Business Intelligence (BI) Software

Business Intelligence (BI) software is any application designed to automate the retrieval, analysis, reporting, and presentation of business performance data, in order to help organizations understand and visualize their key strengths and weaknesses.
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192 apps

Looker   

123
43 pts
Analytics Evolved
Looker is a BI platform that makes it easy for business users and data analysts to find, explore and understand their business data. Read more about Looker
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Looker

43 pts
Analytics Evolved
Looker is a BI platform that makes it easy for business users and data analysts to find, explore and understand their business data. Read more about Looker
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Tableau   

1,171
58 pts
Business intelligence & analytics
Tableau helps people and organizations become more data-driven as the trusted leader in analytics. Read more about Tableau
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Business intelligence & analytics
Tableau helps people and organizations become more data-driven as the trusted leader in analytics. Read more about Tableau
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Wave: Salesforce Analytics Cloud   

41
The analytics app by Salesforce
Use Salesforce Analytics Cloud to explore and query any combination of datasets, sharing the results with your team through visual dashboards across any device. Read more about Wave: Salesforce Analytics Cloud
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The analytics app by Salesforce
Use Salesforce Analytics Cloud to explore and query any combination of datasets, sharing the results with your team through visual dashboards across any device. Read more about Wave: Salesforce Analytics Cloud
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Diligent Governance Intel   

0
Business and competitive intelligence tool for executives
Diligent Governance Intel is a cloud-based competitive intelligence solution, which assists business managers, corporate leaders, and senior executives with trend analysis and news aggregation. Key features include competitor tracking, data sharing, market research, and reporting. Read more about Diligent Governance Intel
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Business and competitive intelligence tool for executives
Diligent Governance Intel is a cloud-based competitive intelligence solution, which assists business managers, corporate leaders, and senior executives with trend analysis and news aggregation. Key features include competitor tracking, data sharing, market research, and reporting. Read more about Diligent Governance Intel
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ClicData   

117
67 pts
BI dashboard software
Reach across your entire data landscape, from multiple data sources and formats, and glean in real-time the most impactful insights for your business. Read more about ClicData
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BI dashboard software
Reach across your entire data landscape, from multiple data sources and formats, and glean in real-time the most impactful insights for your business. Read more about ClicData
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TapClicks   

90
Marketing dashboard, analytics, & reporting platform
TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises. Read more about TapClicks
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Marketing dashboard, analytics, & reporting platform
TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises. Read more about TapClicks
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DBxtra   

51
Ad-hoc reporting and business intelligence
DBxtra is an ad-hoc reporting & business intelligence solution which provides businesses with the tools to design & deploy custom reports on business metrics. It offers features including a report & dashboard designer, online report deployment, a report scheduler, & an excel reporting service. Read more about DBxtra
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Ad-hoc reporting and business intelligence
DBxtra is an ad-hoc reporting & business intelligence solution which provides businesses with the tools to design & deploy custom reports on business metrics. It offers features including a report & dashboard designer, online report deployment, a report scheduler, & an excel reporting service. Read more about DBxtra
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Halo   

49
Supply chain analytics and business intelligence platform
Halo is a supply chain analytics & business intelligence software which combines automated data integration, analytics, & visualization in one platform, designed to meet the needs of a range of business functions including supply chain planning, procurement, operations, finance, manufacturing & more… Read more about Halo
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Supply chain analytics and business intelligence platform
Halo is a supply chain analytics & business intelligence software which combines automated data integration, analytics, & visualization in one platform, designed to meet the needs of a range of business functions including supply chain planning, procurement, operations, finance, manufacturing & more… Read more about Halo
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Toucan Toco   

4
Business Intelligence platform for designing apps
Toucan Toco is a web-based solution which helps small to large organizations design and deploy data storytelling applications for broadcasting businesses to various other departments. Key features include KPI tracking, data visualization, customizable branding, and data export. Read more about Toucan Toco
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Business Intelligence platform for designing apps
Toucan Toco is a web-based solution which helps small to large organizations design and deploy data storytelling applications for broadcasting businesses to various other departments. Key features include KPI tracking, data visualization, customizable branding, and data export. Read more about Toucan Toco
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IntelliFront BI   

