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Keap vs HubSpot CRM Comparison

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Overview

Category Leaders

Step up to all-in-one sales & marketing software designed for entrepreneurs, startups and larger teams. Our platform organizes...

Category Leaders

Save valuable selling time with HubSpot CRM that takes care of all the little details from recording calls, logging emails and managing data

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

129

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

0

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.1

1.1K

5

4

3

2

1

554

373

140

53

57

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

4.5

3.6K

5

4

3

2

1

2.2K

1.1K

195

40

18

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

Pros

The interface is clean and easy to use. On first impressions it looked like the re-brand from InfusionSoft was a move good to keep things more simple.
I love this product, it is the best when you get advanced marketing experience and a big mail list, you can really do magic with it with the advanced action based segmentation.
I had some great help with getting everything set up and I find the email automation system quite easy to use and understand, which is great as it has gotten me to do a lot more with automation.

Pros

The comprehensive database, the intuitive tools, the ease of deployment - all of these are appreciated about this product.
It is popular and used by a few other businesses that we know, so we considered it and the functionality is good.
Love the email tracking and wonderful having contacts all in the same place. As a solopreneur, it is like having a virtual assistant.

Cons

When you leave it idle, rather than timing out gracefully, you lose any unsaved info. I know that's more of a "my workflow, why the hell aren't you saving your work" issue, but it's still annoying.
Sick and tired of paying money for something no one can make function and do what I need.
Infusionsoft refuses to make simple fixes. Terrible for business to business.

Cons

Also, there is a hard limit of 1,000 custom fields, which is not something you can even buy more of, which in my opinion is a severe limitation.
Lack of industry specific columns or trackers. Lack of customization to suit the needs of the industry I was in.
There have been multiple times where we lost data and data was unretrievable.
  • Vendor responds to reviews
  • Last review5 days ago
  • Vendor responds to reviews
  • Last review3 days ago

Key features

  • Total features145
  • AB Testing
  • API
  • Access Controls/Permissions
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Management
  • Appointment Scheduling
  • Auto-Responders
  • Batch Processing
  • Billing & Invoicing
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Cataloging/Categorization
  • Click Tracking
  • Client Management
  • Client Tracking
  • Collaboration Tools
  • Communication Management
  • Configurable Workflow
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Contract/License Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Database
  • Customer History
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Support
  • Customer Surveys
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Synchronization
  • Discount Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Payments
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • FAQ
  • For Financial Institutions
  • For Insurance Industry
  • For Mac Devices
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Form Builder
  • Image Library
  • Interaction Tracking
  • Internal Chat Integration
  • Inventory Management
  • Invoice Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Marketing Automation
  • Mobile Access
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Online Booking
  • Opportunity Management
  • Order Management
  • Order Processing
  • Order Tracking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Pricing and Cost Calculations
  • Prioritization
  • Progress Tracking
  • Project Management
  • Promotions Management
  • Prospecting Tools
  • Publishing Options
  • Quotes/Estimates
  • ROI Tracking
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Reference Usage Tracking
  • Referral Tracking
  • Relationship Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Request Assignment
  • Request Escalation
  • Responsive
  • Routing
  • SEO Management
  • Sales Activity Management
  • Sales Automation
  • Sales Forecasting
  • Sales Orders
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Shared Contacts
  • Shopping Cart
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Task Scheduling
  • Team Assignments
  • Template Management
  • Territory Management
  • Third Party Integrations
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Management
  • Website Visitor Tracking
  • Widgets
  • Workflow Management
  • XML/RSS
  • eCommerce Management
  • Total features95
  • AB Testing
  • API
  • Access Controls/Permissions
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Management
  • Appointment Scheduling
  • Auto-Responders
  • Batch Processing
  • Billing & Invoicing
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Cataloging/Categorization
  • Click Tracking
  • Client Management
  • Client Tracking
  • Collaboration Tools
  • Communication Management
  • Configurable Workflow
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Contract/License Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Database
  • Customer History
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Support
  • Customer Surveys
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Synchronization
  • Discount Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Payments
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • FAQ
  • For Financial Institutions
  • For Insurance Industry
  • For Mac Devices
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Form Builder
  • Image Library
  • Interaction Tracking
  • Internal Chat Integration
  • Inventory Management
  • Invoice Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Marketing Automation
  • Mobile Access
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Online Booking
  • Opportunity Management
  • Order Management
  • Order Processing
  • Order Tracking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Pricing and Cost Calculations
  • Prioritization
  • Progress Tracking
  • Project Management
  • Promotions Management
  • Prospecting Tools
  • Publishing Options
  • Quotes/Estimates
  • ROI Tracking
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Reference Usage Tracking
  • Referral Tracking
  • Relationship Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Request Assignment
  • Request Escalation
  • Responsive
  • Routing
  • SEO Management
  • Sales Activity Management
  • Sales Automation
  • Sales Forecasting
  • Sales Orders
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Shared Contacts
  • Shopping Cart
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Task Scheduling
  • Team Assignments
  • Template Management
  • Territory Management
  • Third Party Integrations
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Management
  • Website Visitor Tracking
  • Widgets
  • Workflow Management
  • XML/RSS
  • eCommerce Management

