Sendlane Features

Sendlane

Email marketing automation for eCommerce Stores!

4.55/5 (29 reviews)

Competitor Feature Comparison

AB Testing
API
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
Auto-Responders
Behavior Tracking
CAN SPAM Compliance
Campaign Management
Campaign Planning
Campaign Tracking
Channel Attribution
Channel Management
Churn Management
Click Tracking
Communication Management
Contact Database
Contact Management
Customer Segmentation
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Templates
Customization
Dashboard
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Management
Email Marketing
Email Templates
Email Tracking
Event Triggered Actions
Feedback Management
Form Builder
Image Library
Interaction Tracking
Landing Pages/Web Forms
Lead Capture
Lead Distribution
Lead Engagement
Lead Generation
Lead Management
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Segmentation
List Management
Mailing List Management
Marketing Automation
Mobile Optimized Emails
Multi-Campaign
Multi-Channel Marketing
Multivariate Testing
Online Forms
Performance Metrics
Personalization
Pipeline Management
Prospecting Tools
Real Time Editing
Reporting/Analytics
Responsive
SEO Management
Sales Analytics
Segmentation
Social Marketing
Spam Blocker
Subscription Management
Template Management
Visitor Tracking
WYSIWYG Editor
Web Forms
Website Visitor Tracking
Visit WebsiteCompare App
AB Testing
API
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
Auto-Responders
Behavior Tracking
CAN SPAM Compliance
Campaign Management
Campaign Planning
Campaign Tracking
Channel Attribution
Channel Management
Churn Management
Click Tracking
Communication Management
Contact Database
Contact Management
Customer Segmentation
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Templates
Customization
Dashboard
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Management
Email Marketing
Email Templates
Email Tracking
Event Triggered Actions
Feedback Management
Form Builder
Image Library
Interaction Tracking
Landing Pages/Web Forms
Lead Capture
Lead Distribution
Lead Engagement
Lead Generation
Lead Management
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Segmentation
List Management
Mailing List Management
Marketing Automation
Mobile Optimized Emails
Multi-Campaign
Multi-Channel Marketing
Multivariate Testing
Online Forms
Performance Metrics
Personalization
Pipeline Management
Prospecting Tools
Real Time Editing
Reporting/Analytics
Responsive
SEO Management
Sales Analytics
Segmentation
Social Marketing
Spam Blocker
Subscription Management
Template Management
Visitor Tracking
WYSIWYG Editor
Web Forms
Website Visitor Tracking
Visit WebsiteCompare App
AB Testing
API
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
Auto-Responders
Behavior Tracking
CAN SPAM Compliance
Campaign Management
Campaign Planning
Campaign Tracking
Channel Attribution
Channel Management
Churn Management
Click Tracking
Communication Management
Contact Database
Contact Management
Customer Segmentation
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Templates
Customization
Dashboard
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Management
Email Marketing
Email Templates
Email Tracking
Event Triggered Actions
Feedback Management
Form Builder
Image Library
Interaction Tracking
Landing Pages/Web Forms
Lead Capture
Lead Distribution
Lead Engagement
Lead Generation
Lead Management
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Segmentation
List Management
Mailing List Management
Marketing Automation
Mobile Optimized Emails
Multi-Campaign
Multi-Channel Marketing
Multivariate Testing
Online Forms
Performance Metrics
Personalization
Pipeline Management
Prospecting Tools
Real Time Editing
Reporting/Analytics
Responsive
SEO Management
Sales Analytics
Segmentation
Social Marketing
Spam Blocker
Subscription Management
Template Management
Visitor Tracking
WYSIWYG Editor
Web Forms
Website Visitor Tracking
Visit WebsiteCompare App

Sendlane Feature Reviews

18 reviewers had the following to say about Sendlane's features:

Lakshmia F.

Great Base, but need more

2018-04-25

Pros

Templates Workflow Ease of Signing up Affiliate-Friendly Has a Live chat with customer support Somewhat easy to understand set up process

Cons

Price Lists have to be manually imported and approved if moving from another email autoresponder company.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Monthly

Source: Capterra
Helpful?   Yes   No
Read more
Mark B.

Great Email Provider

2020-10-06

I have worked with several email providers, what I like the best about working with them is the real person approach.

Pros

My deployment team loves the simplistic design.

Cons

That's a tough one, any issues I have had with the software has been addressed by product dev or we found a solution.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Mark: Thank you for taking the time to review the product and our customer success team. We appreciate all feedback. Please do not hesitate to let us if you need features that are not already in the product roadmap.
Best,
Sonya, VP Marketing

Read more
Patrick J.

Sendlane review

2021-02-24

Good, overall it's a solid product which offers the necessary features.

Pros

Easy and clean user experience, neatless integration.

Cons

Pricing is too high for users with low number of contacts.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Patrick,
Thank you for your review. We appreciate it very much. If you do need any help or tips in getting campaigns set up, do reach out to our Customer Sucess Team. They will be happy to help. We did increase prices recently, after 22 months of product development, to reflect the new functionality and features. And, we are continuing to add value to the product.
Happy to answer any questions you might have on this.
Best,
Sonya Pelia
VP of Marketing at Sendlane

Read more
Alexander M.

