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Preferred Patron Loyalty Logo

Preferred Patron Loyalty

4.9
(96)

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Loyalty marketing and gift card management

(18)

Preferred Patron Loyalty Features

Features Summary

Functionality

4.8

/5

96

Total features

126

14 categories

Preferred Patron Loyalty features

API
Access Controls/Permissions
Account Alerts
Account Management
Activity Dashboard
Activity Tracking
Alerts/Notifications
Audience Targeting

Common features of Customer Experience software

API
Access Controls/Permissions
Alerts/Notifications
CRM
Collaboration Tools
Customer Journey Mapping
Customer Segmentation
Customizable Branding

Price starts from

149

Per month

Flat Rate

Pricing options
Free plan
Subscription
Free trial

Screenshots

Contenders comparison

Functionality

4.8

/5

96

Price starts from

149

Per month

learn more

Total Features

126

Unique features

  • Filtering

  • Account Alerts

  • Transaction History

  • Editorial Calendar

Functionality

4.6

/5

15.7K

Price starts from

Free

learn more

Total Features

22

Features in Common

13

Unique features

  • Audio Calls

  • Real-Time Chat

  • Video Support

  • Collaboration Tools

Functionality

4.4

/5

18.2K

Price starts from

ic-pricetag

No pricing info

visit website

Total Features

192

Features in Common

57

Unique features

  • Patient Communications

  • For Startups

  • Call Management

  • Deal Management

Common Preferred Patron Loyalty comparisons

Preferred Patron Loyalty logo
FiveStars logo
Preferred Patron LoyaltyvsFiveStars
Preferred Patron Loyalty logo
Tremendous logo
Preferred Patron LoyaltyvsTremendous

Reviewers who mentioned features said:

DD
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Donna D.

Cosmetics, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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This is a very user friendly and effective software to help keep track of our clients

Reviewed 6 years ago

To be able to keep track of our clients on the last time they have been in our office

Pros

I like the verifying e mail toggle to make sure that the clients have given us a good email address.

Cons

the birthday and miss you points we have set up does not always work. I have to make sure I click the correct points in 2 different places to make sure that the points take effect

Vendor response

Hello Donna. Thank you for your feedback. We're glad to hear, after a solid 2.5 years on our system, that it continues to demonstrate value to your business. Good News! I was able to quickly identify the problem you are experiencing with automatic point credits and applied the necessary changes to your account to make all that work! Going forward, any point credits associated to any of your campaigns will automatically deposit to the members accounts! (This was simply as setup parameter not being enabled on Birthday, Anniversary and Miss You campaigns in your account.) Thank you again The Preferred Patron Staff

JD
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Jeff D.

Retail, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Fantastic Product, Fantastic Service

Reviewed 6 years ago

Improved customer loyalty and communication of special events, sales and announcements to customers.

Pros

The software is very powerful but easy to use. Good functionality and good reports along with cloud storage make the software pretty much worry free. The user also owns the data, so if you decide it doesn't work for your company, you get to keep the data. New staff members are able to use the software within minutes. Also, the technical support is fantastic. In a world where most tech support is lacking, the people at Preferred Patron pick up the phone and work with you until any problem is fixed. A rare thing these days.

Cons

I really don't have anything bad to say about the software. If I had to pick one thing, I guess the software updating process could be a little easier and/or automated, similar to Windows updates.

SK
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Sandra K.

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Great product that makes a difference!

Reviewed 11 years ago

We would highly recommend Preferred Patron to companies looking for an uncomplicated and impressive way to distinguish themselves from their competitors. Customers love getting points and our personalized email so it really assists with relationship development. Its powerful back office tools make it a helpful way to track customers' spending patterns.

Pros

We are so glad we found Preferred Patron! It has allowed us to bring something unique to our market and has already helped us increase sales. Not only is the software straightforward and easy to use, the support staff has been wonderful! Friendly, enthusiastic, responsible, knowledgable and patient (I needed the patient part!) The Rewards Cards themselves look fantastic - very high quality.

Cons

We really are happy with Preferred Patron. All issues are quickly and thoroughly addressed.

IS
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Igor S.

