pretty fast, and work with dynamic elements on websites. We'd love to take a look at your account to see if there are any issues.

Talk to you soon!

Read more
Eric D.

Robust Software at A Great Price

2021-01-19

Overall, great experience.

Pros

There are quite a few filters and custom tags and the ability to save filter reports helps expedite my research.

Cons

Since there is so much data to pour over, it would be great to have prebuilt reports and alerts that help give you a game plan of how to take action on the issues you uncover.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Eric,

Thank you very much for sharing your rating and thoughts about your experience with Mouseflow.

We know that there is a but of a learning curve, and we are making an extra effort in providing more guidance through the onboarding process. We'll keep your feedback in mind to make some adjustments.

If you ever feel stuck, please fire up a chat inside the app and we'll do our best to lend you a hand.

Talk to you soon!

Read more
Swati M.

You can truly understand your users' experience

2020-10-23

Mouseflow is a great addition to our current analytics stack.

Pros

You can filter session replays, heatmaps, funnels and forms through built-in or custom parameters.

Cons

Depending on your product and website, some additional set up may be required to get everything you need. However, the support team is knowledgeable and available to make things run smoothly for you.

Rating breakdown

Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Swati,

Thank you for sharing your Mouseflow review on Capterra.

We appreciate your support!

Read more
Lukas H.

Must Have for your Website

2021-08-11

Pros

I use it on a regular basis with other common web-analytic tools, but this is definitly the most fun and interesting one.

Cons

I can even create my own dashboards.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hey, Lukas,

We appreciate your perspective on Mouseflow and love to hear your enthusiasm for custom dashboards! Surely your users are thankful you're improving your website based on their needs. To hear that Mouseflow is the "most fun and interesting" of your analytics stack is the icing on the cake.

See you around!

Read more
Soumyendro C.

Good but could cost lesser

2021-01-27

good

Pros

The recordings feature with in-built privacy settings so that users cannot see the browsers entered data

Cons

heatmaps should use mobile as default since majority traffic is mobile

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Soumyendro,

Thank you for sharing your review and feedback.

We've passed along to request to product, and if it goes live we'll make sure to reach out and let you know :).

See you around!

Read more
Philip L.

Best in class software

2019-09-27

We managed to solve checkout issues, problems with our landing page and many other things where Analytics was no help in actually understanding user issues.

Pros

After trying more than 4 different tracking tools to support my Google Analytics efforts, Mouseflow has won all competition.

Cons

I think Mouseflow is one of the best pieces of software I've used in a long time.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Philip,
Thanks so much for taking the time to review Mouseflow. We are happy to read that you're getting a great value from our tool.

Read more
Mark H.

Not a typical use case but a game changer for us

2021-01-26

We have a fairly complex UI and many reported issues were not reproduceable by us because our users could not clearly articulate the steps they took during their interactions.

Pros

The product is extremely easy to install and we started to pick up recordings straight away.

Cons

The only thing I would change is that multiple interactions in the same recorded session are stamped with the session start + a number of hours and minutes.

Rating breakdown

Value for money
Ease of use
Features

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Mark,

Thank you very much for reviewing us. We appreciate your support.

We've passed along your feedback about time stamping the interactions to product. We'll keep you appraised if we release it in the future.

See you around!

Read more
David S.

Just an overall sotfware

2019-09-02

If you just have an overall expirience and slow software you can choose Mouseflow, I wouldn't recommend this to a friend never.

Pros

They recording system is good with proper stadistics

Cons

The filters to search data are very dificult to use, and have mane outstanding problems, sometimes we can't see the recordings for hours, and is also pretty slow

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi David,

Thanks so much for taking the time to review Mouseflow. Since your review we have re-designed the filters and added significant more flexibility.
I encourage you to sign-up for a new free trial and review a the improvements introduced into Mouseflow.

Read more
Filippo S.

Verified Reviewer

The right balance between costs and features

2017-06-08

Pros

Very easy to use and great in some features: heatmaps, recoring sessions, but most of all form analytics. Very interesting the balance between costs and features (also the new feedback module).

Cons

I expect integrations with other tools to be improved.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

7/10
Source: GetApp
Helpful?   Yes   No

Response from Mouseflow


Hi Filippo,

it's been a while. We are truly sorry that we never got back to you until now.

