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Act! Logo

Next-level relationships. Next-level results.

Act! Features

Features Summary

Functionality

3.8

/5

790

Total features

98

9 categories

Act! features

A/B Testing
API
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Activity/News Feed
Alerts/Notifications
Appointment Scheduling

Common features of CRM software

API
Activity Dashboard
Alerts/Notifications
Calendar Management
Campaign Management
Contact Management
Customer Journey Mapping
Customizable Fields

Price starts from

30

/user

Per month

Pricing options
Free plan
Subscription
Free trial

Screenshots

Contenders comparison

Functionality

3.8

/5

790

Price starts from

30

/user

Per month

Total Features

98

Unique features

  • Activity/News Feed

  • Autoresponders

  • Dynamic Content

  • Mobile App

Functionality

4.4

/5

18.5K

Price starts from

25

/user

Per month

Total Features

193

Features in Common

77

Unique features

  • Email Response Control

  • Call Center Management

  • Estimating

  • Call Logging

Functionality

4.3

/5

6.8K

Price starts from

14

/user

Per month

Total Features

201

Features in Common

87

Unique features

  • For Mac Devices

  • Churn Management

  • For Real Estate

  • Client Tracking

Common Act! comparisons

Reviewers who mentioned features said:

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Thomas O.

Pharmaceuticals, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Love the ease of use for both entering data and retrieving info

Reviewed 6 years ago

I use it to track my clients and prospects and I can tell anyone the last time I made contact, what that was - letter, Email, Phone Call, etc. and it allows me to connect important info to any of my clients, prospects, friends and family.

Pros

The fact that I was able to use the product immediately with no instruction was a great pro. Entering data and retrieving info about a client is easy, and building history of calls, Email messages, letters in a record is great.

Cons

I am not happy with support as all they do is provide a fix when there is a problem, but not direction in how to build reports or use other functionality. I have had to fix the same problem with direction from their service group several times. If I ask for help with reports they tell me I need to find a consultant for that.

SO
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Scott O.

Education Management, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

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One person operation-great. Enterprise unknown.

Reviewed 6 months ago

Dismal-frustrating-complete waste of our team time watching videos that showed features only available to $$$$ pricing. I NEVER buy annual commitments on unknown software but in a moment of 'getting the job done' I did it here.

Pros

Familiar from days gone past.

Cons

The marketing is limited for larger-scale campaigns. To their credit, they did reach out and offer very well-crafted training.

VR
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Vincent R.

Banking,

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend1/10

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Awful experience with Act!

Reviewed 10 years ago
Pros

There is absolutely nothing I like about this software.

Cons

Zero functionality. It can't pull any reports that are meaningful. When I think I can pull a report that is meaningful, I realize the data isn't even correct. It has almost no dynamic features; for instance, it can't update data by pulling it from another source; it has to be manually changed, which leads to errors. Also, Act! web premium only works if you have a really high quality internet connection....

JH
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Jerry H.

Professional Training & Coaching, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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ACT! in action

Reviewed 3 months ago

So far food customer service and technical support

Pros

Contact management across numerous platforms.

Cons

Mobile app needs work. Too cumbersome to enter contact data and tracking.

Vendor response

Thank you for letting us know, Jerry, that you're using Act! to manage your contacts across multiple platforms. We see you have experienced some issues with Companion, our older mobile app, and we hope you'll try Act! Premium Cloud Mobile, our new mobile app for all our Act! Premium Cloud users. Built to the latest accessibility and useability standards, Act! Premium Cloud Mobile provides seamless contact management, activity & calendar coordination, and sales pipeline management, from your preferred mobile device. Learn more at https://www.act.com/products/act-mobile-apps/

VM
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Vincent M.

Information Technology and Services, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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ACT CRM, Great Starter CRM.

Reviewed 3 years ago

For many years that I did use act I really enjoyed it was a great tool getting used to working with it was very easy for me. we did a lot of customization to the dashboard added some imagery additional fields it was really awesome. We didn't get to the point to using their marketing campaign products but the email templates were really awesome really awesome

Pros

I really liked the contact management history management email integration and tracking grouping of contacts opportunity groups add opportunity ratings.

Cons

Act is a really great entry level CRM it has some functionality's third party capabilities other products you can purchase from the store but it just doesn't have what it takes to get you over the hill when you get a little bit larger

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Nathan J.

Electrical/Electronic Manufacturing, 51-200 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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Small Business' should use ACT! for organizational needs.

