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Mailjet Logo

Mailjet

Marketing Email, Transactional Email, Transactional SMS

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Mailjet Features

Features Summary

Functionality

4.2

/5

343

Total features

57

5 categories

Mailjet features

AB Testing
API
Activity Tracking
Alerts/Notifications
Archiving & Retention
Audience Targeting
Auto-Responders
CAN SPAM Compliance

Common features of Email Marketing software

AB Testing
API
Activity Dashboard
Activity Tracking
Auto-Responders
CAN SPAM Compliance
CRM
Campaign Analytics

Price starts from

8.69

Per month

Per Feature

Pricing options
Free plan
Subscription
Free trial

Screenshots

Contenders comparison

Functionality

4.2

/5

343

Price starts from

8.69

Per month

learn more

Total Features

57

Unique features

  • Real Time Data

  • Template Management

  • Real Time Analytics

  • CRM

Functionality

4.7

/5

9K

Price starts from

Free

learn more

Total Features

8

Features in Common

6

Unique features

  • Inbox Management

  • Search/Filter

Functionality

4.7

/5

816

Price starts from

8.95

/user

Per month

learn more

Total Features

26

Features in Common

16

Unique features

  • Behavior Tracking

  • Mailing List Management

  • Email Management

  • Appointment Scheduling

Common Mailjet comparisons

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Mailjet logo
Campaigner logo
MailjetvsCampaigner
Mailjet logo
Benchmark Email logo
MailjetvsBenchmark Email
Mailjet logo
Mailgun logo
MailjetvsMailgun

Reviewers who mentioned features said:

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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A good software but with some flaws

Reviewed a year ago

So far, given we can fix the issues in connecting to our custom domain, we are satisfied. With some reservations mentioned above.

Pros

I like the fact that Mailjet has a very clear UI- and it is easy to find and craft new campaigns. They have also been one of the very first email systems to be GDPr compliant- and hence on my radar for very long. We had an account since 2019, but only recently started to consider automating our emails. The trial limit for daily emails is generous too.

Cons

However, there are some issues. Connecting our domain was problematic, and email automation is only available to premium users. This should be available to free users as well, maybe limiting the free daily emails at the same time. It takes time to think automation processes through, and 30 days trial might be too little to decide whether the system is right for a user or not. I at least take time to properly test a software.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Easy To Setup, Crazy Terms of Service

Reviewed 3 years ago

It started off good, as an easy to use software but later turned into a nightmare working with their support.

Pros

It's really easy to set up and get going on a WordPress site, and I liked being able to authenticate by confirming an email rather than by DNS if I wanted.

Cons

Their TOS and enforcement of it is absolutely insane. One of my sites sends transactional emails for the purchase of firearms accessories (think like holsters, nothing regulated). They blocked my entire account and all sites associated because of that. I removed the site they flagged, thinking I'd get my account back. The compliance team then had to review my account, and then said one site I had linked which does landscaping is also against their terms because they don't allow real estate sales/related services. I should note, none of the sites on my account were sending any sort of newsletter or promotional emails. It was all contact form submissions and purchase receipts.

Vendor response

Hi Alexander, Thanks for your feedback and we apologize for any issues you had with our service. Ultimately our sending policy is in place to avoid issues of spam, and illicit sending. We restrict content on self-service plans related to fire arms and real estate due to recommendations from ISPs. Thanks for understanding. Best, The Mailjet team

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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A solid option for managing email lists.

Reviewed 3 years ago
Pros

Ease of use A plethora of features Messages arrive to inbox (not spam) Good analytics Overall value is good

Cons

Mailjet limits your sending rate at first Some features could be more customizable (e.g. subscriber forms/widgets) Can be a bit complicated to add sender addresses and verify URLs

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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They only care about my money

Reviewed 4 months ago

I tried mailjet out starting with a free tier account. All my emails are transactional emails. Everything was pretty good. For the second month, I upgraded my account to a paid tier ($16/month) because I anticipated higher email volume. Everything was still good. After the second month, I downgraded my account back to the free tier due to lower email volume. This was when everything went unstable....