5
Data Analytics & Business Intelligence Software
Data Analytics + Business Intelligence: Real-Time Dashboards, KPIs, On-Demand Reports, Business Workflows and Report Scheduling in one solution. Read more about IntelliFront BI
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Data Analytics & Business Intelligence Software
Data Analytics + Business Intelligence: Real-Time Dashboards, KPIs, On-Demand Reports, Business Workflows and Report Scheduling in one solution. Read more about IntelliFront BI
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AnswerRocket   

14
Search-powered analytics and visualization tool
AnswerRocket is a search-based data discovery tool that enables business users to ask natural questions about enterprise data for visual analytics. Read more about AnswerRocket
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Search-powered analytics and visualization tool
AnswerRocket is a search-based data discovery tool that enables business users to ask natural questions about enterprise data for visual analytics. Read more about AnswerRocket
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CXAIR   

9
Data discovery and analytics platform
CXAIR is a cloud-based data discovery and analytics platform which helps finance, healthcare and retail organizations connect data sets and consolidate information assets. Key features include contextual search, data classification, visual analytics, and self service data preparation. Read more about CXAIR
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Data discovery and analytics platform
CXAIR is a cloud-based data discovery and analytics platform which helps finance, healthcare and retail organizations connect data sets and consolidate information assets. Key features include contextual search, data classification, visual analytics, and self service data preparation. Read more about CXAIR
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Host Analytics   

30
Helping finance teams maximize corporate performance
Cloud-based enterprise performance management (EPM) suite providing numerous tools to help with financial planning, modeling, and reporting. Read more about Host Analytics
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Helping finance teams maximize corporate performance
Cloud-based enterprise performance management (EPM) suite providing numerous tools to help with financial planning, modeling, and reporting. Read more about Host Analytics
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Klipfolio   

161
62 pts
Dashboards & automated reports for data driven teams
Klipfolio is a cloud app for automated reports and real-time dashboards. It's flexibility and power enable rich data manipulation and visual customization. Read more about Klipfolio
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Dashboards & automated reports for data driven teams
Klipfolio is a cloud app for automated reports and real-time dashboards. It's flexibility and power enable rich data manipulation and visual customization. Read more about Klipfolio
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Adjust   

6
Business intelligence solution for mobile app marketers
Adjust is a cloud-based business intelligence solution which helps marketing agencies & mobile app marketers track engagement across digital channels & discover the sources of online traffic. Adjust provides insight into the entire app download journey, including user engagement, behavior, & more. Read more about Adjust
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Business intelligence solution for mobile app marketers
Adjust is a cloud-based business intelligence solution which helps marketing agencies & mobile app marketers track engagement across digital channels & discover the sources of online traffic. Adjust provides insight into the entire app download journey, including user engagement, behavior, & more. Read more about Adjust
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Chartio   

33
Cloud business intelligence & analytics for everyday users
Chartio is a cloud business intelligence solution that couples powerful analytical tools with an intuitive user interface. Read more about Chartio
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Cloud business intelligence & analytics for everyday users
Chartio is a cloud business intelligence solution that couples powerful analytical tools with an intuitive user interface. Read more about Chartio
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Intellicus   

12
Business intelligence & analytics platform for enterprise
Simple, secure, scalable BI platform. Create self-serve reports in easy steps. Built-in data science enables users to do predictive, what-if analysis with ease. Read more about Intellicus
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Business intelligence & analytics platform for enterprise
Simple, secure, scalable BI platform. Create self-serve reports in easy steps. Built-in data science enables users to do predictive, what-if analysis with ease. Read more about Intellicus
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Manta Flow   

0
Get end-to-end data lineage including custom SQL code
Manta Flow extracts & analyzes information from SQL scripts & ETL configuration to visualize data flows between database tables, files, report fields, and more. Read more about Manta Flow
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Get end-to-end data lineage including custom SQL code
Manta Flow extracts & analyzes information from SQL scripts & ETL configuration to visualize data flows between database tables, files, report fields, and more. Read more about Manta Flow
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Style Intelligence   

41
Cloud-based business intelligence software for enterprises
Style Intelligence is an operational business intelligence platform that uses data visualization tools to address data analysis and reporting needs. Read more about Style Intelligence
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Cloud-based business intelligence software for enterprises
Style Intelligence is an operational business intelligence platform that uses data visualization tools to address data analysis and reporting needs. Read more about Style Intelligence
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Cumul.io   

