Review marketing and management platform, white-labeled for agencies and SEOs
4.8/5 (160 reviews)Most popular features of all Customer Management apps
25 reviewers had the following to say about Grade.us's features:
The system reliably tracks 80+ review sites — all the usual suspects plus many social media and industry sites.
Pros
Easy and fast for reviewers to use — resulting in better acquisition. Mobile-friendly.
Cons
I'd like to see more refined dashboard reporting, similar to other systems that provide visual representations of activity over time.
Rating breakdown
Time used: 6-12 months
Thanks for your review, Michael! Agreed--we absolutely need more in the way of a visual dashboard for all of the review data we collect for you. The scheduled PDF and Web based reports are nice for sharing with your clients, but it would be nice to login and see your current stats "at a glance." It's in the pipeline!
Pros
-Fantastic layout for looking over reviews -Very valuable if your business relies on word-of-mouth reviews online -Good customer support
Cons
-Reports are not super customizable -Not really any true cons
Rating breakdown
Time used: Free Trial
Frequency of use: Weekly
Likelihood to recommend
Wow, thanks for the thoughtful review Nate! So happy to hear that the free trial worked for you. I'll let the support team know that you appreciate them and the product team that you liked the layout. (I'll also relay about the customizability of the reports)
~Garrett
I love that it has the option to directly purchase branded and coded cards to distribute for the clients, but wish it had more free options to directly download or export the designs as pdfs to use elsewhere.
Pros
The static review funnel is the best and most versatile one I've seen in Review Management products.
Cons
Inability to customize reports, and to generate pdf templates of paper materials.
Rating breakdown
Time used: 1-2 years
Frequency of use: Daily
Likelihood to recommend
I haven't yet decided whether I'm going to integrate this into our offering.
Pros
I liked the real time reporting, that indicated what actions (if any) the recipients took after receiving the email.
Cons
Struggling to come up with a dislike. Wish it was free!
Rating breakdown
Time used: Free Trial
Frequency of use: Occasionally
Likelihood to recommend
Thanks for the great review! We're happy to hear that the free trial accomplished what you were hoping. I'll share your kind words with the team.
You're right, getting reviews can be a major challenge when you don't have the right system in place. A lot of agencies are adding review management as a supplementary service for their clients. It's really becoming a differentiator for selling digital marketing services.
Feel free to reach out to our team if you want to discuss the white label options for offering Grade.us to your clients. Many of our customers are agencies who have found it to be a great foot-in-the-door service, since business owners truly understand the power of online reviews.
Our competitors were offering similar software, so we bought their white label service to use with our clients
Pros
Setting up profiles is quick and customizable. You can set up profiles with each account with different persmissions.
Cons
Sometimes they will add or move a feature in the admin area, and you have to search around to find it.
Rating breakdown
Time used: 1-2 years
Frequency of use: Daily
Likelihood to recommend
Simple to use and a great solution for agencies looking to offer review wizards to their clients.
Pros
- Great solution for agencies to white label their review wizard - Easy to set up - The thumbs up, thumbs down solution is great for the end-user - Custom domain mapping
Cons
- The email drip functionality could be a little better (i.e. if someone opens/clicks don't re-send) - Integration with something like mailchimp would be awesome
Rating breakdown
Time used: 1-2 years
Frequency of use: Weekly
Likelihood to recommend
Hey John,
Thanks for this great feedback about our email campaign functionality. Great news! We do offer the ability to deactivate a campaign based on open or click.
You can find those settings under your invite tab, but feel free to reach out to support if you'd like to have a screen share walkthrough on how to activate it for your clients.
I'll pass your feedback along to product. As reporting and email marketing analytics continue to grow in importance for agencies like yourself, that type of intelligent conditional behavior would definitely make sense!
I'll also let product know that you appreciate the white label solution is really working for you and your clients.
Thanks for being a fantastic customer!
Garrett
We have generate fantastic reviews for our business, and for our clients. Great software.
Pros
The software is by far the most feature rich, flexible, and customizable we have researched.
Cons
I believe a lot of it is customizable, but we haven't gotten that far, and wish it was a lot more polished out of the gate so we didn't have to clean it up and modernize it.
Rating breakdown
Time used: Less than 6 months
Frequency of use: Daily
Likelihood to recommend
The learning curve for utilizing all of the features on the dashboard has been challenging.
Pros
The affordability, ease of use for the reviewers, and nicely formatted reports.
Cons
The learning curve. I wish there were training videos.
Rating breakdown
Time used: 6-12 months
Frequency of use: Weekly
Likelihood to recommend
They have a great system that allows you to re-brand it to your own.
Pros
Integrates with most review providers and staff is very happy to add new ones as needed for your particular industry.
Cons
Not targeted at a particular industry.
Rating breakdown
Time used: 6-12 months
Frequency of use: Daily
Likelihood to recommend
Recommendations to others considering Grade.us
It's good to come up with your own review strategy when selling this to make it effective for your own industry.
Pros
I love the user-friendliness of the tool. Easy to integrate with small businesses and highly effective.
Cons
I wish they'd expand on the offline tools they offer such as business cards, etc. The design options are limited.