Integrations

  • Total integrations284
  • Constant Contact
  • Gmail
  • Google Analytics 360
  • Google Calendar
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Mailchimp
  • Meta for Business
  • Microsoft Outlook
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WordPress
  • Xero
  • Zapier
  • Zendesk Suite
  • Total integrations1248
  • Constant Contact
  • Gmail
  • Google Analytics 360
  • Google Calendar
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Mailchimp
  • Meta for Business
  • Microsoft Outlook
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WordPress
  • Xero
  • Zapier
  • Zendesk Suite

User reviews that mention these apps

KP
AvatarImg

Kendal P.

Management Consulting, 1-10 employees

Used monthly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Keap logo

Keap

A great startup CRM for small businesses

Reviewed 5 years ago
Pros

The customer support was my favorite aspect of this product. It's incredibly easy to get setup if you don't have time for a more robust CRM system

Cons

We eventually moved to Hubspot for our CRM needs. Infusionsoft has a set of great "standard" features, but as our business expanded we wanted a larger intergration with sales and marketing.

AvatarImg
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Anthony R.

11-50 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

Keap logo

Keap

Great Little CRM for Beginners-Moderate

Reviewed 5 years ago
Pros

CRM/ Marketing automation tools are a dime a dozen. This is another one of those. Its very user friendly if you have used any of the others like activecampaign or hubspot you can use this.

Cons

It doesn't do much to set itself apart from the other platforms that compete in this space. There needs to be more 3rd party integrations.

KM
AvatarImg

Khurram M.

Financial Services, 1-10 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Keap logo

Keap

Keap's review

Reviewed a year ago
Pros

User-friendly and highly customizable interface. You also get a dedicated phone number based on your area code to send and track text messages. Also can create estimates, send invoices and take payments by connecting bank, PalPal, Stripe, and others.

Cons

It has a 14-day free trial but not a free version like Hubspot

Vendor response

Hi! Thank you so much for taking the time to leave us a review. We're so glad that we are able to partner with you and your small business!

CM
AvatarImg

Colette M.

Education Management, 11-50 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Keap logo

Keap

Came to Keap for Price. Leaving because not keeping up with our needs.

Reviewed 9 months ago

Customer support is really good with Keap. I do appreciate that. When we moved from HubSpot, I really missed the features they provided--just simple things but when adding a photo to a campaign, I could see a thumbnail. With Keap, you always have to know the exact name of the image, etc. Keap needs to update the site to make it more robust and intuitive like their competitors.

Pros

Have been using Infusionsoft ---> Keap for 6+ years. We initially moved from HubSpot to Infusionsoft simply because HubSpot was too expensive for the size of our company or what we were looking to accomplish with simple campaigns.