1
White-labeled dashboards, integrated in your software
Bring business intelligence to your customers. Cumul.io adds an interactive BI module, directly to your application or customer portal. Read more about Cumul.io
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White-labeled dashboards, integrated in your software
Bring business intelligence to your customers. Cumul.io adds an interactive BI module, directly to your application or customer portal. Read more about Cumul.io
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Reveal   

16
Embedded business intelligence & data visualization
Reveal, formerly ReportPlus, is an embedded analytics platform designed to help businesses connect analytic content such as reporting and data visualizations with applications. Key features include dashboard creation, team collaboration, notifications, user authentication, and data source query. Read more about Reveal
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Embedded business intelligence & data visualization
Reveal, formerly ReportPlus, is an embedded analytics platform designed to help businesses connect analytic content such as reporting and data visualizations with applications. Key features include dashboard creation, team collaboration, notifications, user authentication, and data source query. Read more about Reveal
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Cluvio   

54
Modern cloud analytics platform for startups and SMEs
Cluvio is a modern SQL and R-based cloud analytics platform that allows you to create and share beautiful, interactive dashboards. Read more about Cluvio
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Modern cloud analytics platform for startups and SMEs
Cluvio is a modern SQL and R-based cloud analytics platform that allows you to create and share beautiful, interactive dashboards. Read more about Cluvio
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Reach Reporting   

17
Cloud-based reporting solution for firms of all sizes
Reach Reporting is a cloud-based business reporting and forecasting solution which helps small to large businesses generate custom reports. The platform enables users to derive actionable insights from financial reports with automatic updates, key performance indicators (KPIs), and metrics. Read more about Reach Reporting
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Cloud-based reporting solution for firms of all sizes
Reach Reporting is a cloud-based business reporting and forecasting solution which helps small to large businesses generate custom reports. The platform enables users to derive actionable insights from financial reports with automatic updates, key performance indicators (KPIs), and metrics. Read more about Reach Reporting
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Funnel   

9
Advertising Analytics Platform for Online Marketers
Funnel integrates with all your advertising platforms, automatically gathers advertising data and maps it with conversion data. Visualise your data anywhere. Read more about Funnel
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Advertising Analytics Platform for Online Marketers
Funnel integrates with all your advertising platforms, automatically gathers advertising data and maps it with conversion data. Visualise your data anywhere. Read more about Funnel
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Competitors App   

12
Competitor marketing strategy monitoring platform
Competitors App is a business intelligence solution for tracking the marketing strategies of competitors. Competitor changes including emails, newsletters, blog posts, social media posts, website changes, SEO strategies, keywords, & ads can be viewed in the app in real time or via email updates. Read more about Competitors App
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Competitor marketing strategy monitoring platform
Competitors App is a business intelligence solution for tracking the marketing strategies of competitors. Competitor changes including emails, newsletters, blog posts, social media posts, website changes, SEO strategies, keywords, & ads can be viewed in the app in real time or via email updates. Read more about Competitors App
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Business Intelligence (BI) Software Buyers Guide
To read an abbreviated version of this Buyers Guide and interact with our tool to discover which Business Intelligence (BI) software is right for your business, click here

Business intelligence software refines businesses data into insights to help make better decisions; it transforms the art of business into science. In this buyers guide, you’ll find steps to help choose a modern BI platform feature fit for small businesses

What is BI software?

Business intelligence (BI) software is technology that helps organizations analyze their data assets to make informed decisions, improve processes, and drive business objectives. The solution’s signature function is sharing data analysis—in the form of dashboards and reports—with teams. With an eye on key performance indicators (KPIs), historical analysis, and future forecasting, BI grants organizations a vantage point to see a holistic view of their business.

Traditional BI or self-service BI

The first step toward selecting BI software is deciding on traditional vs self-service BI. Traditional BI has long been confined to big corporations because of its cost and complexity. Modern BI (aka self-service) is what has emerged as cloud and digital technologies have tilted BI solutions towards user-friendly and accessible options.