Pros

Free tier is available API is available

Cons

Service becomes unstable once you downgrade your account

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Better value for money on the market

Reviewed 2 years ago
Pros

Mailjet has all funcionalities needed for sending transactional emails. Great backoffice application and EU based

Cons

Transactional confirmation API structure need some manual tricks to work with many domains and subaccount in an efficent way

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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A great service for a small price

Reviewed 3 years ago

Great DX for the integration, familiar UI, great analytics, honest pricing, possibility to send SMS. The product I was looking for, recommended.

Pros

- Easily create email templates with web-based editor - Great analytics for your emails - Easy API integration

Cons

- Cannot buy a dedicated IP unless you send 150k emails/month, I'd like to build my reputation from now

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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SMTP relay for all my emails

Reviewed 4 years ago

I use mailjet in daily work and keep in mind if one of the clients asks for advise or recommendation. Mailjet offers and provide so many working services and features that while one implements them there is no time to think about the shortcomings.

Pros

1. innovative technologies and features 2. the necessary functions that can be extended and / or scaled if necessary 3. never experienced issues 4. high abvailability 5. API / developers friendly 6. full-stack developer friendly 7. spam filters / precise analytics / statistics 8. free plan and fair pricing 9. intuitive admin web UI 10. documentation and clear tutorials

Cons

No cons were added to this review

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Transactional Email That Covers 90% Of Use Cases

Reviewed 3 years ago

MailJet has been a drop in replacement for Madrill. It has been more than adequate for all of my transactional emailing needs.

Pros

After using MailJet as a replacement for Mandrill for the last 2 years, I can fully recommend it. I use it for transactional email and I can send 6000 per month on the free tier. More than enough for my use case. I like the templates and templating language. Setting up sender domains and authenticating them is a doddle. Using the API is also painless with the excellent API documentation.

Cons

The only thing I dislike is that there are almost too many options. This isn't a bad thing per se, but I have probably only used about 25% of the available tools/reporting etc. I also have no need for the campaign tools and would prefer it if Mailjet only concentrated on transactional emails.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Works great! Easy to Use! Very Reliable!

Reviewed 3 years ago

My overall experience with Mailjet is that it is excellent software. It is easy to use, it just works, it's easy to set up, it provides awesome verification of my mail reaching its destination, I will continue to be a happy Mailjet user for years to come.

Pros

I appreciate Mailjet for a couple of reasons. The first and most important is reliability. My E-mails always get sent out, and they always reach their destination. Mailjet is careful about preventing users from using it as a spam gateway, which means it has a good reputation which means that other companies and servers do not block Majiljet which means that my mail gets sent out properly. The second thing I love most about Mailjet is how easy it is to set up. When I went to set it up, the configuration was simple, and it started to work quickly. I also love Mailjet because it has a useful dashboard that allows me to check and ensure that my E-mail did get sent out and reached its intended recipient. That leaves me never wondering whether my message was received or not.

Cons

What I appreciate least about this software is that there have been limitations placed on my account which limits how many E-mails I can send out within a specific period of time. While I have never reached the limit, or even really approached the limit as far as I am aware, and I am aware it is to ensure that spam is not sent out, I still felt that the limitation was not necessary and although I continue to happily use the software, and will continue to do so, this would probably continue to be my least favorite aspect of using Mailjet.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Solid Product, Workflow/Automation still needs some work

Reviewed 3 years ago

The platform has gotten much better over the years. We have the bronze subscription and for the price it is really worth it.

Pros

The ability to design your own emails from a template or simply drop in HTML has been great for our company. The email builder is pretty easy to use and emails look decent across all mobile and desktop platforms.

Cons

We started using the workflow/automation feature when it was in its beta phase. We needed to be able to add a user into a contact list and then have emails sent automatically. Creating a workflow is incredibly tedious. I had all the emails I already wanted to use from when I previously had to manually send them to contact lists each day. But for some reason mailjet wouldn't let me use emails from my campaigns in the workflow. I had to recreate every single email as a template in the workflow/automation section to be able to add it to a new workflow. I was able to just copy and paste the HTML, but it was still such a time consuming process. If I could just drag and drop already used campaign emails into a workflow that would make so much more sense.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Mailjet facilitates product management

Reviewed 4 years ago

In general I like Mailjet. You set up it once and you forget about it because you know that it is running like clockwork. I always recommend it to my colleagues.

