Asking too many questions on landing pages can hurt conversion rates, but marketers need all that info to accurately route, qualify and segment leads. With SmartForms and CDM, sales teams and marketers are able to reduce the number of questions asked and increase conversion rates, while still getting all the information needed.
Designed to bridge the gap between short, well-converting lead capture forms and rich data capture, ReachForce's SmartForms plugs in to existing forms and landing pages and allows sales teams and marketers to reduce the number of fields on their forms. SmartForms then works to cleanse and enrich the lead data that is captured, with demographic and firmographic data, in real time.
SmartForms and CDM (Continuous Data Manager), work within existing databases and landing pages to cleanse, enrich, and manage overall data completeness and quality, giving start-ups to Fortune 100s a complete understanding of their leads throughout the buyers journey.
Software by ReachForcereachforce.com