Reviewed 4 years ago

As long as you are not trying to overload the system creating multiple profiles for many companies, this product works great for smaller companies trying to get their foot in the door for a cross connection software with sales, help desk for technical team, and financial support all in one.

Pros

You can input any information and update it and the information can be seen by anyone in the organization. Makes communication between teams very simple and quick.

Cons

I am not a fan of the way they use multiple contacts past two for a business. If there are a list of people to communicate with each profile has up to two contacts, with more than two a new profile for the company has to be created, creating multiple profiles for each company which can cause confusion for other sections of the company, including processing payments and sending to the wrong contact at the other end or returning a product to the wrong section of said business.

TF
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Thom F.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Very versatile

Reviewed 5 years ago

I have been using it non stop since the earliest versions - that should tell you that I am very satisfied with it.

Pros

I have been using ACT for over 25 years and have seen lots of versions. I like its flexibility and that I can put users into multiple groups, It would be impossible to design a program that did everything everybody wanted it to but ACT comes close. I use it for sales, marketing, personal groups I coordinate, keeping track of some of my customers' customers. It can interact with Outlook and Google's...

Cons

I wish it had more options for the ID/Status cells. The group function sort of does that but not like I need it to. Having 3, 4, 5 or more ID/Status cells would be very useful. Most of my clients fall into more than one category.

BD
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Bill D.

Electrical/Electronic Manufacturing, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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How act is helping me working at 74 as a sales man

Reviewed 8 years ago

I have been using ACT's since 1999 and this year I turned 74 and I'm still selling with the very best of them. I sell power supplies to industry and without ACT there is no way I could compete in the world of sales today without ACT, I put everything and anything that helps me sell more in a very competitive field including emails, quotes, power supply spec, and notes. I see so many people who will...

Pros

Without ACT I could not compete as well as I do in the sales world for it is changing every day. I need ACT to help track my customers my orders my RFQ's and so many other things without it I wouldn't have a job today. I see so many salespeople who won't invest in ACT who sales numbers could be so much better I tell them about ACT but they don't seem to want to invest in their future and their future sales that could be so much better.

Cons

I cannot find one thing wrong with ACT I have been using it approximately 20 years and never had a problem I cannot say this about other database programs I have had to use when I worked for other companies. Some of them were super complicated took hours of work just to get your data in whereas using ACT it was a breeze putting data in and saving data of all kinds.

WD
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Wayne D.

Building Materials, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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ACT! Not only becoming more powerful, but even easier to use.

Reviewed 8 months ago

An excellent app, but with a steep learning curve. But surprisingly improved in the past year. Training would benefit from trainers listening to users.

Pros

ACT! is working hard to make itself my highly valued CRM/Partner. Frequent functionality upgrades and increased reliability. Excellent technical assistance. Expanded training videos and knowledge database. Act CRM is well integrated with Marketing Automation. It is not an add-on, but is central to and easy to use.

Cons

I have used ACT! for a long time. For much of the time, I was intimidated by its complications. Weak training did not help. A steep learning curve also required that I learn by trial and error. Much time was wasted learning to use ACT!'s power. ACT! 's muscle was hidden by requiring that I learn on my own instead of having good training. ACT! would benefit from seeking out suggestions from users as to improvements in training. Some of these stunning features took forever to learn on my own.

Vendor response

Hi Wayne, We are thrilled to hear that you are leveraging and benefiting from Act!'s feature-rich functionality and finding it easier to use. We have devoted lots of resources to a robust digital training center, and onboarding support and have a sharp focus on continually prioritizing ease of use for our customers. Your feedback means a lot to us - thank you for taking the time to share it!

JM
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Jonathan M.

Legal Services, 51-200 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Act! is a flexible tool to track data the way you want to see it.

Reviewed 5 years ago

Act allows us to manage a vast database of over 85,000 contacts and 15,000 companies, as well as over 100,000 Table records between the two, with ease. Any information we need to find or update with these records is as easy as it gets, and makes our customer service team's jobs a relative breeze. There are hiccups here and there, especially with newer features to the program, but there's never been any issues that interrupt work or cause data loss, and the tech support available is very handy at resolving any issues we might have.

Pros

Everything in a Contact or Company record's layout can be customized, moved around, hidden on a per-user basis, and otherwise manipulated however your organization needs it to be. My company makes heavy use of this feature, having multiple team-based layouts that present the most important data to those teams prominently. We also greatly enjoy the software's ability to perform advanced queries on the data that can be saved and re-run with a single click to provide accurate reports and drill down to specific needs in moments.