Pros

Mailjet is quite easy to set up and use. The latest improvements that were implemented this year make the creation of nice looking emails for different platforms very convenient. User-friendly, colorful and intuitively understandable.

Cons

The most irritating thing about Mailjet is when the account is blocked for some reason and you message to the support they just say "Sorry, your domain triggered some of our security rules. We unblock your account". They never say what exactly is incorrect with the domain despite the fact that it could help their customer to improve his domain security or change the hosting. Or as another example, when you have just created your account, you may get the message "Sorry, your domain triggered some of our security flags. We cannot allow you to use our system." No any other clarification what exactly their security system didn't like. And you have to go to their competitors.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Longtime fan and user for years.

Reviewed 4 years ago

Allows 3rd party applications to send email without having to open up security on mail servers, and does so with ease.

Pros

MailJet is targeted more at being used for email marketing, but it is the perfect solution for 3rd party applications that require SMTP service but for one reason or another an organization cannot use their own mail server. (Also allows tracking for those 3rd party app mailings if you want to get fancy.) It's been my go to through several employment changes where I always end up needing it for one thing or another, and I've recommended to clients many times over. The support is always fantastic as well - they've always been responsive and on top of things, even when I was only using a free account. This has made them the first SMTP service I think of, always.

Cons

The only real challenge I've faced was that the API keys can sometimes be too long for older applications. (And some poorly built ones.) This is not really a fault of MailJet -- the longer API keys make for better security, but it can just be a roadblock sometimes. (MailJet support is right on the case for it though.) In the years I've been using it (I think I first discovered them 4 or 5 years ago - not exactly sure how long, I've experienced an outage or two. Frustrating when it happens, but then any internet service is subject to that from time to time.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Outstanding Mailing Management Software

Reviewed 3 years ago
Pros

MailJet is extremely easy to use and makes the process of generating mailings extremely simple. The UI for generating mailings is intuitive and simple, yet powerful and able to accomodate pretty much anything you'd want to put into an email. I use it generally for doing newsletters to a large group of about 5,000 subscribers. The overall interface for managing Contacts lists and Campaigns is well done and understandable. Adding and removing subscribers from Contact lists is fairly straightforward and mostly great. On the rare occasions when I've needed support, they've always been extremely fast and knowledge-able, and solved the issue in short order.

Cons

Three things about Contact lists are a bit annoying: 1) There doesn't seem to be any way to automatically remove Unsubscribed Contacts: you have to download them manually, then upload them to remove them. 2) Same thing with Bounced or other Contacts that you discover from the post-Campaign analysis: there's no button to say "Remove these from my Contact List": you must download them, then remove...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Review

Reviewed 3 years ago

This works really well for what I need. It is easy to use and easy to train people not so tech savvy to use as well. Aside from the cons above, I have had a great time updating content. I do with the help people we a little more helpful. When I had a problem in that the emails we saying "sent" but nothing was being received - they told me it was my problem and there was nothing they could do. - That may be the case, but there are nicer ways of saying this. I had already checked my email spam and the head spam blocker and nothing was there from mailjet. I ended up having to send out a link to the online version that I had pulled off of a previous test email. That all being said, I still continue to use the program as it is easy to manage and provides nice stats.

Pros

I like the amount of flexibility you have at the free level. I like the ease of dragging and dropping content to add or reposition. I like that it saves as a work in progress and you can go back and review old newsletters. I also like the detailed insight and stats.

Cons

That you can't move multiple sections at once. For example, I wish you could highlight a text box and an image at the same time and move them around together to relocate content. I also wish you could add dividers between vertical columns. If you have a 3 column section, I would like to divide with a line between. I wish there was a calendar feature as well to help with showcasing dates and events.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend2/10

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Steer clear if you're looking to send a large volume of emails

Reviewed 2 years ago

Overall, if you want to send a little bit of email with webhooks and api calls, this will work. If you're sending large scale campaigns, it could ruin your email list size because of the lack of functionality around reengagement campaign parameters.

Pros

The sales people and customer support were very nice. If you were looking to use the free tier or send low volume of emails then MailJet will do the job (ie: in place of MailChimp) however, if you're looking at this v's constantcontact or sendgrid, selligent etc then I would definitely not go with MailJet.

