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Thryv   

89
All-in-one management software built for small business
CRM software for small business. View contact info, appointment history, unique preferences, and notes with tags and filters. Includes text and email marketing. Read more about Thryv
All-in-one management software built for small business
CRM software for small business. View contact info, appointment history, unique preferences, and notes with tags and filters. Includes text and email marketing. Read more about Thryv

Nutshell CRM   

330
CRM & sales collaboration tool for small businesses
Experience what the most accessible, powerful, and complete CRM on the market can do for your sales operation. Nutshell is the CRM that works how you work. Read more about Nutshell CRM
CRM & sales collaboration tool for small businesses
Experience what the most accessible, powerful, and complete CRM on the market can do for your sales operation. Nutshell is the CRM that works how you work. Read more about Nutshell CRM

amoCRM   

133
Lead & Sales Management for SMBs
Use amoCRM to work across platforms, using smart automations in an intuitive digital pipeline. Tasks and notifications help you close more deals. Read more about amoCRM
Lead & Sales Management for SMBs
Use amoCRM to work across platforms, using smart automations in an intuitive digital pipeline. Tasks and notifications help you close more deals. Read more about amoCRM

Zoho CRM   

2,413
CRM software that helps you sell smarter, better, faster.
Zoho CRM records all contact, lead & account data. It also lets you assign tasks, automate workflows & marketing, track revenue & send communications. Read more about Zoho CRM
CRM software that helps you sell smarter, better, faster.
Zoho CRM records all contact, lead & account data. It also lets you assign tasks, automate workflows & marketing, track revenue & send communications. Read more about Zoho CRM

PipelineDeals   

552
Sales Productivity Platform
PipelineDeals is a CRM build by sales people, for sales people. Develop a scalable & repeatable process for growing revenue & profitability. Go live in 2 weeks! Read more about PipelineDeals
Sales Productivity Platform
PipelineDeals is a CRM build by sales people, for sales people. Develop a scalable & repeatable process for growing revenue & profitability. Go live in 2 weeks! Read more about PipelineDeals

Insightly   

402
The CRM For What You Value Most - Life. Time. Customers.
The CRM for what you value most. Grow your business faster than ever before by building stronger customer relationships over. Read more about Insightly
The CRM For What You Value Most - Life. Time. Customers.
The CRM for what you value most. Grow your business faster than ever before by building stronger customer relationships over. Read more about Insightly

Pipedrive   

1,853
CRM built by salespeople, for salespeople
Pipedrive provides customer management to small businesses with a visual, drag-n-drop sales pipeline, sales reporting, email & Google Maps integration, & more. Read more about Pipedrive
CRM built by salespeople, for salespeople
Pipedrive provides customer management to small businesses with a visual, drag-n-drop sales pipeline, sales reporting, email & Google Maps integration, & more. Read more about Pipedrive

Copper   

331
(formerly ProsperWorks) The only CRM recommended for Google
Copper - formerly ProsperWorks - is the only CRM recommended for Google, and allows your team to focus on what they do best - closing more deals. Read more about Copper
(formerly ProsperWorks) The only CRM recommended for Google
Copper - formerly ProsperWorks - is the only CRM recommended for Google, and allows your team to focus on what they do best - closing more deals. Read more about Copper

monday.com   

1,605
Project Management Made Easy
monday.com is a visual tool that will help you track leads and manage projects in one place. It's a CRM mixed with a project management tool and a task list. Read more about monday.com
Project Management Made Easy
monday.com is a visual tool that will help you track leads and manage projects in one place. It's a CRM mixed with a project management tool and a task list. Read more about monday.com

Act!   

11
CRM software for small and mid-sized businesses
Act! CRM is a software designed to help SMB manage contact information and interactions. Connect relevant relationship details with services, tools and social media. Read more about Act!
CRM software for small and mid-sized businesses
Act! CRM is a software designed to help SMB manage contact information and interactions. Connect relevant relationship details with services, tools and social media. Read more about Act!

Freshsales   

330
The CRM for high-velocity sales teams
A complete CRM for high-velocity sales teams with integrated phone and email, user behavior tracking and lead scoring. Read more about Freshsales
The CRM for high-velocity sales teams
A complete CRM for high-velocity sales teams with integrated phone and email, user behavior tracking and lead scoring. Read more about Freshsales

bpm'online CRM   

77
Boost marketing, sales and service performance!
Online software for business process automation, sales force automation, marketing and service management. Read more about bpm'online CRM
Boost marketing, sales and service performance!
Online software for business process automation, sales force automation, marketing and service management. Read more about bpm'online CRM

Virtuagym   

60
All-in-One Club Management Software
Virtuagym is a unique, all-in-one fitness solution tailor made for personal trainers and fitness businesses of all sizes. Read more about Virtuagym
All-in-One Club Management Software
Virtuagym is a unique, all-in-one fitness solution tailor made for personal trainers and fitness businesses of all sizes. Read more about Virtuagym