Thank you very much for providing us with your feedback and for rating us.

Ever since you wrote your review, we've made great improvements that address your pain points. We now have more than 300 integrations available :).

Perhaps you stuck around with us, but if you didn't we'd love to have you back and take Mouseflow for a spin. We are sure it will be worth it and that you will enjoy it.

Thanks!

Read more
Shahma A.

Mouseflow Review

2021-08-12

Good, gives enough options and data to understand the website and user behaviour based on heat maps and funnels.

Pros

Ease of setup, and how it has option to be setup via Google Tag manager.

Cons

Price is high compared to some competitors, and the user interface feels a bit old school.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi, Shahma,

Thank you for your feedback. We're delighted to hear setup was a breeze thanks to our GTM integration. As you mentioned, the data from heatmaps and funnels (plus forms, feedback, and session replays) can be incredibly valuable in understanding user behavior.

See you around!

Read more
Marco I.

Great Mouse Tracking Tool

2018-03-19

Pros

Also, they did a good job of communicating the data security policy that you have to adapt to your website.

Cons

It was a little bit overwhelming to overlook all the features in the dashboard. I couldn't manage to find some simple features like the embed code.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Marco,

Thank you so much for your review and feedback. We are sorry it took us this long to get back to you.

It's been a while since you wrote your review, but since then we've made a lot of improvements in our flows that have made the app easier to understand and more intuitive. We hope that you have stuck around to enjoy this, but if you didn't we'd love to have you back and see what you think :).

Moreover, We'd be interested to understand your rating about your rating around "value for money". Could you please email at support@mouseflow.com so that we can find out more?

We look forward to hearing back from you, and we thank you for your support.

Read more
James M.

Very efficient and worthwhile

2020-12-04

So far Mousflow has been great for us in reporting our new website design usage heat maps and visit videos.

Pros

I liked the simplicity of the reporting you get with Mouseflow.

Cons

Nothing yet, although if Mousflow could actually provide the Company and/or person who is visiting our site that would be much better.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello James,

Thank you so much for sharing your rating and review. We are glad to have you over :).

With regards to your request to show you the companies visiting your site: while we do not natively carry this feature (yet), we 'd love to offer you a work around ;). Can you please send us an email to support@mouseflow.com, or fire up a chat inside the app mentioning your review and we'll get to you quickly.

We look forward to hearing back from you.

Thanks again for your review!

Read more
Kurt M.

I really love Mouseflow

2021-01-19

Pros

Mouseflow provide me actual data of the user behavior within our website and used it to implement strategic conversion rate optimization.

Cons

I really like all the features and it's easy to use.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Kurt,

Thank you for sharing your rating and review.

See you around!

Read more
Ann W.

Very Easy To Use & Great Visual Drill downs

2021-01-20

See above. Customer Service is very attentive.

Pros

I really love their dashboards, and how visual the drill-down capabilities are.

Cons

I have been fully testing Mouseflow for almost 2 weeks, and cannot come up with any negatives, at this time.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Ann,

Thank you so much for giving us such favorable and comprehensive review. We are very happy to see that you have found our product convenient and easy to us.

Glad to have you with us!



Read more
Fagner S.

mouseflow

2021-08-24

good

Pros

easy to use, good data, help to see what the users do in the site

Cons

expensive, even with the free trial account, with only 500 credits

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Fagner,

Thank you for sharing your review and feedback.

Our sales team can help you determine what's the best plan that suits your needs. Perhaps you could email us at sales@mouseflow.com so that we can review your case?

We look forward to chatting with you.

Read more
Laura T.

Great for first time user

2021-04-30

Great - easy to use and gives good insight

Pros

Easy to customize and record the pages that were critical to my team to report/track

Cons

It runs through credits really fast. Wish there was a way to more easily customize combined heatmaps

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Laura,

Thank you very much for your review. We are glad to have you!

Running our of credits fast is a very good symptom for your business :). Perhaps we should discuss if it makes sense to move to a bigger plan so you don't lose any critical information.

We'll be in touch soon :).

Read more
Liam O.

Mouseflow is very useful for e commerce

2021-01-28

Pros

It is a fast and easy way to view data from a large number of sessions and get actionable feedback.