Cons

MailJet do not want clients to use them as a databasing tool which means, if you have a segment of users who are engaged and opened 20 times in the last 30 days and you want to get those email addresses to push into facebook to find a look alike audience...you can't. MailJet won't let you get that data. They also blacklist your softbouncing emails in the background and limit the characters in subject lines.

Vendor response

Hi - thanks for your feedback. Please feel free to send us an email to contact@mailjet.com and we'd be happy to look into your account. In the meantime, we apologize for any inconvenience. Our platform and API is designed to handle higher volumes and as long as our Sending Policy is adhered to, we will be able to address any of your issues. Thanks again, the Mailjet team.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Good overall... But, don't try to do too much too early.

Reviewed 4 years ago
Pros

Mailjet is very easy to setup as long as you have access to your domain DNS settings. I manage DNS through Amazon Route 53 so changes reflect quickly when I needed to verify DNS ownership. Once you confirm ownership, setting up email API is easy, and works instantaneously - as it should. I started using Mailjet to send out server and website notifications. For this purpose it worked awesome....

Cons

Since I had such good success using MailJet for our transactional needs, I started using MailJet a couple months ago to send out periodic marketing emails, it's a native feature within their dashboard so I thought it would be nice to consolidate email providers. Well, very quickly we ran into issues and they temporarily lowered my sending limits. I was able to quickly provide them with the information...

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Of all the ESPs I use, I tend to prefer MailJet for nearly everything

Reviewed 3 years ago

The number-one unique feature that Mailjet provides is MJML with a drag-and-drop builder. Hands-down the best way to roll out anything from an MVP email for testing to a full-fledged transactional messaging system. The close integration of the Builder with the Send API to dynamically populate the messages is AWESOME! Separating code and design is definitely a goal that this can help you achieve. I...

Pros

Freemium pricing structure Good value for entry-level paid plan MJML WYSIWYG Builder Data-merge into stored templates Email address shortcut to send to entire mailing list

Cons

There seems to be some question about the definition of a transactional message. My client's emails that resulted from visitors filling a form (a transaction, I would say) were blocked based on content filters and the support team didn't have a really good answer as to why, other than quoting their policy that the service is for sending bulk or transactional messages only. This issue may have been cleared up in the meantime.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Mailjet the best current mailing tool.

Reviewed 3 years ago

My experience as a Mailjet client has been wonderful both personally and professionally, especially in the company where we have the need to send notifications, advertising campaigns and promotional emails whose processes are evaluated in real time and also have the advantage that These shipments will be customized.

Pros

Mailjet is a very easy to use platform with very striking features, where I can observe all the results of the campaigns that are carried out, which allows us to use all the past content that is stored securely, all this historical we analyze it and We use to optimize our future strategies. A very interesting feature of this system is that we can send transactional and marketing emails from the same platform without incurring additional expenses.  

Cons

I suggest that the customer support provided by Mailjet can be improved in the advisory aspect, however this does not prevent it from being considered a platform that is well structured.  

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Transactional / Triggered emails are so easy to setup

Reviewed 3 years ago

Overall, it has been a positive experience. As a startup company, we initially went with a competitor and hit many roadblocks, so we wound up with MailJet and it has been smooth sailing.

Pros

So far, I have mostly only used the transactional emails. Our developer found this solution and it integrated with our platfrom through the API very smooth. My role was to create and design the email templates. It was very intuitive to use and has a vast feature set. I quickly setup 15+ custom templates within a few hours. The developer had them connected and running within a couple days.

Cons

The reporting is a bit confusing compared to other email tools I have used. When I had to go and find if someone was triggered a transactional email and it wasn't easy to find the information I needed.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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A very basic service that is seriously lacking in terms of marketing

Reviewed 3 years ago

To be honest, I used to own the most advanced autoresponder service on the market. It was designed around marketers' needs and did its job to perfection. I sold the company a few years ago and have been operating manually ever since. This is not a good way to run an online business so I searched for an affordable email marketing service and was recommended to try Mailjet. I even had someone from...

Pros

When compared to competing services, its pricing is quite competitive.

