SurveyMonkey vs Strategy & Research Comparison

Extremely easy to use and deploy surveys, competitively priced compared to competition.

Limited functionality compared to competition such as Qualtrics.

Fantastic user friendly software/ tool which helps you in Quantitative and qualitative research. It enables you in counducting surveys and polls which help you in making marketing decisions for your brand/ product. You have a wide range of tempelates to choose from.

Its an Expensinve tool. sometimes making changes and formatting can be challenging task

Easy and quick to use, perfect for small polls and surveys, basic data analysis included.

Not great for professional research purposes.

Highly functional for surveying a group of people, no matter how large or small they may be. It makes a lot of decisions much easier.

It can be a bit costly if you use it often, but honestly that's the only con of this software. It's worth the price in my opinion.

This is very good in research for making and questinairre online for conducting research or reviews.

Costly and in free version limited numbers. Needs an easy interface to use. Make it more easy to use.

This software can be fantastic for day to day surveys, however when I have tried to use this for multiple thousands of responses for market research I feel like there is a lack of statistical analytics

Lack of statistical analytical ability for market research surveys

- No restrictions on survey types and quantities. - Ease of use and convenient. - Can save previous surveys for future.

- Pricey if you need in-depth data analytics. Good pricing for low and mid sized data level. - Would be better if free users can get added features.

Platform for creating survey for market analysis and research. many research company using it for small business evaluation and validation.

cybersecurity is not very good in this platform. need more user interface for easy survey creation

You can pick SurveyMonkey up without a lot of questionnaire programming knowledge or experience and deploy surveys quickly and easily. User-friendly interface, but not everything is easy to navigate nor are the more advanced functions at your fingertips, you have to search for them.

It has a growing feature set, but still caters to the novice and doesn't have robust logic or panel/quota management.

Easy to use, easy to make polls and take them.

Wish we could use it for more extensive research instead of basic

A great user-friendly experience for research. It's visually appealing and generally easy to follow. No need for any serious research skills TO USE.

Not a great tool for doing any serious research study but if you need a quick survey tool this is a great option.

(Before I started working with my current coaching software), I only used Survey Monkey to collect information. So I was happy with the free program. If you don't need to analyze your data at a high level, this free version is fine.

Maybe it's just me, but I found the visual playform confusing. Some features were easier than others. I wasn't able to navigate the site efficiently and I was frustrated about how much time it took me to create the survey go back to look at my data. Maybe more white space or photos would help people like me.

Easy way to set up a nice, simple survey. Perfect for creating customer feedback forms or for doing customer research. Useful for educational research such as dissertations.

Very plain and basic UI. Could do with more options for front end customisation of the surveys and forms.

Survey Monkey is cloud based software that is used taking surveys. The positive side of this is almost everyone who has internet connection can take the survey. For single purposes, it is cheap and reaches almost everyone. If you know exact individuals who you want to take the survey, all you have to do is email the link.

The downside to this software is verifying the individuals who take the survey are who they say they are. That is the nature of online surveys because the net is filled with bots, liars, and people trying to influence a survery/poll just for the thrill.

I what I enjoyed most about this product was that I was able to do a research paper with using survey Monkey and getting my research from using it

What I least liked about the software was that it was a little difficult to navigate and figure out how to use it.

I liked the way that I can analyse the data from the survey and export the data into excel as this really helps with research

It can be quite difficult to have multiple users using the software with the authentication system in place which doesn’t allow for a seamless research experience

SurveyMonkey is the best tool for doing survey to carry out serious research works online. It has all the features to carry on research based on feedback of users.

Complex software with lots of options. Little bit confusing to use without serious preparation and training.

SurveyMonkey is a very reliable way to gather data; the data is kept secure, and SurveyMonkey has such a good reputation that at this point it is not difficult to get people to participate.

There are some limitations on the numbers of questions you can ask in the free plan, which makes it difficult sometimes, but then again, it's free so who can complain?

It's super easy to use. The website is clean and easy to navigate.

I wouldn't use it for academic research but I use it for every day things.

I love how esay SurveyMonkey has made it to create surveys for my research studies! Never been easier to build out surveys!

Nothing much to complain about. Only thing would have to be that I cannot collaborate with team members to build surveys together.