Cons

There are quite a few features that feel incomplete or at least not fully integrated. For example, the software comes with the ability to create and Mail Merge templated emails that imports information like a contact's name, and the Smart Tasks feature allows you to automatically perform certain tasks including sending an email to a contact, yet for some reason you can't do both - that is, you can't set a Smart Task to perform a Mail Merge to a templated email and send the result, meaning that the automated emails cannot contain information personal to the contact such as their name.

KF
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Karen F.

Management Consulting, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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I may be prejudiced but I love this product

Reviewed 7 years ago

I have used Act personally and for my business almost since its inception. Full disclosure: I have written 7 books on the product as well as the training videos for lynda.com/LinkedIn. I also do consulting work for several other CRM products and wrote a book on SugarCRM. For the money, you can't beat Act. Act has all the power of the "bigger" players without the expensive price point. As newer features...

Pros

Perfect fit for mid-sized businesses. Great price point. Only truly hybrid solution that allows you to use Act both on your desktop and in a hosted environment.

Cons

No cons were added to this review

RH
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Richard H.

Human Resources, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend1/10

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Marketing Automation AWFUL - Zero support

Reviewed 2 years ago
Pros

The way it’s supposed to work is ok. Not great. But getting it to work is a very heavy lift. And with inadequate support, it’s totally up to the user to figure it out.

Cons

Where do I start? Bottom line is that setup for marketing automation is nearly impossible. I’ve used successfully ACT! for more than 20 years. But marketing automation is a disaster. The documentation is unhelpful, and in some places, downright incorrect. It has lots of broken links. And their support staff, all offshore, knows nothing about how to help with the marketing automation feature. I had to hire someone who finally figured it out, by trial and error, after several weeks of work.

Vendor response

Richard, first let us say we're sorry that you're experiencing this problem, we're sure it's frustrating. We want to help and hope you'll reach out to us at actcustomerservice@act.com. and provide your contact information so we can contact you directly.

AF
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Andrew F.

Nonprofit Organization Management, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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e-marketing, marketing automation

Reviewed 5 years ago

I would pay twice if I will be able to go to previous abilities that ACT has

Pros

Act itself is as a good database software. Compering to previous version synchronized with Swift Page it has a better platform to create a template. There are other things you improve but for our small company we do not use them (like several times of sending same e-mail to one customer)

Cons

In Marketing Automation: - you can not add and SAVE our data base fields in the template - you can not send an e-mail from the template to one person (only to the group) - you can not sent an e-mail to lookup (every time you must create the group from lookup) - may e-mails is getting lost (in our 2 campaigns about 20% e-mails were not delivered) In e-marketing - you can not add and SAVE our data base fields in the template ****** In your previous version of ACT I was able to add fields from my database SAVE them in the template and send them to lookup without a need to create the group. ****** And your customer service ??? I believe you can do better work. For example - I wrote an e-mail to you about month ago - with totally no answers from you.

Vendor response

Andrew, Thank you for taking the time to leave a review. I am sorry to hear that you are having trouble with the new Act! Marketing Automation. Please email me at mbowers@swiftpage.com and I will escalate your issue. Thanks again.

JP
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Jake P.

Newspapers, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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Great product with room for improvement

Reviewed a year ago

I have been using Act for almost 10 years. It's a quality product for the price point. Good customer service, highly responsive.

Pros

I like that they created a cloud version for people on the go.

Cons

The over design or look of the desktop version is old and kind of dated. It can be updated if I choose to. But that will take time. A larger selection of templates would be excellent.

Vendor response

Thank you for your feedback, Jake. We are excited about our upcoming releases and updates with new UX/UI improvements we know you'll love. We really appreciate you taking the time to let us know how Act! is working for you.

vP
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victor P.

Financial Services, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend2/10

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Cheap product for a cheap price - plan on no tech support

Reviewed 3 years ago

Tech support sucks. [SENSITIVE CONTENT] , all the tech and customer support people hide. You will only get a phone call back. if you dont respond, your support ticket gets closed out. Its the year 2021, but you won't get a tech support person's employee id, email address, phone number, etc because ACT!'s policy is to hide them amidst all the versions ACT keeps implementing. Ask what level technichian a support person is and watch them get upset, say they dont like they way you are treating them and they will hang up.

Pros

it was inexpensive. but you get what you pay for.

Cons

No tech support. ACT is always putting out a new version. each new version trips off problems and requires new integrations and updates that they do not tell you about and cause integration issues with all of your other software expecially microsof.

CS
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Carlos S.