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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PROBABLY MOST AMAZING LOYALTY PROGRAM (yes BY FAR BETTER THAN royalty rewards i said it)

Reviewed 9 years ago

I am a member of the restaurantowner.com they recommended us Royalty Rewards - so fine, went through their scphiel, watched the video, and yes I was impressed. Then I did research on others just so I know how to approach these sales calls. Came across PreferredPatron, scheduled a demo with Brett. Let me tell you when I saw the features of Preferred Patron to that or Royalty Rewards I asked the rep...

Pros

No pros were added to this review

Cons

No cons were added to this review

JS
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Jeff S.

Retail, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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A “must-have” for every retail store

Reviewed 3 years ago

Our loyalty program has been one of the biggest factors in the growth of our new retail store. Now with COVID, we were closed for over a month. Being able to communicate with our loyalty members allowed us to do thousand of dollars in sales while closed that wouldn’t have happened otherwise. We consider this program a required cost of doing business, and one that more than pays for itself.

Pros

Ability to automate marketing and rewards. Ability to easily sign up and regularly communicate with customers.

Cons

Would love to be able to edit and send marketing emails from my iPad! I rarely use my laptop anymore so this would definitely help better manage my time. Also the ability to schedule multiple marketing emails at a time would be helpful.

Vendor response

Thank you Jeff. We appreciate your feedback. We are actively enhancing the capabilities of our iPad compatible tools and will keep you posted on that. Regarding being able to schedule multiple marketing emails, this capability does exist today. Your account representative will contact you show you how to accomplish that! Thank you again.

KW
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Kevin W.

Apparel & Fashion, 11-50 employees

Used daily for 1-2 years

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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The Preferred Patron team are professional, knowledgable and very helpful.

Reviewed 6 years ago

questions are short and sweet!

Pros

The Preferred Patron Loyalty products allows any size business to cost effectively implement a Reward Program to both keep and increase their customers' loyalty. The product is very flexible and can be easily customized to meet any corporate needs. The product also provides extensive reporting features to help you track your Reward Members' activity and the responsiveness of any specific campaigns. Great customer support team!

Cons

Although the inital setup of our "Leone Luxury Rewards Program" was complicated given the various reward tiers and associated bonus offers, the customer support team at Preferred Patron were extremely helpful, knowledgable and responsive.

lz
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lori z.

Retail, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Working with Preferred Patron has been easy and very beneficial to our clients who love receiving pt

Reviewed 6 years ago

My clients love earning points and getting services for free

Pros

its easy to keep track of services of each client as well as how often they come. Keeping track of clients that haven't been here in a while is also a very useful tool in keeping in touch and reminding them that you are here

Cons

not useable on a mac. It would be much easier if i could access the software from any computer I have. Also sometimes it gets confusing as to where to go to access the different tasks that can be done using the system

Vendor response

Hi Lori. Just wanted to let you know, we now have a 100% cloud/web interface that will work nice on your Mac or any computer you have access to!

CC
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Carlo C.

Gambling & Casinos, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Best in the Market!!

Reviewed 5 years ago

We were struggling to find a cost effective way to distribute promotions without incurring excessive advertising costs. We can now offer our customers controlled promotions at different levels based on data that's being collected from our customers without any extra effort from us. Our customers are doing the work for us and bringing the data to us... The software does the rest!!!

Pros

The software is many levels deep and is easy to use at every level. Whether you're an end user, cashier or system administrator you have easy access to the all the information you need. In addition to this if there are ever any problems you need only call and the friendly staff at Preferred Patron will always come through with a fast and effective solution. Our business has grown as a direct result of this software and we have seen an immediate return on our investment. We can now cater better to our loyal customers with customized promotions that make them feel unique to our business. I would strongly recommend this software to anyone looking to improve their customers experience!!

Cons

Nothing comes to mind. We are very happy.

MF
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Meagan F.

Photography, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Tourmax's Review for Preferred Patron

Reviewed 5 years ago

We enjoy the system and features and are 100% pleased we chose Preferred Patron! Also, customer service is a huge deal to us & anytime that I need assistance with ANYTHING I can communicate via email and get a very timely response and step by step help. That to me is huge! Someone who wants to make sure that I am well taken care of and can understand the system better.