Traditional BI:

  • Highly controlled analytics environment where analytical knowledge is mandatory to make use of data.
  • Expertly trained data scientists create static reports and share them with the team.
  • Analytics reports, while of high quality, are slow to surface and bottlenecked by IT workload.
  • Requires highly sought after and expensive data analytics skills sets, which are hard to find given data scientist and other veteran IT hire shortages.
  • Direct control over servers offers more robust security.
  • More customization options, though limited by staff aptitude for programing languages and ability to code integrations between software platforms.

Self-Service BI:

  • Open analytics environment where user-friendly, intuitive, and highly interactive tools allow anyone to perform valuable analysis of data.
  • Enables data citizens—users who are not data scientists by trade—to create value with business data and BI despite lacking formal training in analytics and statistics.
  • Much easier to scale, as BI practitioners can be recruited from your existing staff.
  • Frees up veteran data scientists to work on more complex, value added projects.
  • Contributes to real-time insights, allowing any worker to rapidly personalize data queries and manipulate analysis filters.
  • Reallocates IT resources to line of business (LOB) processes, as well as to the departments and users directly facing business challenges.

Key Question to ask your BI vendor before you buy:  How will your solution deal with my organization’s primary data type, as well as large volume datasets, and how will it maintain my data’s security and availability?

Cloud BI or on-premise BI

Your next critical consideration is deployment options: cloud BI or on-premise BI. This choice will sometimes cleave on available features, but the main deciding factor will come down to the variety, velocity, and volume of data your business hosts, as well as cost and infrastructure requirements.

On-premise

  • High, upfront cost, but bulk of investment a one-time charge.
  • Better for managing unstructured content such as images, extremely large datasets, and data that is rapidly growing, frequently updating, or continually incoming.
  • Faster migration of large, legacy datasets.
  • Security controls are more customizable, whereas cloud-hosted data is only as safe as your vendor.
  • May lag behind in updates or feature parity with SaaS option.

Software as a-Service (SaaS)

  • Lower total cost of ownership (TCO) and incurred risk compared with on-premise BI.
  • Quick implementation time and easily scaled.
  • Elimination of staffing and IT real estate needed to host BI infrastructure.
  • Suited for remote teams with simple mobile and cross-location data sharing.

Key Question to ask your BI vendor before you buy:  How timely will data be surfaced for my users, and what tools are provided to share insights to fragmented or remote teams?

Business intelligence software features

With implementation out of the way, the next hurdle is determining which features are most important to your organization. The best practice is to make a balanced purchase: fulfilling your current needs, yet leaving room for future growth. But avoid the temptation to overbuy, because it only overwhelms your users with unnecessary functionality. Below are some common features offered by BI vendors:

Custom dashboards: Creates an overview of metrics in customizable dashboards that can be filtered by key performance indicators (KPIs) and are consumable at a glance by all manner of users.

Custom dashboards in Klipfolio
Custom dashboards in Klipfolio

Embedded analytics: Provides users access to BI and analytics capabilities that are self-contained within the BI and analytics platform or that are available for import and integration from third-party tools.

Embedded Analytics in Microsoft Power BI
Embedded Analytics in Microsoft Power BI

Collaboration features: Helps users share and discuss information, analyses, analytic content, and visualizations via discussion threads, chat, and annotation; remote access via mobile devices is a key component and offers teams data sharing asynchronous to time and across extended geographies.

Collaboration features in Zoho Reports
Collaboration features in Zoho Reports

Self-service data preparation: Enables access to and combines various data sources, transforms data using arithmetic, logical operators and functions, and ultimately loads the data into the self-contained storage layer.

Self-service Data Preparation in Tableau
Self-Service Data Preparation in Tableau

Advanced analytics: Predictive modeling, data-mining, workflow builders, machine-learning capabilities, natural language processing (NLP) and platforms for creating custom models in “R,” Python, Java, and using query languages such as SQL.

Advanced analytics (chatbots) in Sisense
Advanced analytics (chatbots) in Sisense

Key Question to ask your BI vendor before you buy: What unique value does your tool offer for my primary intended use case?

*Note: The applications selected are examples to show a feature in context, and are not intended as endorsements or recommendations.

Important BI integrations

Now let’s make sure the BI software is compatible with your business: Without proper integration with your data sources and critical systems, BI software is a worthless investment.

