Purplepass Pricing, Features, Reviews & Comparison of Alternatives


Complete event ticketing & pre-sale management

4.88/5 (155 reviews)

Purplepass overview

What is Purplepass?

Purplepass is a full scale ticketing platform with features for integrated online sales, printed stock, box office/POS sales, social marketing, and admission management. The solution was designed to help event organizers, production companies, promoters and venues to manage large and small scale events such as concerts, festivals, or fundraisers.

Purplepass provides users with all the tools necessary to set up events, manage sales, and analyze performance with in-depth reporting. Branded sales widgets let visitors purchase tickets directly from the organization’s website, as well as choose their own seats using interactive seating charts. The platform helps organizations build their social media presence using an array of integrated Facebook features.

Purplepass allows organizations to post their events online, as well as promote, track and analyze performance using built-in marketing tools. Organizers get full management control over their events including pricing levels, holds, artwork, section modifications, and more. Users can design and order custom printed ticket stock and wristbands in a variety of different colors, as well as offer season passes, group/package options, and manage subscriptions.

With Purplepass, organizations can also scan and sell tickets at the door and provide customer service. The platform is also available via smartphone apps for iOS and Android, allowing users to keep an eye on sales even while on the go.


Pricing options
Value for money
View Pricing Plans


Business size



United States, Canada

Supported languages

Purplepass screenshot: Onsite equipment for scanning, selling, and printingClient Spotlight: Super Summer Theater (2018)Purplepass screenshot: Custom printed thermal ticket stock and wristbands, each in 7 different colorsPurplepass screenshot: Full color custom ticket stock with barcodes printed in-house with same-day turnaround.Purplepass screenshot: Graphically driven assigned seatingPurplepass screenshot: Allow your guests to buy tickets on your site without ever having to be redirected to a 3rd party site.  Just copy two lines of codes and you are all set to sell tickets on your site.Purplepass screenshot: Geographical sales stats indicating where your customers are fromPurplepass screenshot: Attendance reporting showing the rate of admission of your guests Purplepass screenshot: Breakdown of how ticket sales were distributedPurplepass screenshot: Box office sales breakdownPurplepass screenshot: Event marketing statistics shows how your customers are finding out about your event.  You can also track the performance of your marketing and advertising efforts.Purplepass screenshotClient Spotlight: Newport International Boat Show (2018)San Diego Mac & Cheese Festival Client Spotlight (2018)What Purplepass Ticketing can do for you

Purplepass reviews

Value for money
Ease of use
Customer support
Gregory Burt

FTMP Events

Used daily for 2+ years
Reviewed 2018-11-11
Review Source: Capterra

Purplepass has been FTMP Events' ticketing service for over 5 years, and we stick with it due to the reliability and great service. We highly recommend them to anyone interested in selling tickets online for event(s).

Low fees for customers, no minimum sales limits for promoters, great customer service and very quick turn-around

Only thing that causes some confusion is the ticket links re-direct to a large string. Like http://www.purplepass.com/DOYLE122118 when loaded, turns into https://www.purplepass.com/#170920/FTMP_Events-DOYLE_(legendary_ex-guitarist_of_The_Misfits)-Buffalo_Iron_Works-December-21-2018.html

Response from Purplepass


Thank you for taking the time to leave your feedback. We wanted to reach out and help explain the URL issue you mentioned. Short-cut URLs make it easy for sharing and promoting a direct link to your event page. However, when someone enters that link, we will redirect them to the long form of the URL as you have shown.

The reason for this is that the long form URL is Search Engine Optimized (SEO) since it provides the event name, event organizer, venue name, and the date of the event. This is extremely valuable in getting your event picked up and listed at the top of search engines.

So although it does redirect, it does not affect the buying process at all. Any additional questions, please let us know. You can call us at 800-316-8559 (Press option 3), email us support@purplepass.com, or log into your account and click the live chat icon at the lower right. We are here to help!

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Brittany Noriega

Purple Pass

Used daily for less than 6 months
Reviewed 2019-08-13
Review Source: Capterra

The customer service has been so great! I like the fact that I have been able to talk to the same rep every time and call them directly. It makes for such an easier time to problem solve for get all of my questions answered.

I wish I would be able to pull more detailed reports for the clients. Especially from a marketing standpoint, I noticed a lot of people view the website from purple pass the most. Especially over facebook, instagram, and client advertisements. If I were able to pull the report that is shown on purple pass I would be able to upset the marketing packages you offer to our clients.

Response from Purplepass

Hi Brittany,

Thanks for the wonderful feedback! We wanted to respond to your comment about reporting. You can access your marketing analysis data by going to Stats page and viewing the "Marketing" and "Social Marketing" tabs. These show detailed breakdowns of all of your tracking IDs, referring pages (How people found you), and full sales data such as orders, tickets sold, revenue, and even how many refunds there were by marketing source.

You can also run a marketing report by going to Tools -> Custom Reporting. This includes all of the data you are looking for.

If you need any assistance with this, please do not hesitate to contact us by phone (800-316-8559), by email (support@purplepass.com), or by the live chat on your account after you login.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Jen Pruett

Purplepass Ticketing Review

Used daily for less than 6 months
Reviewed 2018-01-17
Review Source: Capterra

Customer service was fantastic - I worked with one of the customer rep, he was responsive and super helpful! I had a unique ticketing need for a multi-day film festival and he was able to help me figure out a variety of ticketing solutions for a complex project.

