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SurveyMonkey vs Pardot Comparison

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Overview

Category Leaders

Trusted by 98% of the Fortune 500 and used in over 350,000 organizations, SurveyMonkey’s People Powered Data platform gives...

Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams,

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

25

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

1250

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

5,430

2,403

401

62

33

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

5

4

3

2

1

228

209

90

22

7

  • Value for money
  • Ease of use
  • Features
  • Customer support
89%
would recommend this app

Pros

Customization on this platform is really fantastic and everything is so easily customizable, the user interface is slick and clean and very friendly looking.
My experience with SurveyMonkey has been very impressive over the past several months. I have gleaned wonderful feedback for ways that I can continue to grow my company.
Great tool to gain some quick feedback on anything that may be on your mind. Nice to know what customers are looking for so that I can gear my business to meet their needs.

Pros

The functionality of Pardot and the analytics are awesome. This software is a great way to successfully streamline marketing efforts to your customers.
Custom redirects are also one of the best features that Pardot has because you can utilize them on all SoMe platforms for prospect tracking and provide more quality on certain links on your website.
Overall, it is a very good product. Certainly worth the investment if you are can invest the time and resources to improve your marketing efforts.

Cons

And completing would give you typically anywhere between 0.5-2. All surveys initially start with a few boring routine questions, which make you pissed off.
The company's take on my dilemma was - "Pay for it" and you'll get the information you need. In my opinion they shouldn't bother having a free version of this software if it functions that poorly.
There should be more protection factors when approving registrations and preventing fraud.

Cons

I had advised the salesperson of my challenges and concerns with implementing myself which he downplayed and disregarded. It was a complete waste of time and resources for our organization.
The emails send directly to our customers junk mail. So tough to change and their customer service is HORRENDOUS.
After determining that the product simply doesn't work we are transitioning to their competitors. Pardot is still forcing us to pay licensing fees even though their product failed to function.
  • Vendor responds to reviews
  • Last review12 days ago
  • Vendor responds to reviews
  • Last review6 days ago

Key features

  • Total features51
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Anti Spam
  • Appointment Scheduling
  • Archiving & Retention
  • Auto-Responders
  • Automated Scheduling
  • Benchmarking
  • Business Card/Badge Scanning
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Collaboration Tools
  • Commenting/Notes
  • Conditional Logic
  • Contact Database
  • Contact Management
  • Content Library
  • Customer Database
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Analysis Tools
  • Data Extraction
  • Data Import/Export
  • Data Visualization
  • Delivery Tracking
  • Design Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • Forms Creation & Design
  • Full Text Search
  • Image Library
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Database Integration
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Live Results Tracking
  • Marketing Automation
  • Marketing Calendar
  • Microsoft Outlook Integration
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Mobile Survey
  • Multi-Campaign
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multi-Language
  • Multivariate Testing
  • Offline Response Collection
  • Online Forms
  • Online Polling
  • Password Management
  • Personalization
  • Pipeline Management
  • Preview Functionality
  • Prioritization
  • Process/Workflow Automation
  • Progress Tracking
  • Prospecting Tools
  • Question Branching
  • Question Library
  • Randomization
  • Real Time Data
  • Real Time Notifications
  • Recurring Tasks
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • SEO Management
  • SMS Messaging
  • SSL Security
  • Sales Analytics
  • Sales Management
  • Sales Reports
  • Scheduled / Automated Reports
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Skip Logic
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Support Audio/Images/Video
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Template Management
  • Third Party Integrations
  • Trend Analysis
  • URL Customization
  • User Management
  • Version Control
  • Video Support
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking
  • Total features105
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Anti Spam
  • Appointment Scheduling
  • Archiving & Retention
  • Auto-Responders
  • Automated Scheduling
  • Benchmarking
  • Business Card/Badge Scanning
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Collaboration Tools
  • Commenting/Notes
  • Conditional Logic
  • Contact Database
  • Contact Management
  • Content Library
  • Customer Database
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Analysis Tools
  • Data Extraction
  • Data Import/Export
  • Data Visualization
  • Delivery Tracking
  • Design Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • Forms Creation & Design
  • Full Text Search
  • Image Library
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Database Integration
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Live Results Tracking
  • Marketing Automation
  • Marketing Calendar
  • Microsoft Outlook Integration
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Mobile Survey
  • Multi-Campaign
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multi-Language
  • Multivariate Testing
  • Offline Response Collection
  • Online Forms
  • Online Polling
  • Password Management
  • Personalization
  • Pipeline Management
  • Preview Functionality
  • Prioritization
  • Process/Workflow Automation
  • Progress Tracking
  • Prospecting Tools
  • Question Branching
  • Question Library
  • Randomization
  • Real Time Data
  • Real Time Notifications
  • Recurring Tasks
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • SEO Management
  • SMS Messaging
  • SSL Security
  • Sales Analytics
  • Sales Management
  • Sales Reports
  • Scheduled / Automated Reports
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Skip Logic
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Support Audio/Images/Video
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Template Management
  • Third Party Integrations
  • Trend Analysis
  • URL Customization
  • User Management
  • Version Control
  • Video Support
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking

Integrations

  • Total integrations159
  • Constant Contact
  • Facebook
  • Gmail
  • Google Analytics
  • Google Calendar
  • HubSpot CRM
  • Mailchimp
  • Microsoft 365
  • Microsoft Outlook
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • Wordpress
  • Xero
  • Zapier
  • Zendesk
  • Total integrations132
  • Constant Contact
  • Facebook
  • Gmail
  • Google Analytics
  • Google Calendar
  • HubSpot CRM
  • Mailchimp
  • Microsoft 365
  • Microsoft Outlook
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • Wordpress
  • Xero
  • Zapier
  • Zendesk

SurveyMonkey vs. Pardot

See how SurveyMonkey and Pardot stack up against each other by comparing features, pricing, ratings, integrations, security & more.