Cons

The interface is far from intuitive, especially if you have used other services in the past. Much of it does not work as it is supposed to. You can waste a lot of time repeating actions until the system finally reacts. Server response is incredibly slow. Most of the most important functions needed to use the system for marketing purposes are missing. As a potential customer trying the software with a view to becoming a permanent user, you may not contact support. They literally refuse all questions from potential customers!

Vendor response

Hello, we are very sorry to hear that you had trouble reaching us. If you need to contact us in the future, you can write to us at contact@mailjet.com. We remain open to all comments and we'd be happy to assist you. Best, the Mailjet team.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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MailJet better than Most

Reviewed 4 years ago

Overall, it changed my life for the better. I have a newsletter that I send out to almost 5,000 weekly. Mailjet has earned me new business, makes it EASY to create my newsletter. I haven't mastered segmentation yet, but, out of all the other platforms. Mailjet took me to a higher level with better "reach". I would recommend this to anyone that truly wants to increase their marketing exposure.

Pros

For me, mailjet came in right on time. I had tried Mailchimp, Sendgrid and a few others. I like that you can do more in a quick period of time. The "template maker" is relatively easy to use, to those that are familiar with making on line newsletters. If this is our first time to this rodeo, it will have a slight learning curve, but nothing that will take you out the game. I like that you can add MANY MORE subscribers for a lot less money than the other places

Cons

I HATE the "Subscription Boxes", they are NOT user friendly, and you can only do HTML. Someone needs to do these over. They are kinda sucky. Just the entire "subscriber addition" platform needs a do over

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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One stop for your email marketing needs - MailJet!

Reviewed 2 years ago

We needed a marketing email service as we already had a transactional email service with us. MailJet fulfilled our needs and we cam on board with a paid plan soon later and haven't looked back.

Pros

One of the first services we found when we searched on Google was Mailjet. - It super easy sign up. Just fill a form and verify your email.. - There is a very short approval interval time, you can upload your list and then start sending right away. - Approval is after you sent the first of your mails, so you get a lot of time to test everything and check where your emails end up and when. - Full suite to design emails right on the website. - Simple email design and all options right on your dashboard. - Link and verify your domain to use to send emails. - Per 1000 emails rate is lesser than competition.

Cons

- Some of our early accounts were suspended due to some list verification stuff. If needed, that should have been done before we started campaigns so that there were no interruptions. - Emails get bounced sometimes even when the recipient address exists. - Some emails still went directly to spam, so that should not happen.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Ecommerce and Mailjet

Reviewed 3 years ago
Pros

As we have to be sure that all the mails from our store goes to our customers, we did search for an easy solution. Mailjet is easy to configure and very stable. It was very easy to connect Mailjet with our Storesoftware. In I think 4 Years of using Mailjet we had to contact the support 1 time, they did help us very well.

Cons

Okay the backend is sometimes a bit confusing and have to click arround to find the things you are looking for

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Professional tool - value for money

Reviewed 5 years ago
Pros

The website gives me the correct information to set up the connection. Good support service when neaded. Fast and reliable. Usefull statistics and reports to download.

Cons

Blocked emails are not always easy to detect what the real reason is. Sometimes mailjet blocks the email address themselves. Sometimes the reason is the owner of the email adress, etc. Not easy to unblock the address that is blocked by mailjet. There is no control on that, as far as i know.

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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I finally found my ultimate mailing solution

Reviewed 3 years ago

1. I don't have to write and design emails manually. 2. I get a very scaleable sending solution with zero efforts. 3. The templating engine lets me easily put a face of a big operation, while I work from my basement. Support was friendly, not always very efficient, but solved most of my issues, or at least pointed me in the direction. I'm in the free tier yet, so can't complain too much. Overall I'm super happy with mailjet. Thank god you guys exist.

Pros

This is the perfect solution for my needs: I define the email templates in a nice editor, get an ID, and then from my application i just call a command to send that email using the ID, along with my parameters. And somebody else (who is way better than me in this) is taking care of the sending, spam, opened/read etc. It works great, requires very little from my side, looks like it is ready to scale, I'm very happy!

Cons

The email editor is where i spend most of my mailjet time. It is very good, but could be even further improved. Working with variables could be better and easier, validation at the editor could help in avoiding errors later, etc. But again, the tool gets A today, and I'm asking for A+.