Rating breakdown
Time used: 1-2 years
Frequency of use: Weekly
Likelihood to recommend
You give up a little on the support/UI side in order to get a great price, but it is still worth it, in my opinion, if you are a company managing fewer than 75 locations.
I am able to set up a client in a matter of minutes. The data, reporting, customer service and program are amazing!
Pros
Simple, easy to use system to send out text and email reminders for your customers to leave online reviews on the websites of your choosing. Mobile pages look great on the consumers end.
Cons
I can be time consuming entering multiple customers in if you don't have them already listed in the proper format to mass-upload.
Rating breakdown
Time used: Less than 6 months
Frequency of use: Weekly
Likelihood to recommend
Thanks, Matt! So glad to hear that everything has been working really well for you. I'll share your appreciation with the team!
Grade.us is a great tool for Reputation Management that is constantly rolling out new features to improve service.
Grade us makes it easy and affordable to us to deliver tremendous results to our clients.
Pros
Just customizable enough for us to deliver a personalized white-label product.
Cons
Can't talk to developers about creative solutions to issues with schema and the popular platform we use.
Rating breakdown
Time used: 6-12 months
Frequency of use: Weekly
Likelihood to recommend
The features and functions, including reporting, are much more advanced than the service we were using before, and at a much more reasonable overall price.
Pros
The ease of set-up for new clients and the ease of setting up recurring reports.
Cons
For example, when you added the option to have someone who has already opened the email or clicked to leave a review removed from subsequent mailing lists, I feel like at least the "click" should have been applied automatically. People who have already left reviews getting extra emails is by far the biggest complaint we get from customers.
Rating breakdown
Time used: 1-2 years
Frequency of use: Weekly
Likelihood to recommend
I love grade.us - gives a great way to help small businesses get the reviews they need in a simple, easy-to-understand way :)
Pros
It gets out of the way in all the right ways while having just enough customizability to be stay on brand. The support and training is also superb.
Cons
Still, this is a problem since I work mostly with real estate agents.
Rating breakdown
Time used: 2+ years
Frequency of use: Monthly
Likelihood to recommend
Hi Zach,
Thank you so much for sharing your feedback on the Grade.us platform! We were especially excited to see that you've had a great experience with support and training. Over the past several months, Grade.us has invested heavily in our support team and customer training resources, so hearing that you've had a great experience with us let's us know that we were on target with what we thought our customers would love most! We've also made some recent review updates that should address the trouble you've experienced in the past with specific review sites. Feel free to take a look and let us know if you still have any concerns we can address. Thanks again for sharing your kind words!
Warm regards,
Kelly Rogers
Director, Customer Success
Grade.us
support@grade.us
Grade.us is wonderful for its basic purposes - creating a customer service portal to generate more reviews.
Pros
The customization of the review portal is great, including the ability to accommodate multiple languages.
Cons
I wish the reports had some more customization options for agencies - to decide what information to include, and what not to include for different audiences.
Rating breakdown
Time used: 1-2 years
Frequency of use: Daily
Likelihood to recommend
Hi there,
Thanks so much for your kind words and feedback! I've passed along your suggestions on our reporting feature to our product team. I appreciate you taking the time to let us know what could be better since we're always looking for ways to better serve our customers! You may have noticed we've been working on a revamp of our printed cards section. Now that this is a DIY feature, you can save the 10-card sheet as a PDF by clicking the Print button and in the print dialogue choosing "Save as PDF" instead of sending to a printer. Let us know if you have any questions about this! Thank you again for the nice review.
Warm regards,
Kelly Rogers
Director, Customer Success
Grade.us
Also, their review landing pages are really easy to work with and very customizable. What really impresses me is I've been called twice before by the owner, to answer my support questions.
Or the customer service team that handles my "we're not like your other paying customers" requests.
Pros
The interface is simple, understandable, does EVERYTHING you could want in the review funnel industry, and is less costly than the other big brands that are out there.
Cons
Please add this teleportation feature at your earliest convenience.
Rating breakdown
Time used: Less than 6 months
Aww, shucks. Thanks, Mike! Teleportation? We're working on it ;)
I needed a platform that I could management my own reviews and the reviews of all my clients.
Pros
Easy to setup new accounts. Can brand on your domain or any number of domains you may want to have.
Cons
Not a big deal in my opinion because you can use anything to send out emails and request the reviews on your review funnel landing page.
Pros
However, the customer support team has been amazing in their response time when I am in need of assistance.
Cons
I wish it was more automated. If our CRM system had the proper setup, we would be able to automatically add recipients.
Rating breakdown
Time used: Less than 6 months
Frequency of use: Occasionally
Likelihood to recommend
Therefore, it was important for us to get reviewed on 3rd party independent websites like Google, HomeAdvisor, etc.
Rating breakdown
Thanks so much for the review, Hamlet. Glad you found us! We obviously share your view that reviews on third-party review sites are *way* more valuable than "vanity reviews" collected on your website. It's a wonder more review companies don't follow our lead! Anyway, thanks again. Please reach out if you ever need anything from us.
When a small business has established a distinct brand and tagline, a potential customer turns to social media, review websites and other sources to see if real customers reinforce the business claims.