Cons

I feel like Keap has not stayed on the cutting edge--seems a little behind the times now, honestly. We're looking at Klaviyo now and it seems like their campaigns, analytics and action sets will be easier to execute.

Vendor response

Hi Colette, Thank you so much for taking the time to leave a review. We're glad to hear that Keap has been an affordable solution for your business, but I am sorry that you feel our product has not stayed on the cutting edge. Our product team consistently has new updates in the works, and we are always working to ensure that we are making the user experience easier for our customers.

AvatarImg
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Melissa C.

Marketing and Advertising, 51-200 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Keap logo

Keap

A great tool for more advanced small business marketing automation

Reviewed 3 years ago

I've used Infusionsoft twice to accomplish marketing automation that Hubspot didn't handle well.

Pros

Infusionsoft is a great tool for small businesses that need to kick it up a notch with their marketing automation. It offers an easy to use visual workflow builder and although the learning curve is a bit steep, once users get the principles, the customization is a great trade off.

Cons

Infusionsoft does have its quirks and the learning curve can be steep for those who are not technical or logical. Recommend working with a partner to get past this challenge.

Vendor response

Melissa, Thank you so much for the high marks. So glad to hear the power of the product is beneficial to you and your business!

AR
AvatarImg

Verified reviewer

Industrial Automation,

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Keap logo

Keap

We got a lot of value in our content thanks to the material uploaded by these guys

Reviewed 5 years ago
Pros

The material provided by marketing and selling was one of the most complete I've seen in these kinds of software (regardless of Hubspot), I will position this as a good alternative of Hubspot if you are only going to purchase the sales pack

Cons

Probably pricing it is not their best friend in acquiring a big mass of customers. You pay what you get and it is like that, like it or not the price upon the number of contacts that you have.

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Evan L.

Marketing and Advertising, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend2/10

Share this review:

Keap logo

Keap

NOT Good... But Understand It's Cheaper Than Most

Reviewed 3 years ago

Pretty Bad. Besides saving us over $20,000 when switching from Hubspot, it's been a disaster.

Pros

It has the majority of what you need as in contacts, forms, email builder, automation and tasks, and integration with G Suite.

Cons

Doesn't integrate with outlook, you can't create lists (only tag people), the automation is complicated and then the screen is just ugly, the forms look terrible and have to design in HTML/CSS yourself, and we saw a huge increase of spam when we switched to Keap.

Vendor response

Hi Evan, We're very sorry you had a negative experience with our product. We're having your account manager reach out to you to discuss your concerns. All the best, Paige at Keap

BG
AvatarImg

Belinda G.

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Keap logo

Keap

Have been pleased with IS

Reviewed 5 years ago

Good CRM

Pros

Infusionsoft offers an easy way to keep customers information, along with notes and contact information.

Cons

Have not gotten a handle on emailing through the software but we are working on it with support from customer service.

PS
AvatarImg

Paul S.

Management Consulting, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Keap logo

Keap

Powerful CRM for SME businesses

Reviewed 5 years ago
Pros

Great for small to medium sized businesses, depending on your needs it's cost effective vs competitors like Hubspot.

Cons

User interface isn't as clean as some others and it can be confusing. But overall I think it's a great tool.

AR
AvatarImg

Verified reviewer

Automotive, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Keap logo

Keap

A step-up from a more basic CRM platform

Reviewed 4 years ago
Pros

Easy to use and enough features to make it worthwhile for a small business who needs a little bit more than a typical CRM platform. Excellent follow-up sequence e-mail capabilities.

Cons

Not as many extensions and integrations as the larger CRM platforms.

KR
AvatarImg

Kevin R.

Construction, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Keap logo

Keap

Great CRM for use in a sales function

Reviewed 3 years ago

Good CRM for the price

Pros

Relatively easy to pick up and use, doesn't take a lot of training, but has more complex features that can be used.

Cons

The complex features take a reasonably high level of skill to implement

MD
AvatarImg

Marie D.

