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WebEngage vs MoEngage Comparison

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Overview

WebEngage is a customer data platform & marketing automation suite that makes user engagement & retention simplified and...

An intelligent Customer Engagement Platform for the customer obsessed marketer, that brings customer analytics, AI-powered...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

999

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

28

5

4

3

2

1

14

13

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

4.3

50

5

4

3

2

1

17

32

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

It will then help you in creating automated workflows to build efficiencies. This is a great tool for marketers and will go a long way in boosting your organization's digital capabilities.
WebEngage is a seamless easy-to-integrate, easy-to-grasp peace of mind that yields great engagement with effortless execution, highly recommend to all business sizes.
There are so many feature that you can use free and working absolutely amazing. And the most amazing the customer service and always available with full support as a friendly way.

Pros

Right from Sales team to customer support team everyone is very supportive, enthusiastic about providing quality of service while at the same time delivering quality of service.
Made our life easier because of its excellent integration capabilities, good support, geofencing feature and great reporting and analytics capabilities.
The overall experience is nice with this product. It's feasible for every kind of user and also doesn't contain any kind of complex features.

Cons

I don't see any ROI in this, it's too costly compared to features it provides. If you have decent tech team, you can custom build most of the features directly.
Any user level has access to customer data which could pose a risk at any time. This needs to be looked into.
Our worn out hunt for THE email automation tool we wanted, ended with WebEngage.

Cons

Sometimes we have to generate report to view whether the events got tracked or not which is at times bothersome. Also, it is a bit costly as compared to the other products in the market.
The database structure and lack of readability of names was difficult to get used to.
While infusing into the system, several requirements of analytics were missing from the product. With regular feedback with the team, we received them but it took months.
  • Vendor responds to reviews
  • Last review5 months ago
  • Vendor responds to reviews
  • Last review2 months ago

Key features

  • Total features129
  • AB Testing
  • API
  • Abandoned Cart Saver
  • Access Controls/Permissions
  • Action Management
  • Activity Tracking
  • Alerts/Notifications
  • Attribution Modeling
  • Auto-Responders
  • Behavior Tracking
  • Behavioral Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Churn Management
  • Click Tracking
  • Cohort Analysis
  • Collaboration Tools
  • Communication Management
  • Community Management
  • Contact Database
  • Contact Management
  • Content Analytics
  • Content Creation
  • Contextual Targeting
  • Conversion Rate Optimization
  • Coupons
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Connectors
  • Data Import/Export
  • Data Integration
  • Device Targeting
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Tracking
  • Engagement Tracking
  • Event Tracking
  • Event Triggered Actions
  • Experience Management
  • Expiry Notifications
  • Feedback Management
  • Funnel Analysis
  • GDPR Compliance
  • Gamification
  • Geotargeting
  • In-App Events Tracking
  • Interaction Tracking
  • KPI Monitoring
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • List Management
  • Live Chat
  • Location-Based Marketing
  • Marketing Automation
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Mobile Survey
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multivariate Testing
  • Negative Feedback Management
  • Notification Scheduling
  • Offline Response Collection
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Predictive Analytics
  • Predictive Modeling
  • Push Notifications
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Response Quotas
  • Response Validation
  • Retention Tracking
  • Revenue Tracking
  • Review Monitoring
  • Review Notification
  • SMS Marketing
  • SMS Messaging
  • Scheduled / Automated Reports
  • Segmentation
  • Sentiment Analysis
  • Single Page View
  • Site Intercept Survey
  • Skip Logic
  • Spam Blocker
  • Support Audio/Images/Video
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Template Management
  • Templates
  • Text-to-Win
  • Third Party Integrations
  • URL Customization
  • Uninstall Tracking
  • Visual Notifications
  • WYSIWYG Editor
  • Web Notifications
  • Website Analytics
  • Website Visitor Tracking
  • Total features53
  • AB Testing
  • API
  • Abandoned Cart Saver
  • Access Controls/Permissions
  • Action Management
  • Activity Tracking
  • Alerts/Notifications
  • Attribution Modeling
  • Auto-Responders
  • Behavior Tracking
  • Behavioral Analytics
  • Behavioral Targeting
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Churn Management
  • Click Tracking
  • Cohort Analysis
  • Collaboration Tools
  • Communication Management
  • Community Management
  • Contact Database
  • Contact Management
  • Content Analytics
  • Content Creation
  • Contextual Targeting
  • Conversion Rate Optimization
  • Coupons
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Connectors
  • Data Import/Export
  • Data Integration
  • Device Targeting
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Tracking
  • Engagement Tracking
  • Event Tracking
  • Event Triggered Actions
  • Experience Management
  • Expiry Notifications
  • Feedback Management
  • Funnel Analysis
  • GDPR Compliance
  • Gamification
  • Geotargeting
  • In-App Events Tracking
  • Interaction Tracking
  • KPI Monitoring
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • List Management
  • Live Chat
  • Location-Based Marketing
  • Marketing Automation
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Mobile Survey
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multivariate Testing
  • Negative Feedback Management
  • Notification Scheduling
  • Offline Response Collection
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Predictive Analytics
  • Predictive Modeling
  • Push Notifications
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Response Quotas
  • Response Validation
  • Retention Tracking
  • Revenue Tracking
  • Review Monitoring
  • Review Notification
  • SMS Marketing
  • SMS Messaging
  • Scheduled / Automated Reports
  • Segmentation
  • Sentiment Analysis
  • Single Page View
  • Site Intercept Survey
  • Skip Logic
  • Spam Blocker
  • Support Audio/Images/Video
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Template Management
  • Templates
  • Text-to-Win
  • Third Party Integrations
  • URL Customization
  • Uninstall Tracking
  • Visual Notifications
  • WYSIWYG Editor
  • Web Notifications
  • Website Analytics
  • Website Visitor Tracking

Integrations

  • Total integrations16
  • Constant Contact
  • Gmail
  • Google Analytics 360
  • Google Calendar
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Mailchimp
  • Meta for Business
  • Microsoft Outlook
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WordPress
  • Xero
  • Zapier
  • Zendesk Suite
  • Total integrations5
  • Constant Contact
  • Gmail
  • Google Analytics 360
  • Google Calendar
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Mailchimp
  • Meta for Business
  • Microsoft Outlook
  • PayPal
  • QuickBooks Online Advanced
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WordPress
  • Xero
  • Zapier
  • Zendesk Suite