ELEAD1ONE is a web-based automotive customer relationship management (CRM) platform designed for car dealerships of any size. The system integrates with a range of dealership management systems (DMS) and third-party data providers, and supports multiple communication channels, including phone, text, email, video, and direct mail. A native mobile app for Android and iOS enables users to connect with their customers from any location, and offers driver’s license and VIN scanning capabilities, manager and salesperson views, daily statistics and activities, and more.
ELEAD1ONE includes a lead management solution which aggregates leads from all channels in a single place, with customizable routing options for short-term, long-term, or instant follow-up. Incoming calls are tracked, logged, recorded, and mapped, with users notified of any missed calls. Access to both new and pre-owned inventory enables the automated sending of quotes to leads, with vehicle photos, detailed information, and alternatives, configurable pricing rules to allow trim level and model customization, and calls to action (CTAs) for pre-approval and vehicle trade value. A library of responder templates can be customized to reflect company branding, and users are automatically notified when emails have been opened.
Also built into the ELEAD1ONE platform are tools for inventory management, vehicle valuations, pricing analysis, data mining, end-to-end lead tracking, online marketing integration, and more.