Financial Services, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Super Disappointed

Reviewed 3 years ago
Pros

I liked this software to run my credit repair business. Keep track of letter management and clients. It was easy at first.

Cons

After you purchase your license, in a year or 2 they discontinue the version and you have to pay for the license all over again. I had purchase 3 licenses and wanted to purchase a 4th one and they said I couldn't that I would have to upgrade to the monthly fee version where you pay monthly per license including for the licenses I already had. Now this year they discontinued the licenses I already...

SF
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Scott F.

Computer Software, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Solid and Reliable CRM Product

Reviewed 5 years ago

I've used ACT! in one form or another for over 15 years now, between several different companies, starting from when they were owned by Sage. ACT! has always been a solid, well-designed and well-performing product that puts managing customer's contact information, records and sales first and foremost. While some platforms have broadened their reach, ACT! has always stayed true to what they do well, which is manage clients and sales opportunities, which is what really makes sales.

Pros

ACT has been around for a long time, as has Swiftpage who aquired them. The software itself has continued to evolve and improve, but hasn't lost the overall feel it has always had. What I like the most is that they have cloud AND desktop platforms for those that might not need cloud services. They also have a large number of plans available, are affordable, and there are a good number of independent technicians out there that can help you with your data, and design third party add-ons too.

Cons

The recent change that does not let owners of much older versions of the software activate what they already own has me concerned.

GM
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George M.

Law Practice, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Software continues to break

Reviewed 6 years ago

Every time I call Act! Support I feel like the techs are just trying to get off the phone after they realize they are in over their heads. Each time I call they try to blame it on Microsoft Office and we have to do a repair, next they default to uninstalling Act! and reinstalling it. It is not really tech support if we keep putting a bandaid on the issue rather than addressing the root cause of the issue. This software is on a Terminal server meaning that each time this breaks for 1 user it impacts every user at this company, because each user has to logout and stop working. These issues not being addressed may cause this customer to stop doing business with our company and your company is certainty going to loose them as a customer as well.

Pros

It is in bad taste that you will not allow this box to be left blank and are trying to force users to say something nice about your software. Every time I come in contact with your software it is because it is broken.(N/A)

Cons

The Act! / Microsoft Office integration needs some work. It keeps breaking and we have to troubleshoot this issue with our customer on a weekly bases.

LE
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Lance E.

Entertainment, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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To The Rescue once again!

Reviewed 14 days ago

I have been an ACT user for many years and as a contact manager and word processor it is at the core of our Wedding Photography business other than our photography tools. As with any electronic program, for time to time there are hick-ups and in most cases a call to the technical support department fixes or corrects the issue. However, on occasion something more difficult to rectify occurs. In two...

Pros

There to explain and assist, wherever I have needed them to be.

Cons

My only comment is about a design change in 2022, but as indicated, with the help of this organization it was resolved.

Vendor response

We are happy to hear that your technical issues were identified and resolved and we appreciate you taking the time to share your support experience with us. We really appreciate the feedback, it made our day, Lance!

JR
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James R.

Photography, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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Difficulties !!!

Reviewed 2 months ago

In the last two years I have accumulated a list of difficulties that I have experienced with ACT. Until two weeks ago there were 45 items on the list as well as screen grabs showing the error messages and bizarre things that have taken place. I finally discontinued using one ACT business services. I've had more than six sales people contact me in an effort to upgrade or whatever and each time i complained about problems. Only one person out of that group responded with a solution Warren Meredith. He instructed me to contact ACT Support. I very recently upgraded and contacted ACT Support and I am presently in the process of HOPEFULLY solving the problems. We'll see once I have finished.

Pros

Act is a great program when it works. I have been using it for well over 25 years.

Cons

After purchasing ACT from Costco 25 or more years ago the software ownership has changed multiple times. Each time the customer service has gotten worse and the program updates have gotten more expensive. Subcontractor customer service people have been really poor and unable to solve problems when contacted and in some cases made the problems worse. For example having to restart the program 11 times in one eight hour period of time because it crashed.... among many other problems

Vendor response

James, we appreciate you taking the time to leave this review and are sorry to hear that you had issues with your older version of Act!. We are here to help and are standing by to provide assistance, should you need it, with your upgrade. Please don't hesitate to contact us at 866-873-2006 if you experience any issues so we can ensure you're up and running smoothly.

VW
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Veronica W.