Capsule   

76
Take care of your customers and sales opportunities
Capsule is the smart simple online CRM. It's used to build stronger customer relationships, make more sales, save time, be more organized and collaborate. Read more about Capsule
Take care of your customers and sales opportunities
Capsule is the smart simple online CRM. It's used to build stronger customer relationships, make more sales, save time, be more organized and collaborate. Read more about Capsule

Scoro   

131
Comprehensive business management software.
Scoro is a cloud-based business management software, covering project & work management, CRM, quoting, billing, advanced reporting, dashboards, and much more. Read more about Scoro
Comprehensive business management software.
Scoro is a cloud-based business management software, covering project & work management, CRM, quoting, billing, advanced reporting, dashboards, and much more. Read more about Scoro

vCita Business App   

134
Own your time. Master your business.
Manage your clients, take notes, mark for follow-up and respond to client requests while on-the-go. Read more about vCita Business App
Own your time. Master your business.
Manage your clients, take notes, mark for follow-up and respond to client requests while on-the-go. Read more about vCita Business App

Daylite for Mac   

268
Mac CRM & Project Management
Daylite is a Mac CRM for teams of 2-50. Great for Mac businesses in sales, real estate, law, finance, design, photography & consulting. Read more about Daylite for Mac
Mac CRM & Project Management
Daylite is a Mac CRM for teams of 2-50. Great for Mac businesses in sales, real estate, law, finance, design, photography & consulting. Read more about Daylite for Mac

Blitz   

45
Automate sales & marketing follow up activities
Blitz is a sales management platform that automates sales tasks, processes, and follow-up activities when working with clients, leads, and referrals, and helps keep management and sales teams up to date and on the same page while communicating with contacts… Read more about Blitz
Automate sales & marketing follow up activities
Blitz is a sales management platform that automates sales tasks, processes, and follow-up activities when working with clients, leads, and referrals, and helps keep management and sales teams up to date and on the same page while communicating with contacts… Read more about Blitz

BizAutomation   

12
Cloud-based ERP for the smaller SMB
@$79.95 / user / mo. BizAutomation runs your ENTIRE business on a single cloud, eliminating the software data duplication problem so common to businesses today. Read more about BizAutomation
Cloud-based ERP for the smaller SMB
@$79.95 / user / mo. BizAutomation runs your ENTIRE business on a single cloud, eliminating the software data duplication problem so common to businesses today. Read more about BizAutomation

Airtable   

568
Cloud-based organization & collaboration tool
Airtable is a mobile friendly organization & collaboration platform designed to provide any sized team with the tools to create easy-to-use & flexible workflows. Read more about Airtable
Cloud-based organization & collaboration tool
Airtable is a mobile friendly organization & collaboration platform designed to provide any sized team with the tools to create easy-to-use & flexible workflows. Read more about Airtable

ABM Loyalty   

2
Cloud based loyalty program for B2B & B2C
ABM Loyalty is a cloud-based loyalty program platform with integrated CRM suitable for a variety of B2B and B2C organizations who would like to further develop their buyer/customer relationships and stimulate repeated sales. Identify customers, reward purchases, collect customer data & more. Read more about ABM Loyalty
Cloud based loyalty program for B2B & B2C
ABM Loyalty is a cloud-based loyalty program platform with integrated CRM suitable for a variety of B2B and B2C organizations who would like to further develop their buyer/customer relationships and stimulate repeated sales. Identify customers, reward purchases, collect customer data & more. Read more about ABM Loyalty

Contactually   

85
Turn relationships into results
Use Contactually to see all your sales activity on a dashboard, organize contact records into buckets, automate actions, send emails & create pipelines. Read more about Contactually
Turn relationships into results
Use Contactually to see all your sales activity on a dashboard, organize contact records into buckets, automate actions, send emails & create pipelines. Read more about Contactually

InfoFlo   

67
All-in-One CRM Software Solution
Easy-To-Use CRM with contact, email, calendar, document & task management + QuickBooks, Outlook and a Google Sync. $99 + Free Upgrades. Read more about InfoFlo
All-in-One CRM Software Solution
Easy-To-Use CRM with contact, email, calendar, document & task management + QuickBooks, Outlook and a Google Sync. $99 + Free Upgrades. Read more about InfoFlo

Bitrix24   

278
Free collaboration, communication & management tool suite
Bitrix24 is an online -or self-hosted- business collaboration platform providing CRM, document management, tasking, time management, & project management tools. Read more about Bitrix24
Free collaboration, communication & management tool suite
Bitrix24 is an online -or self-hosted- business collaboration platform providing CRM, document management, tasking, time management, & project management tools. Read more about Bitrix24

Agile CRM   

292
Sales and marketing CRM for growing businesses
All-in-One CRM with Sales, Marketing & Service in single platform. Sales tracking, contact management, marketing automation, telephony, analytics and helpdesk. Read more about Agile CRM
Sales and marketing CRM for growing businesses
All-in-One CRM with Sales, Marketing & Service in single platform. Sales tracking, contact management, marketing automation, telephony, analytics and helpdesk. Read more about Agile CRM
Filters
Minimum rating

CRM Category Leaders Q1 2019

GetApp's quarterly ranking showcases the leading 10-15 CRM apps based in the cloud. Each app is scored using five factors, worth 20 points each, for a total possible score out of 100. These factors include user reviews, integrations, mobile app availability, functionality, and security. Each app's score is independent of commercial interests and existing relationships that GetApp has with app vendors.