Pros

This system is a very user friendly system to handle our needs for our clients and the Rewards Program that we offer to our clients. We keep it pretty basic for our program/needs but I know the system has so many great capabilities to reach our clients.

Cons

Can't think of anything negative! We are happy!

AG
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Abigail G.

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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University of Wyoming Athletics Student Rewards Program

Reviewed 13 years ago

This program has been great for our rewards program for our athletics events. We have seen a great increase in our student attendance and accredit that to our rewards program. This wouldn't be possible without use of Preferred Market Solutions. It has been a great product and very easy to use. I would highly recommend it to anyone!

Pros

We were looking for a program to fit our unique plan to reward our students for attending our athletics events. We wanted to reward our students with a points program that would allow them to redeem their points as a gift card at a local sponsor that sells University of Wyoming merchandise. Preferred Market Solutions was very helpful in setting up the program and making sure it it went off without...

Cons

We haven't had any problems with the product.

CM
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Carla M.

Hospital & Health Care, 51-200 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Superb!

Reviewed 2 years ago
Pros

We are beginning to use it. The enrollment process and configuration have been easy and tailored to our needs. My best compliment so far is our Account Manager, [SENSITIVE CONTENT]. We are also thankful to [SENSITIVE CONTENT], who was our initial point of contact and presented the program to us. We work at a very fast pace and needed to launch this program in a very short period of time. From day 1, [SENSITIVE CONTENT] worked with us with an extremely tight timeline and made all the processes run smoothly. He is knowledgeable, professional, kind, easy to work with, skilled, and offers the best customer service we have experienced in a long time. We cannot thank [SENSITIVE CONTENT]enough for his incredible work and support to us. We look forward to continue working with him!

Cons

None so far. Everything has been great so far.

NK
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Natalie K.

Marketing and Advertising, self-employed

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Great customer service

Reviewed 4 years ago
Pros

I was a little intimidated about using the software at first, having never used a loyalty software before. However, after working with [SENSITIVE CONTENT HIDDEN], I was able to quickly learn how to use the software, make edits and customize templates, schedule campaigns, and more. [SENSITIVE CONTENT HIDDEN] is quick to respond whenever I have a question and is always willing to help me learn how to better use the software so we can take full advantage of all that it has to offer. Whether by phone or email, he is professional, prompt, and knowledgeable. Having that kind of support makes this software an even better fit for our use.

Cons

There is nothing to share at this time.

JN
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Jeanie N.

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Outstanding, Excellent, and Punctual

Reviewed 6 years ago

Couldn't be more grateful to have come across preferred patron. They're honestly the best investment you'll ever make and can rely on them to the fullest. Customers are fully satisfied and i love using it!

Pros

User Friendly, Professional, Customisable, Affordable, Reliable, Multi Functional, plenty of marketing campaigns to choose from, capability to suit your business needs as well as your customers, and so much more!

Cons

No cons were added to this review

Vendor response

Thank you Jeanie. It's been a pleasure supporting your team during the launch of your MoM&PoP Community Loyalty Program across Long Island. We are impressed at how fast you hit the ground running, building an impressive base of participating merchants, in such a short time frame. We're confident in your success and proud to be powering your MoM&PoP program with our Preferred Patron technology! The benefits to the Long Island Community and associated charities is certainly a win-win for everyone!

JA
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Jim A.

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Awesome product, unbeatable price.

Reviewed 15 years ago

I would recommend this program for any business that is looking for growth and wants to retain the clients they have. We finaly have a reason for them to come back to us.

Pros

Automated email reminders keep you in front of your customers. Easy to track customer's points and redemptions. The gift cards work great for policy and goodwill adjustments. We even gave a few out during Christmas. We sell our loyalty cards and all the redemptions are removed from that sale account. In the last two years after paying for the program, cards and all redemptions, we have generated over 58k in reserve. Patronflex continuely is upgrading the program at no additional cost. Brett has been wonderful to work with.

Cons

It does not pull the info directly from our DMS. But neither does anyone else I have researched. I don't want any dealers in my market to know about Patronflex.