Executive Office, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend1/10

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ACT! User Since 1999

Reviewed 4 months ago

Overall I still enjoy using ACT!. The only comparable products that I am aware of are Maximizer and Goldmine. I do not know if they are still supported, however, I believe ACT! still has a stronger user base. I would expland my use of ACT! if I felt comfortable that the PC-based product will continue to be supported cost effectively.

Pros

I like that I can still use a PC-based product that I control and provide security necessary to product our client and internal information. I like that my customized version fits my basic needs to manage contacts and periodically send email messages and letters.

Cons

I need ACT support to fix problems with email merge too often. The time required to send routine communications annually has increased at least 10 fold due to time needed to fix problems. Most of the problems seem to be keeping up with Microsoft.

Vendor response

We value our long-time users and love hearing from you! We are happy to hear that you like the benefits of Act! Premium Desktop, but are sorry to learn that you are experiencing issues with the email merge. We want to help as best we can. Please visit https://www.act.com/resources/contact/ or give us a call at 866-873-2006 to see how we can provide some assistance.

TR
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Tracy R.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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ACT cloud for Marketing

Reviewed 4 months ago

ACT is a solid program and has been working for us since 1999. The cloud based version is new for our company but one we are welcoming since we want to speed up the database process. The old desktop version has become super slow and time consuming with freezes and overall slowdowns navigating through the CRM.

Pros

We have been using ACT for 19+ years. To make the switch to the cloud version just seemed logical. It has the basics features that we need and was simple to transfer over to the client.

Cons

ACT does not have all the bells and whistles that we would like such as power dialers and automatic reporting.

Vendor response

Thanks for letting us know, Tracy, that Act! Premium Cloud is meeting your CRM and marketing needs. We appreciate you taking the time to let us know.

SV
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Sally V.

Information Technology and Services, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Basic CRM that does the job

Reviewed 2 years ago
Pros

ACT is easy to use and does what a CRM is supposed to do: manage contacts and contact information. It is easy to create contacts, companies, links and search for them. It can be used offline which makes it extremely convenient when there is no internet access (eg: business trips). The DB will synchronize when you are back online. Another thing is that it is an off the shelf product: it does not require any development to configure.

Cons

The software lacks customizable reports and dashboard. It is extremely complicated to setup a good dashboard with the reports that you need. There is not much options or flexibility, and the display does not always end up being right (missing items). So it is not the best for sales/opportunities management.

Vendor response

We love hearing from our customers Sally, and appreciate you taking the time to let us know how Act! is helping your business. We understand that you found some limitations around reporting and wanted to be sure you had access to these digital resources to help with your customization needs. https://www.act.com/resources/ If there are additional features you'd like to see in Act!, we'd love to know and invite you to please submit a feature request by visiting this URL. https://app.smartsheet.com/b/form/5833907456404e3d99cb5c440433f6a0 Thank you again for your feedback.

DU
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David U.

Computer & Network Security, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Act and your need for a CRM

Reviewed 2 years ago

Without the introduction of a CRM, i doubt we would have had the client retention we have been lucky to have, we had trialed other CRM's, from free online to high cost ones like Goldmine - they all do much the same but our need to a specific way of accessing and manipulating our data left us with Act as the only real option. One option was to have a bespoke system but costs in the region of £100,000 and constant support didnt make much business sense at the time and after seeing similar projects fail at rival companies we think the route we took has been justified

Pros

Having the ability to scale requirements has helped the business grow without huge outlay. Has the capability to use high end hardware and now has a Cloud based solution so removing the need for costly onsite equipment if required

Cons

As usual costs, the license model has change from perpetual to the per user per year, the Cloud based variant is expensive but comparable to others. The need for a 3rd party module to fully use the software for our needs has increased usability but at a cost, would of been nice to include in subscription

Vendor response

Hi David, thank you for taking the time to share how your business is using Act! -especially the cloud-based solution. We love hearing from our customers, so thanks again for sharing!

TW
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Tammy W.

Insurance, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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ACT! for Insurance/Financial Advisors

Reviewed 4 years ago

I love all the features that meet the needs of financial advisors. The customizable fields are beneficial and improve the overall use of the software. It has probably just as many features as other customer relations management programs but cost is substantially less. Very happy with my selection.

Pros

The Act! for Advisors software has been modified to meet the requirements of a financial advisor which includes being able to input information regarding insurance contracts. The new Marketing Automation is an great way to send out Newsletters, etc.

Cons

They have lots of online resources/video's to learn the Marketing Automation. You can also speak to customer service but they recently cut their remote access where you can have customer service work on your computer to help answer/show you how to do things with the marketing automation.