This buyers guide will help you understand the key features of communications software along with its benefits, challenges, industry trends, and the users who most commonly use the tool.
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This buyers guide will help you understand the key features of communications software along with its benefits, challenges, industry trends, and the users who most commonly use the tool.
Here's what we'll cover:
Communications software transfers information through applications and programs. The primary purpose is to provide a platform for users to communicate and exchange ideas through various mediums, including video, audio, and text messaging. Examples of communications platforms include email, chat interface, and video conferencing.
Below is a list of some of the core features found in communications software:
| Features | Description |
| Call recording | Helps to record and store audio during a call with customers or clients for future reference. The data can be analyzed to take notes on customer pain points or to monitor calling agents' call quality at a customer care center. |
| Collaboration | Most communications tools are integrated with collaboration tools to increase user engagement through live chat, email, text messaging apps, and file-sharing. These collaboration features are either built-in with the core features of the communications software or integrate with third-party tools. |
| Video conferencing | Most communications software includes built-in audio and video conferencing functionality for conducting virtual meetings and webinars with customers and clients. |
| Email management | Helps users manage emails from multiple recipients by filtering spam and sorting emails based on different factors such as date, importance, and recipient. |
| Call ID | Displays incoming call details including the name and city/region of all incoming calls. |
Here are some examples of communications software applications and types of users:
| Application category | Description |
| Call center | Voice over Internet Protocol (VoIP) telephone devices, which use telephonic conversation to call customers, are an integral part of any call center. |
| Business meetings | Video conference software helps senior business managers conduct virtual meetings remotely with customers and clients to save time and travel costs. |
| Sales management | Communications software such as chat and email can help sales and marketing reps target their customers, by engaging customers through, for example, chatbots or targeted email campaigns. |
RingCentral is a cloud-based communications solution that facilitates voice and video calls, email, collaboration, SMS, conferencing, online meetings, contact center, and fax-based communications with your clients and customers. The solution integrates with other leading business apps to provide more flexibility for customizing your communication workflows.
RingCentral's Dashboard
