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End-to-end customer loyalty & rewards solution

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bLoyal Features

Features Summary

Functionality

3.6

/5

8

Total features

41

3 categories

bLoyal features

API
Activity Dashboard
Alerts/Notifications
Campaign Management
Campaign Segmentation
Cellar Management
Customer Database
Customer History

Common features of Customer Loyalty software

API
Activity Dashboard
CRM
Campaign Analytics
Campaign Management
Campaign Planning
Client Portal
Communication Management

Price starts from

29

Per month

Usage Based

Pricing options
Free plan
Subscription
Free trial

Screenshots

Contenders comparison

Functionality

3.6

/5

8

Price starts from

29

Per month

Total Features

41

Unique features

  • Gift Card Management

  • Wine Club Management

  • Inventory Management

  • Real-Time Monitoring

Functionality

4.4

/5

18.3K

Price starts from

25

/user

Per month

Total Features

192

Features in Common

18

Unique features

  • Activity Tracking

  • For iPad Devices

  • Change Order Management

  • Email Response Control

Functionality

4.3

/5

6.7K

Price starts from

14

/user

Per month

Total Features

201

Features in Common

25

Unique features

  • Activity Tracking

  • For Startups

  • Configurable Workflow

  • Field Sales Management

Common bLoyal comparisons

Reviewers who mentioned features said:

AR
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Verified reviewer

Marketing and Advertising, 11-50 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Robust Loyalty Platform for Those Looking to Build a Strong Customer Retention Strategy

Reviewed a year ago

bLoyal is a powerful way to build a loyalty marketing programs. The ability to connect to most major eCommerce and POS platforms lowers the barrier on enacting customizable consumer rewards programs. The platform is extremely customizable and supports points, frequent buyer, and subscription programs natively to ensure we're able to communicate the right message and right offer at the right time to each customer based on their journey.

Pros

If you're looking for a powerful loyalty marketing program that allows marketers to tap into the full power of customer retention marketing, this is it. It's got all the bells and whistles that marketers hope for and seems to expand weekly.

Cons

The setup and onboarding process can be a lot and is almost better tackled in pieces (which they were actually great about) I think this is mostly because they connected our website and our brick and mortar system. Plus, there's a lot of tools. That said, well worth it.

Vendor response

Thank you for taking the time to share your thoughts on bLoyal! We're thrilled to hear that you find our loyalty platform to be a powerful tool for building a strong customer retention strategy. We look forward to continuing to support your business's loyalty marketing initiatives.

RW
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Rene' W.

Retail, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Stay away from this awful company

Reviewed 3 years ago

Please avoid doing business with this company. I was promised the moon and they fell short on many levels. I can't tell you how disappointed I am in their customer service. I also feel like they were a bit sneaky. I used their frequent buyer program to integrate with Korona. They promised a smooth transition and that they would set up all of the different manufacturers specs that I needed. (It is not...

Pros

Extensive reporting features with tons of information.

Cons

Customer service takes forever. Reports are difficult to figure out. They changed my subscription rate several times. They often place blame on my POS company for their applications failures. They told me it would be a seamless integration and that they would be able to set up my frequent buyer accounts but they did many of them wrong.

HM
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Heather M.

Retail, 51-200 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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bLoyal helps Business in Belize to Elevate their Customer Loyalty Program

Reviewed a year ago

[sensitive content hidden] have been exceptional to work with. They are responsive to my communications, quick to rectify issues, quick to provide me with meeting opportunities, quick to correct mistakes without question or push-back, open to supplying out-of-the box solutions to meet my business needs here in Central America. All our interactions have been professional and friendly. My bLoyal team really helps me to feel like they have my back and they are invested in helping my business to succeed and grow!

Pros

This platform has allowed us to create unique developments for our Customer Loyalty program that specifically meet our needs in our market. We operate one of the busiest service stations in the country and focus 99% of our marketing efforts on keeping our current customers happy so that they spread the word for us and continue to build our business!

Cons

The Director Platform design is outdated and a bit difficult to navigate, however, the functionality is solid. It took us as few tries to properly integrate the bLoyal developments into the Korona POS system to make them operational, but the bLoyal team worked very closely with us and Korona to get it fixed. There is a few-second time delay when the Korona has to act on a bLoyal action, which can be frustrating at the cashier on busy days.

Vendor response

Thank you for taking the time to share your positive experience with bLoyal! We're committed to providing effective solutions to help businesses like yours succeed, and we appreciate your support.

OG
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Oniqueh G.

Wine and Spirits, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Expensive & Frustrating Setup but Good Software Overall

Reviewed 5 years ago

We decided to transition to bLoyal primarily because it made managing wine club so much easier and has more data fields than other options making it easier to tailor the membership and orders for customers. However, the customer service is extremely disappointing and frustrating. It took around 6 months to get the software live due to lack of communication or activeness from the deployment team at...

Pros

bLoyal has a lot of great features that make it easy to track your customers and report on their purchase and membership history.

Cons

It is not fully integrated with UPS which is hard for a company that ships in-house as we do. The reports pull incorrect or oddly formatted data.

AR
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Verified reviewer

Wine and Spirits, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Please look elsewhere. This software and the team behind it are Terrbile.

Reviewed 2 years ago

Terrible. When I needed them most, they didn't help. Things constantly broke, and they shrugged their responsibility. I lowered my expectations again and again to the point that I forgot what good software was supposed to look like.

Pros

It hits a couple low bars like tracking sales and basic reporting. I never had a problem with seeing what products went out and what money came in.

Cons

The worst part is their team. They are condescending and always pass the buck to someone else. They advertise features and then come up with never ending excuses on not delivering those features. Their training tools are the worst I've seen in the industry. They caused a huge nightmare with customer credit cards, and then refused to help clean it up or even offer advice. The e-commerce is a nightmare....

AR
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Verified reviewer

Used other for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend2/10

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innovative product but shady support and management practices

Reviewed 6 years ago
Pros

Strong integration with Clover is seamless. It's a real trick to charge for subscription and holding credit card numbers which is not what Clover does natively.

Cons

Support from company including managers is difficult. Have written multiple messages to their team after paying thousands of dollars and have gotten no response.