Cons

I wish there was a more streamlined way to view many sessions at once. such as the ability to auto play them at a given playback speed. maybe you can and I have not discovered this feature.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Liam,

Thank you for sharing your feedback and review.

We are working on adding more autoplay functionalities this year. We hope you stick around to enjoy them when they get released :)

Read more
Maryna N.

The swiss-army of analytics

2020-11-05

Mouseflow saves me a lot of time by quickly identifying problems on my website automatically.

Pros

Its filters can be applied on all of the features, giving you a ton of flexibility especially when you need to run extensive research.

Cons

I wish there were more content around learning how to make the best out of the platform.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Maryna,

Thank you for taking the time to review Mouseflow. We definitely appreciate it!

We are focusing a lot of our resources into providing more valuable content to our users. Make sure you follow us @mouseflow on LinkedIn, Facebook and Twitter to stay up-to-date with our content and feature releases.

Thanks again!

Read more
Shivendra N.

Great tool to plugin to understand user reaction on web site

2021-08-05

Greta tool . I loved it and it overall helped to increase the traffic by knowing user interactions behavior .

Pros

Mouseflow tool is easy to plugin into web site with little effort.

Cons

Overall is good experience , however I think for small marketing client licensing is little at high side. Apart from that looks good to me

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Shivendra,

Thank you very much for sharing your Mouseflow experience on Capterra.

We'd love to explore more of our partnership options with you. Could you please email us at
partners@mouseflow.com?

We look forward to hearing back from you.

Read more
Justin L.

Super valuable tool

2020-11-05

Pros

It's a super valuable addition that we now use daily in conjunction with Google Analytics.

Cons

It took a while to understand how it works properly but support was very helpful with any questions we had.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Justin,

Thank you so much for your review and support.

It is fun and somewhat life-changing when you realize how people actually use your site. We are glad you had that experience.

We are constantly improving our UX so that our users can get to getting insights quicker, so we hope you stick around to see all the improvements.

Thanks again!

Read more
Marcus H.

Good tool for evaluate the webshop

2021-02-24

Pros

Easy to use and to get started. The UI looks really good.

Cons

Hard to search for the right recording in the user interface.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hello Marcus,

Thank you so much for taking the time to review us.

See you around!

Read more
Igor N.

Only a fool can go without MouseFlow, is a must for any web business!

2021-02-20

I run a WordPress ecommerce and the installation was pretty much instantaneous: copy and paste, and you're done! The data immediately started to flow in and it was SO interesting!

Pros

Only this tool can make the difference from wasting money and earning them.

Cons

Can't imagine anything I didn't like. If I really nee to say something, sometimes the site doesn't load correctly in the iframe, but a refresh fixes.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Free Trial

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Igor,

Thank you so much for your review.

We love having you on the platform.

See you around!

Read more
Sanya P.

MouseFlow helped us improve our product.

2021-01-15

I would like to see a UI Overhaul in the coming months.

Pros

I like the way how mouseflow handles a ton of recordings. I like the user experience

Cons

But i do not like the User Interface it is quite outdated.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi Sanya,

Thank you for your rating and feedback. We hear you loud and clear. We are working non-stop on refreshing our UI and imrpoving our flows.

Exciting things are coming, so we hope you stik around to enjoy them :).

Thank you again for taking the time to review us.

Read more
Anonymous
A verified reviewer

Best way to review User Sessions

2018-05-02

Being able to review across multiple device types, seeing through the form feature where customers may be having difficulty and getting a full view of my sales Funnel.

Pros

This allows me to turn it off or on when needed and also the filters to view sessions such as tags.

Cons

I wish there was a feature to "freeze/put on hold" and add another site in place of it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Mouseflow


Hi there!

We are terribly sorry it took us this long to get back to you on your review.

Thank you very much for taking the time to rate us. We'd love to find out more about your experience with customer support, as it seems to have been an issue.

Sometimes things happen and we would like to learn from your experience. Could you perhaps shoot us a message at support@mouseflow.com and let us know what happened?

We love the idea to "freeze/ put on hold". That's going right into the backlog ;).

We look forward to hearing back from you, and thanks again for your review and feedback.



Read more