The convenience of collecting data and to register persons for an event. It captures all relevant information and provide an analysis of the data collected.

it is not always easy to transfer the data to time-consuming at times to extract the data to Microsoft Excel.

Very easy to use for surveys for work/study/research

Nothing negative comes to mind with this software

Super easy to use/program surveys Easy to distribute Multiple question types Customizable templates

Very basic-level functionality New dashboard/reporting function is cool, but still could be improved Not able to feed answer choice into following question

Great for use with research studies. Makes collecting data easy

Sometimes it can be limiting or not have all the functions I’d like

It is easy to use for my research and informal polling.

It is a streamlined software program, however sometimes that is all you need.

They have a very robust platform for sorting data so you can look at whatever sets you need to look at.

Setting up the rules and generating the reports was more trouble than it was ultimately worth--needed to many calls to customer support.

Easily write, edit, and send surveys that follow review board standards and maintain data privacy for participants. Qualtrics combines the ease of a Google Forms type application with the multitude of features needed to navigate quantitative and qualitative survey question data. Replicate questions, create multiple versions of a survey and save them, see participant completion rates and send out secure links easily as well.

Costs more than free options such as surveymonkey, etc. but the ability to save your data and see multiple outputs of that data is worth it.

The software seems capable of performing some of the more complex survey functions with some reasonable analysis associated with it.

The software is more difficult for most of the users. We recently switched from SurveyMonkey and as of yet, I haven't seen a big advantage, it just seems to be more cumbersome for most of our users.

I primarily use SurveyMonkey, Google Forms, and Qualtrics for surveying my students. Qualtrics is adopted by our University on a wider scale and we have access to all features. Qualtrics is a very capable, easy to use tool. There are a lot of helpful resources online that can be used to make the most of the features.

If you are looking for a short and quick form to collect simple data, like signups, that don't require any data analysis, it is often easier to set it up in Google Forms or O365 than in Qualtrics. Qualtrics needs many more clicks for a simple survey than other (free) options.

I love the graphical UI which makes it easier to organize question types and to build surveys. After years on Survey Monkey I did not realize how much room for improvement there was. We adapted it in the College of Engineering at UC Berkeley and nearly all of the faculty (myself included) preferred it to SurveyMonkey. The ease of website integration is also a major plus.

The cost is a bit high - I looked into an individual license after leaving the university. It becomes a quality decision - think of this as the Lexus of survey tools.

The thing I liked most was having the ability to call Qualtrics for help with setting up our surveys. We have been fortunate to work with the same person on two surveys so far. Qualtrics does a great job in asking you questions to figure out what you are really looking for in survey responses. We have done freeware like SurveyMonkey but were not getting the reach we were looking for in responses. Qualtrics had a great survey interface that is customizable among several different themes.

Qualtrics does a great job. I don't think anyone will regret working with them. Call in for help.

Qualtrics is very easy to use and puts the ownership of survey creation and data collection in the hands of the surveyor. With Research Core you get all the bells and whistles without any added stress of learning a new tool. In a matter of minutes you can create a survey and begin collecting data. Implementation was a breeze with dedicated training and guidance from Qualtrics. We recently changed our authentication method and Qualtrics Support did a great job in getting our login changed over in a matter of minutes. AMAZING!

My only complaint about Qualtrics is the creating or sharing of survey distribution lists. They are easy to create/use, but our institution does not have them readily available for use.

Extremely versatile, easy to use, extensive knowledge library (university).

At first glance their workflow is different from other survey software vendors out there. But reading some articles on how to achieve advanced survey objectives, it totally makes sense.

Building and deploying a basic survey in Qualtrics is very easy. Every step of the process, from writing questions to survey launch and distribution will be simple as long as you allow it to be. For advanced users, Qualtrics offers a number of methods for building in complex survey logic (such as skip patterns, display patterns, and survey flow mapping). Additionally, the built-in question types can...

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The data analysis options offered within Qualtrics are weak, as are the data cleaning options. This is a non-issue for smaller, or non-scientific surveys. However, for most of its existence Qualtrics has been licensed by universities worldwide specifically for use in scientific studies. Less experienced researchers may be misled by these lacking tools and produce inaccurate analyses based on them....

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