Food & Beverages,

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Keap logo

Keap

Infusionsoft Review

Reviewed 7 years ago
Pros

integration of crm and email marketing tool, custom tags, simple u/i for crm, customer support chat function is convenient

Cons

a little glitchy at times, not too fond of my "coach" because she's a bit difficult to get a hold of.. meanwhile, my sales person was amazing, wish the packages lent itself better to small businesses and allowed more users than 3

JM
AvatarImg

James M.

Primary/Secondary Education, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Keap logo

Keap

Weak CRM but campaign builder is very easy

Reviewed 6 years ago

Bottom line is that Infusionsoft works great for building email marketing campaigns with if/then logic, especially for e-commerce websites. As far as a CRM goes, I would highly recommend finding a separate CRM to integrate if you end up using Infusionsoft.

Pros

Very easy to learn how to build campaigns.

Cons

Very difficult to mold the CRM into something friendly for salespeople.

KC
AvatarImg

Kuanyu C.

Financial Services,

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Keap logo

Keap

Easy to use and friendly interface

Reviewed 9 years ago
Pros

Good support and training team. Flexible payment available.

Cons

Less template flyer available for CRM. Extra cost for other marketing package.

WJ
AvatarImg

Wendell J.

Marketing and Advertising, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Keap logo

Keap

The CRM that Keaps giving

Reviewed 6 months ago

Keap is a great CRM that has helped me take my follow up with clients and prospects to another level. As a serial CRM user this is by far the most robust CRM I have used that wasn't 2x the price of Keap.

Pros

I love how easy it has been to get this system up and running. Email marketing, scheduling appointment and keeping up with my prospects and clients has been seamless.My favorite feature is the phone number that was included with my plan.

Cons

The invoicing has been rough, some glitches with entering payment information. The appointments feature could use some more flexibility but is overall good.

Vendor response

Hi Wendell, Thank you so much for taking the time to leave a review! I'm so glad to hear that Keap is an affordable and easy to use solution for your business. I will share your feedback about our appointments and invoicing features with the right teams here so we can create a better experience for our customers.

CJ
AvatarImg

Cliff J.

Management Consulting,

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Keap logo

Keap

Cutomer who became one of the world's top-rated consultants.

Reviewed 8 years ago
Pros

It's an all in one, appropriate for many kinds of businesses. It will never solve crappy strategy, sales or marketing practices or lame content.

Cons

Like anything that is "all in one," any single element is exposed to weakness in function such CRM, email, analytics, reporting, user-friendliness, support, real cost to implement, etc. Put Salesforce CRM to Infusionsoft CRM, by itself, there is no comparison. Suffice it to say however, that Infusionsoft CRM will get the job done for most customers. Unless they need heavy analytics or 500 seats, or killer reporting. You won't get that from Infusionsoft. You do get all in one.

JC
AvatarImg

Jessica C.

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Keap logo

Keap

Good, not great

Reviewed 5 years ago
Pros

Infusionsoft is easy to use, and can accomplish most basic functions we would want from a CRM. It is a good CRM for beginners or small businesses.

Cons

As our business has grown, Infusionsoft has not grown with it. The billing structure we use does not seem to be well-understood by their system, and they have limited options for tracking by customer.

BB
AvatarImg

Brad B.

Information Technology and Services, 51-200 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Keap logo

Keap

Great email tool with some automation

Reviewed 4 years ago

Thus far I'm impressed and looking forward to seeing if there are any long term results.

Pros

The cost is great compared to some of the larger email providers (hubspot, pardot, marketo, salesfusion, etc) and how intuitive it is for creating automation.

Cons

the reporting features don't seem to be as great as others, but they seem to get the job done.

JA
AvatarImg

João A.

Computer Software, 1,001-5,000 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Keap logo

Keap

A good option for SMB's companies

Reviewed 18 days ago
Pros

Keap it's a good marketing automation option if you work on a SMB company, you can use a lot of is features and it's great

Cons

Contact management can be a bit complicated, never exclude a CRM you'll need it.

Vendor response

Hello João, We appreciate the review! Thank you for telling others about Keap.