Vendor response

Good news Jim! We have formed a relationship with DealerVault and now have the ability to pull your customer and sales data directly from your DMS!

RH
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Rick H.

Retail, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Awesome Loyalty rewards software

Reviewed a month ago
Pros

We have had the pleasure of working with Preferred Patron for 6+ years. [sensitive content hidden] has been our contact support person from day one. [sensitive content hidden]was always very helpful and patient. [sensitive content hidden] was generous with his time and would offer us better ways to find solutions that we were seeking. Preferred Patron has provided us with top-notch service! Our requests were always answered immediately and resolution close behind from either [sensitive content hidden] or his team. The Preferred Patron Platform is very user friendly, and its capabilities are extensive, from simple emails and texts to raffles and coupons. Of all the vendors we’ve worked with, they are our “Preferred”.

Cons

Do not have any negative things to say about the software or support.

AG
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Alan G.

Health, Wellness and Fitness, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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I've been a client of Preferred Patron for a few years now, I have always had a positive experience.

Reviewed 6 years ago
Pros

We are very happy with all of the features that Preferred Patron offers, they are up to date with current trends in marketing solutions, they offer excellent help and suggestions and work with you one on one if you should need it. Preferred Patron allows for us to offer discounts of services and product to those who are supporting our business and weed out those who just want the "cheapest" price...

Cons

I can't really think of any cons to speak of... if I have to say something it would be keeping up with all of the new innovative features that get added.

CL
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COURTNEY L.

Retail, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Operations Director

Reviewed 6 years ago

Overall Preferred Patron is a great loyalty program. They have really spent time understanding how retailers market and what they need to create effective marketing campaigns. This program is intuitive and easy to use solution and most importantly very pliable and customizable. Anytime I have a question or I think of something new I'm not sure how to do I pick up the phone and just ask. The team is always happy to answer my question or walk me thru a new process.

Pros

I used to use a loyalty program that sent customer rewards via direct mail. Before deciding to sign up with Preferred Patron I was concerned about migrating to an entirely electronic based rewards program. My primary concern was that the direct mail our customers were receiving in their mailboxes weekly was driving their shopping frequency. After seeing a very personalized demo and realizing how...

Cons

I have not come across anything that has caused us issues.

LK
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Lori K.

Restaurants, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Solid Program Complemented with Great Service!

Reviewed 3 years ago

I’m using Preferred Patron for over 3 years now. From the start I’ve been happy. They have always been by my side to help and guide me. I’m actually writing this because during my last call, I offered so many kudos, they asked I put them to good use here. I’m a small business with limited resources. I owe these guys my thanks for working with me during this pandemic…not only financially but more importantly, they showed me how to use the system to get thru the lows. If only my other vendors were so helpful! What I like is that the program always gets better, adding ideas I have to the program. They have delivered my ideas as well as many I never thought of, but find very helpful and am glad to benefit from. I think they are a good company who listens and always wants to help.

Pros

Service is always great! I always get same day help from these guys, even if it’s Sunday! From the day I started, I had the system working in a few days. Since then, changing it as been a breeze. One of the recent updates I absolutely love is how simple the new page for email and texting is. Creating and sending emails that look great is so easy. It’s like what I once used with MailChimp, but here, it’s just seems easier as my customers are here and the results (I don’t know why) are much better.

Cons

I wish I had known about Preferred Patron sooner and not wasted my time with any others.

RJ
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Rafael J.

Information Technology and Services, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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A great experience

Reviewed a year ago

We are a Point of Sales Solution provider focused in the quick service restaurant space. It took a while for us to find and filtered out target partners for our system implementation needs. We finally found and have chosen the Preferred Patron Loyalty and Gift Card platform as our partner. We have completed many comprehensive and complex API integrations to our POS platform, mobile application, online...

Pros

- Very high level of communication and support from all of Preferred Patron Teams.- They are willing to climb over mountains to help resolve issues.- Preferred Patron made it a true partner experience right off from the beginning.

Cons

none so far and wanted to stay that way.

MF
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Melody F.

Nonprofit Organization Management, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Customized for our use.