The only negatives would be with the ease of using the platform. It's a complicated back end, difficult to figure out where things are to make updates without having a customer service rep support. For a complex project this is not going to be a self-serve platform.

Response from Purplepass

Thanks for your feedback! We're delighted to hear you were very happy with the support, features, and value of the service. However, I see you had a less-than-stellar experience with the ease of use so we would like to address this.

Your film festival was uniquely complex in its requirements, that¿s for sure! I'm glad we were easily able to support these complex requirements and even helped every step of the way from building the events to assisting with managing them.

From what we heard after the event, everything went very smoothly and the entire setup was successful! So that is fantastic news! We understand it was probably a lot to absorb at one time using a completely new system for an unusually complex event which had several unique requirements. As you mentioned, we were there every step of the way to help and guide you through the process. We appreciate your business and look forward to next year. Since everything is built and ready to go, it will be a breeze.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 6/10

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Kevin Doheny

Great ticketing software

Used occasionally for less than 6 months
Reviewed 2020-03-18
Review Source: Capterra

Overall, we love the Purplepass ticketing box office. We researched a LOT of other online ticketing platforms for our school theater and this one had the best rates, and as we came to find out, the absolute best customer service. I cannot recommend this software enough to use for your school theater ticketing!

The box office is very easy to use. We were able to train new people how to use it for a show in under 15 minutes. The customer service is absolutely excellent. They respond very quickly to any questions or issues.

I found the "promoter site" portion of the software to be very convoluted and confusing. It's not at all easy or intuitive to try to follow or to find things. I was always having to email my customer support rep to ask where to find things or how to do things. This part of the site needs to be streamlined and made about 100% easier to use. I'm good at following "how to" steps, but again always had to email my rep for him to send me the screen shots of the "how to's"....could not even find that myself on the site. I can't say enough about how bad the promoter site portion is, and how they need to fix this.

Response from Purplepass

Kevin, Thank you for your wonderful review. We appreciate the candid feedback and we 100% agree with you on your comments. We are already knee deep in an updated management interface that has taken feedback from countless clients. When released, it should help address all of your concerns.

We are always here for you if you need anything!

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Jennifer Kwoka

Great for Small Organizations

Used occasionally for 6-12 months
Reviewed 2019-10-17
Review Source: Capterra

Very user friendly, easy for anyone to scan tickets and there is less hassle with ticket taking

The app is still very basic, but I know it will get better with newer updates

Response from Purplepass

Hi Jennifer,

Thanks for your feedback. I wanted to respond about the common about the app still being very basic. Perhaps you are using an older version. Our latest Purplepass Pro is extremely robust allowing full ticket scanning and POS services.

For ticket scanning, it allows offline operation, pro-gear attachments via Linea Pros, manual lookup, group checkin, filtered scanning, continuous scanning operation (e.g. Kiosk Mode), real-time sync across all devices which allows concurrent online sales during events, test mode, check-out mode (to allow guest to exit and renter with their ticket later), etc...

For POS, it's even more robust: Full box office terminal for the box office to access credit, cash, COMP, multi-event checkout, assigned seating, wireless receipt printing, wireless Boca ticket printing, automatic cash drawers, cash drawer management, emailed receipts, support for checkout questions, coupon codes, on the fly discounts, and so on.

Pretty intense :)

Rating breakdown

Value for money
Ease of use

Likelihood to recommend: 9/10

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Purplepass pricing

Pricing options
Free trial
View Pricing Plans

Service fee: 2.5%, $0.99/ticket

Credit card processing: 3%

Thermal Ticket stock: $0.10 each

Full Color Custom Ticket stock: $0.12 each

Wristbands: $0.12

Purplepass features

Customer Database
Customizable Branding
Electronic Payments

Activity Dashboard (252 other apps)
Activity Tracking (179 other apps)
Automatic Notifications (220 other apps)
CRM Integration (144 other apps)
Calendar Management (194 other apps)
Custom Fields (157 other apps)
Customizable Reporting (178 other apps)
Customizable Templates (194 other apps)
Data Import/Export (200 other apps)
Email Integration (208 other apps)
Real Time Data (145 other apps)
Reminders (198 other apps)
Reporting & Statistics (272 other apps)
Social Media Integration (188 other apps)
Surveys & Feedback (164 other apps)
Third Party Integration (247 other apps)

Security and privacy


Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Videos and tutorials

Additional information for Purplepass

Key features of Purplepass

  • Artwork management
  • Assigned seating system
  • Attendee management
  • Barcode / ticket scanning
  • Box Office management
  • Branded website
  • Client / customer management
  • Concessions management
  • Custom tickets
  • Customizable widgets
  • Debit / cashless card
  • Event management
  • Event publishing
  • Exhibit / vendor management
  • Fundraising management
  • General admission
  • Guest list management
  • Kiosk ticketing
  • Mobile ticketing
  • Online ticketing
  • Onsite ticketing
  • Payment processing
  • Pricing management
  • Print-at-home
  • Reserved seating
  • Reserved ticketing
  • Season tickets
  • Social promotion
  • Sponsorship management
  • Subscription
  • VIP & discount tickets
  • Volunteer management
View All Features


Purplepass can be fully white-labeled for a truly branded ticket buying experience.

Built-in marketing tools allow organizers to promote their event and track performance on ticket sales, marketing, and more.

Guests are able to check the venue layout , see which seats are still available, as well as get a preview of their view of the stage.

Users can choose from a selection of customizable widgets that enable ticket sales directly from their website.

Purplepass offers native apps for iOS and Android that let users keep an eye on sales while on the go.