CB
AvatarImg

Clifford B.

Financial Services, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Keap logo

Keap

Great software but there is a learning curve.

Reviewed 5 years ago

Automation is great. CRM needs some work, telephone support people just couldn't figure it out.

Pros

I like how it integrates, yet INFS doesn't do a great job of showing those integrations. Also, some of the marketing workflows are complicated and require a lot of practice before they are just right.

Cons

The learning curve and the support for its integrations. Also, the CRM part is pretty lackluster and doesn't hold up to the rest of the automation product. We use something else on top of it for the CRM.

DM
AvatarImg

Doug M.

Computer Software, self-employed

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Keap logo

Keap

Top-notch campaign builder, the rest can be a bit scattered

Reviewed 6 years ago

InfusionSoft is known for its friendly and logical campaign builder which is like dragging and dropping elements then connecting arrows to make logical sequences with if/then flows. Tagging and filling fields can add some more complexity but someone with a good grasp of InfusionSoft who has received training can do a lot. Once a development team connects all website elements to IS, a marketer can run IS on their own which is great. InfusionSoft also has elements that make it great for ecommerce.

Pros

Slightly less expensive than industry leaders for marketing automation.

Cons

CRM is lacking. Though it claims to have a CRM and it does its job, there are better CRMs available so you may consider seeking a better solution and connecting it with InfusionSoft using its API or Zapier.

MD
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Matt D.

Computer Software,

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Keap

Contacts and Prospects management works best

Reviewed 6 years ago
Pros

With Infusionsoft CRM, managing your contacts and prospects is super easy. Infusionsoft CRM can connect with Gmail interface to directly store the contact emails. The contact details can be searched easily within the CRM. The data can be exported to CSV and PDF format with a single click.

Cons

I would like to get single sign-on with facebook login to Infusionsoft CRM. It will help me keeping a single login to a number of systems.

CK
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Cherie K.

Real Estate, 51-200 employees

Used daily for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Keap

Ease of use!

Reviewed 5 years ago

Would recommend to anyone looking for a great CRM!

Pros

Current up to date setup and information! I love the ease of use and the great customer support that are so willing to help!

Cons

No cons were added to this review

MK
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Michael K.

Consumer Services, 11-50 employees

Used daily for 2+ years

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Keap

All in One Place

Reviewed 4 years ago
Pros

I was very happy to consolidate my autoresponders, shopping carts, eproducts, and CRM all in one place! I also really the tagging and tasking features within the CRM.

Cons

A bit of a learning curve. Building a campaign is not intuitive to me. Same with customizing products and shopping carts.

Vendor response

Michael, We love reading feedback like yours. Thanks for sharing your review! All the best, Paige Clark

JS
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John S.

Building Materials, 11-50 employees

Used daily for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Keap

Great for mid size companies including manufacture/sales companies

Reviewed a year ago
Pros

Keap is the most customizable CRM system out there .

Cons

I have not found an area that we have not be able to customize for our needs yet.

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Tanner S.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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HubSpot CRM

Worth the price if you need it all

Reviewed 4 months ago

It has been good, it was a smooth transition from Keap.

Pros

One of the pros with Hubspot is that your organization can operate out of one system instead of stitching together 4-5 management tools for sales, marketing, and admin.

Cons

The price point is really high when you start to get into all the package options and features. Users can certainly stitch together a cheaper monthly bill by using multiple dedicated services.

PP
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Phillip P.

Marketing and Advertising, 11-50 employees

Used daily for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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HubSpot CRM

Great entry to mid-market CRM platform

Reviewed 2 years ago

Great experience. We have migrated off of Keap/Infusionsoft and within 2 weeks we have seen great improvement in our CRM.

Pros

Overall lead/contact management, transparency into how your prospects engage with your emails/content, customizable features, and reporting.

Cons

Our company requires some custom reporting that we continue to work through with your HubSpot onboarding specialist. Hopefully this can be solved for so we can accurately measure our pipeline value.