Scroll down for more details about inclusion criteria and scoring.

Score
ReviewsIntegrationsMobileFunctionalitySecurity
75
75
Reviews 20/20
Integrations 20/20
Mobile 16/20
Functionality 19/20
Security -/20
70
70
Reviews 17/20
Integrations 17/20
Mobile 18/20
Functionality 18/20
Security -/20
69
69
Reviews 12/20
Integrations 13/20
Mobile 13/20
Functionality 16/20
Security 15/20
66
66
Reviews 11/20
Integrations 12/20
Mobile 13/20
Functionality 15/20
Security 15/20
66
66
Reviews 17/20
Integrations 17/20
Mobile 14/20
Functionality 18/20
Security -/20
64
64
Reviews 10/20
Integrations 16/20
Mobile 14/20
Functionality 10/20
Security 14/20
62
62
Reviews 16/20
Integrations 16/20
Mobile 14/20
Functionality 16/20
Security -/20
61
61
Reviews 17/20
Integrations 16/20
Mobile 13/20
Functionality 15/20
Security -/20
60
60
Reviews 17/20
Integrations 12/20
Mobile 13/20
Functionality 18/20
Security -/20
58
58
Reviews 8/20
Integrations 6/20
Mobile 16/20
Functionality 13/20
Security 15/20
58
58
Reviews 15/20
Integrations 16/20
Mobile 13/20
Functionality 14/20
Security -/20
57
57
Reviews 9/20
Integrations 10/20
Mobile 14/20
Functionality 10/20
Security 14/20
57
57
Reviews 11/20
Integrations 12/20
Mobile 15/20
Functionality 12/20
Security 7/20
56
56
Reviews 12/20
Integrations 4/20
Mobile 13/20
Functionality 14/20
Security 13/20
56
56
Reviews 13/20
Integrations 16/20
Mobile 13/20
Functionality 14/20
Security -/20

Who is the ranking for?

GetApp's Category Leader ranking is for business owners and decision makers looking for a comprehensive list of the leading cloud-based software products in the industry.

The ranking serves as a point of reference highlighting key factors that small businesses should look at when assessing a piece of software. These factors include user perception (reviews), compatibility (integrations and mobile compatibility), market presence (media presence), and security features (security).

How are the scores calculated?

An app's score is calculated using five unique data points, each scored out of 20, giving a total score out of 100. The ranking and scoring methodology ensure complete impartiality and independence from any relationships that GetApp has with app vendors.

User Reviews *

Review scores are calculated using reviews collected from GetApp and its sister sites, Software Advice and Capterra. Scores are calculated based on the total number, average rating, and recency of reviews.

The number of reviews and average user rating are scaled against the category average. A weighting is then applied to reward recency of user reviews: reviews written in the last 6 months score up to 10 points, those written between 6 and 12 months ago score up to 6 points, and those more than 12 months old score up to 4 points. These numbers are added together to give a total maximum score of 20.

Integrations

Integration scores factor in a number of variables. Up to 16 points are awarded based on the number of integrations an app has; the first 10 points are awarded based on the number of integrations relative to the category average, while 4 points are awarded based on the number of integrations relative to the leaders in the category. An additional 5 points is awarded for an integration with Zapier, a widely used software integration platform, while an extra point is given for having an open API. The total possible score for integrations is 20 points.

Mobile Platforms *

Mobile scores are calculated based on the availability of an iOS and Android app. 5 points are awarded for the presence of each app, with an additional 10 points being awarded for the number and average rating of reviews in both the App Store and Google Play. These review scores are calculated and scaled against the competition for a maximum of 5 points per platform and an overall maximum score of 20.

If there isn't a native iOS or Android app, the product's website is assessed using Google's PageSpeed Insights to measure mobile usability. The score is returned out of 100, then scaled to a score out of 5 for a maximum of 5 points.

Media Presence

Media presence is calculated using the number of Twitter followers and Facebook fans that an app has. The number of fans and followers are added together, and each app is scored based on this overall number, compared with others in the category. The first 15 points are awarded for the combined number of followers and fans scaled against the category average, while the final 5 points are awarded for the combined number of followers and fans scaled against the top leaders in the category. These two scores are added together for a total out of 20 points.

Security

Security scoring is calculated using answers from a vendor-completed survey. The questions in the survey are based on the Cloud Security Alliance self-assessment form as part of the Security, Trust & Assurance Registry. With 15 questions, each answer is assigned a point value based on vendor response, with additional points given for security certifications, for a maximum possible score of 20.

In the event of a tie, each data point is weighted for importance, with security taking precedent, followed by reviews, integrations, mobile apps, and media presence, respectively.

* All data points combining calculations for both ratings and reviews are calculated using a Bayesian estimate, which is a weighted average that includes the number of reviews and the rating of an app, benchmarked against others in the category.