Zoho CRM Case Study

Zoho CRM

CRM software that helps you sell smarter, better, faster.

4.19/5 (2,729 reviews)

Zoho CRM use case: Sriram Padmanabhan

Sriram Padmanabhan

Verified Reviewer  
16th of November, 2016
Great CRM tool for a Growing Business

We have been using Zoho for the past 12 months. The tool and the app is a quite effective in tracking activity. The reports are easy to use - especially to understand sales person activity and pipeline. Would prefer more support from the Zoho Support team to help us utilise the tool more effectively.

What do you like best?

Activity tracking and Pipeline management.

What do you dislike?

Task management within operations is harder than other tools we currently use. APIs with other databases is hard work so its not integrated with our billing system. training support to utilise all the functionalities lacks. Would love to be on On-line tutorials and self-help monthly training sessions - which will help us use the system better.

Why did you end up selecting Zoho CRM over other applications?

Good referrals - Our Sales Director had used it before.

If so, why did you switch?

Didn't use any system prior to this.

What is your ROI?

None demonstrable so far.

Likelihood to recommend


Recommendations to others considering Zoho CRM

Good system if you can find your way around using it. Don't expect spoon feeding on how to use the system better.

Frequency of use


Rating breakdown

Value for money
Ease of use
Customer support