Reviewed 9 days ago

It has been absolutely wonderful. Best customer service of anyone we work with. The program rarely has any problems or glitches. Runs very smoothly. I would love for it to work with Salesforce as an api.

Pros

The fact that they worked with me to customize the program to work with our free clothing program at the charity. Instead of earning points we are able to give our families points and the can then use the to shop for clothing. Each point equals a dollar so we can also quantify the value to our families. This is really backward for a loyalty program but it was exacly what I was looking forward and the made it happen. The absolute best thing is the customer support they have. [sensitive content hidden] is fantastic and responds within minutes, solves the problems and allows us to continue serving our clients.

Cons

I think some of the reports are difficult but that may be because we are using it in a way that is not the way the program was desgined.

DM
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Donna M.

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Preferred Patron is "Boss" in this industry!!!

Reviewed 8 years ago

I learned about Preferred Patron from one of our patrons (a dentist), who was currently using this product and saw that I was using Royalty Rewards. Upon comparing our experiences and cost, I knew immediately that I had to contact Preferred Patron, which I did soon after. Upon learning of the various options, pricing and available resources, I could have kicked myself for having spent more than 3 times...

Pros

No pros were added to this review

Cons

No cons were added to this review

SK
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Sydnei K.

Retail, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Great product, great service

Reviewed 10 months ago

From the beginning, I've experienced nothing but professionalism and respect from every person I've encountered at PPL. They helped me determine the right products for me and got me set up quickly. It's been smooth sailing ever since!

Pros

It has everything I need to track my customers in my small business. It allows me to send them text messages and email marketing. In addition, I've scheduled automated text marketing to invite them to return when my customers haven't been in in a while.

Cons

Can sometimes be difficult to determine where I need to look for certain features. When this happens, I simply reach out to our rep, who quickly assists me.

JG
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John G.

Food & Beverages, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Excellent return on our investment. This platform has helped us grow our business faster.

Reviewed 6 years ago

Sales growth Greater customer loyalty Reduced advertising costs

Pros

A perfect combination of a loyalty, customer retention and promotion systems. Our business has grown faster since using this product and I feel its worth every penny and then some ! The platform is always receiving improvements that make growing our business even easier. Customer support for this product is excellent ! They spend as much time as needed to help you through any issue or question...not that you'll need a lot of support but its nice to know its available !

Cons

The only real gap is more accessible documentation. The support for this product is amazing, however at times I feel that having some form of online or quick access information on some of the features (especially new ones) would be helpful. This being said, a quick call to customer support has always proven successful.

Vendor response

Hi John. Just wanted to let you know we now have a full suite of online training videos available! This library is accessible directly within the web application. Your account representative will contact you and introduce you to these new resources. Thank you for your input!

JH
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Jessica H.

Retail, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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I choose Preferred Patron 4 years ago because they were the only ones offering SMS text messaging.

Reviewed 6 years ago

Approximately 90% of my customers are enrolled in the program. With this program we have established a relationship with those customers. They benefit by getting 5% cash back on all their purchases and I benefit by being able to reach out to all my customers with Flash Sales that increase sales by approximately 20% on the days I do the SMS text blast.

Pros

I like how easy it is to create SMS text message marketing campaigns. The customer service is top notch. I went to send out an SMS blast on Thanksgiving and I didn't have enough credits.

Cons

The templates for email blasts are very confusing. It is not user-friendly. I stopped using the email marketing campaign part of my account and I now send all my emails through Constant Contact.

Vendor response

Hello Jessica. I am please to inform you that, since the time of your review, we have introduced a completely new email messaging module. It uses an email designer very much the same as what you are using with Constant Contact. I think you will be quite happy with it and we would be happy to review it with you.

TT
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Tammy T.

Retail, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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PPL REVIEW

Reviewed 3 months ago

We feel the PPL program helped build our business in a matter of just a few years which enable us to be able to retire and that is why we are closing down the app.

Pros

The ease of usage for management and for our customers is really what sets PPL apart. The customer service is excellent as well.

Cons

The tablets were the only problem we encountered but customer service was very prompt to get new ones to us asap.