Integration tools: First, you need to ensure all your data—whatever it is and wherever it is located—is fed into your data analytics platform This includes information collected from your critical business systems, such as a customer relationship management (CRM) solution or an enterprise resource planning (ERP) system . Ensure your prospective BI solution is equipped with the necessary integration tools to bring together all your data for analysis.

  • Extract transform load (ETL): Process to extract data from operational databases, transform it into a normalized format for analysis, and load it into a data warehouse—provided as a tool or hand coded.
  • Data connectors: Self-service BI offers pre-built data connectors that link to a variety of data stores, simplifying or eliminating the back-end ETL processes.
  • Third-party integration platform: Software fills in for the back-end data management extraction process, and prepares cloud or on-premise data for analysis by connecting it to a database, data warehouse, or analytics application.

Key Question to ask your BI vendor before you buy: Is your product capable of displaying a comprehensive view of all my organization’s data in real-time?

Advanced BI configuration

One of your last considerations—although arguably the most important—is advanced configuration. Although not every user, or business, will make use of all the bells and whistles a BI tool has to offer, it is the missing “power features“ that lead to premature obsolescence. Here are several configuration options that, if relevant to your business, you should ensure your selected product is able to provide:

  • Architecture: Tools to run BI as a multi-node distributed setup vs a single stack.
  • Audit and permissions: Logging to track user interactions, and settings to manage which users or groups of users have access to particular datasets or BI functions.
  • Automation: Useful for streamlining tasks including data integration and data preparation.
  • Backups: Business continuity planning in case of IT related outages, security breach, or natural disasters.
  • Custom branding: Settings to create a signature look for dashboards and BI visualizations.
  • Data governance: Controls to maintain proper data usage in compliance with regulations such as GDPR.
  • Data Security: Logins, authentications, and security at the application layer to avoid data breaches or exposure.
  • Export and publishing: Functions to pull and share data analysis via a variety of channels and in various file formats.
  • Plugins and scripts: Build workflow, embed visualizations, and provide a variety of other non-native or difficult-to-implement functionality.
  • Web tools: Configuration of internet protocols and ports to make a BI environment accessible as a web application.

Key Question to ask your BI vendor before you buy: What features or options does your software offer for a small business with limited IT resources and/or analytics skill sets? Likewise, what options are available to satisfy advanced power users or niche use cases?

Estimated time to go live

Finally, how long will a BI implementation take? Estimating the time it takes to rollout BI software is difficult because it is based on many variables and every project is different. The time it takes for your BI project to go live will depend on the following:

  • Variety and volume of data.
  • Number and complexity of KPIs to be measured.
  • Existing IT infrastructure, or lack thereof.
  • Individual use case, goals, data requirements and chosen BI software.
  • First-time implementation or extending an existing BI deployment.
  • Identifying analytics goals and data requirements before software purchase.
  • Technical ability of team members and key stakeholders.
  • Getting senior management buy-in or overcoming resistance to change.
  • Cultivating a data-driven culture and widescale adoption of BI and analytics tools.

Key Question to ask your BI vendor before you buy: What is the most effective way to evaluate and quantify ROI with your product?

Business intelligence features to watch out for

Future proofing: Will your solution still be useful in 1-5 years and be able to keep pace with your competitors'? Preparing for the future is perennially a loose end, but to ensure ROI and competitive advantage, be forward looking and appraise your BI vendor's software roadmap and planned expansion. For starters, here are five features we predict will chart the course of small business BI over the next decade:

  • Data virtualization: An alternative to ETL, creates a virtualized and integrated view of data in memory, providing a layer of abstraction which masks the physical implementation of data.
  • Embedded BI: BI dashboards and analytics visualizations injected directly into an application to allow real-time, in-app insights.
  • Machine learning: Algorithmic and statistical techniques used by powerful computer systems to carry out predictive analytics and other BI functions.
  • Natural language processing (NLP): Mechanism to generate data queries via voice recognition and conversations with chatbots.
  • Personalized reports: Templated analytics and static data reports will be replaced by personalised reports tailored to each individual user.

Key Question to ask your BI vendor before you buy: What is your product roadmap, and how will the solution scale as my business grows?

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