Sendlane - Marketers Best Friend - A must have in the toolbox

2020-10-20

They are consistently releasing new features, the UI is simple and intuitive, the delivery is great, the customer service is great.

Pros

The sendlane platform has from day 1 been intuitively easy to use and segmenting non active subscribers has been incredibly easy - something which for me is a very important feature. Sendlane have actually helped me become a BETTER marketeer.

Cons

when they moved from legacy to their 2.0 version but that was a one off and was worth the annoyance.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Alexandar,
Thank you for giving us such a stellar review. Much appreciate your compliments for our customer success team. We work very hard to make our customers successful.
Best, Sonya
VP Marketing at Sendlane

Read more
Anonymous
(Health, Wellness and Fitness company, myself only employees)

Sendlane Makes My Business Easy

2020-10-14

Their interface needs some work as it's a little confusion, but it has all the functions I need.

Pros

My favorite feature is how they allow me to automate my marketing message, followup and feedback with customers.

Cons

I also find that their user interface is a little complicated.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Dear Reviewer: Thank you for taking time to review Sendlane. We appreciate your honesty very much. Am so glad to read that you perceive our focus on customer success and the fact that we value our relationship with our cusromers. We are aways improving the product and please do not hestitate to reach out to us if you have any suggestions for improvements.
Best,
Sonya, VP Marketing

Read more
Mike W.

Great Email Marketing Tool

2021-08-12

Customer support is AMAZING, along with their communication.

Pros

The ease of use when tagging subscribers and segmenting them.

Cons

It took a couple of weeks to get used to the platform, but once you do, it's easier.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Marketing and Advertising company, 1-10 employees)

Sendlane Always Delivers (No Pun Intended!)

2020-10-06

We always get excited when a new feature comes out.

Pros

The 247 customer support is top tier. Every time if there's an issue, their team is always on top of it.

Cons

Hard to say because every time we send a recommendation, their team gets that feature built out sooner or later.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Dear Sendlane Customer: Thank you for taking the time to review our product and company. We appreciate your feedback and it means a lot that you are happy with all aspects of Sendlane.
best,
Sonya, VP Marketing

Read more
Anonymous
(Information Services company, 1-10 employees)

Sendlane is great

2021-01-08

Overall, love using the Sendlane software for email campaigns.

Pros

Intuitive features and dashboard. Customer support is 2nd to none.

Cons

Nothing as of yet . The customer support is also fast to resolve things whenever I have encountered an issue.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi there, Thank you for your review. We appreciate it very much. Please do not hesitate to reach out to us if you have any feature requests; we are continuing to add value to the product.
Best,
Sonya Peila, VP of Marketing at Sendlane

Read more
Peter L.

Less expensive, but all the perks!

2020-07-20

If you are doing email campaigns, take a demo with Sendlane. They've been fantastic.

Pros

After seeing their demo and their costs, it was an easy decision to change over.

Cons

Haven't found anything in the short time I've been with them.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Peter: So glad you are with Sendlane! Thank you for taking the time to give us a stellar review. Much appreciated by the team.
Best,
Sonya, VP Marketing

Read more
Anonymous
(Marketing and Advertising company, 1-10 employees)

Email Automation for marketers by marketers

2021-08-29

This is a very solid tool that's modern and frequently updated. It has all the basis features you would expect and a wide range of advanced automation features as well, so overall this is a very good tool It's widely used by internet marketers and keeps getting better. This makes it definitely worth trying.

Pros

The user interface is intuitive and quite straight-forward, which is what I like as I'm usually spending a lot of time in my email marketing tools on a daily basis.

Cons

I'd like to see more email templates and more user-friendly ways to create good looking forms that I can add to my own pages and sites without issues. Also would like to see more variation in the landing page templates that are included in the landing page tool Sendlane offers. Sendlane has grown a lot over the years and chose to focus on other things first (e-commerce for example), but I feel these are the areas where it can be improved. That being said, there are also advantages of using Sendlane, like less restrictions and good automations.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Jess B.

Great option for email marketing beginners

2018-06-09

Pros

I found Sendlane to be fairly simple to use. The interface is pretty intuitive and making landing pages was pretty easy too.

Cons

At times the landing page software would freeze up/stop working suddenly and if I didn't save I'd have to start over...so there must be some bugs that need to be worked out still.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Marketing and Advertising company, 11-50 employees)

Great Customer Support and U/I

2021-03-01

Pros

The User interface is very easy to comprehend even for those that are not an experienced deployer.

Cons

We would like to see a heat map of clicks :)

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Thank you for taking the time to review the Sendlane solution; we really appreciate it. Also, it always makes us happy to hear that our customer success team has been providing you with great support!

We do have a comprehensive roadmap for the product based on customer feedback and we will take your suggestion into consideration. If you'd like to discuss the future of Sendlane features, I'd be happy to chat with you. You can reach me at jhall@sendlane.com or (858) 774-6116.

Best,

John Hall, Strategic Partner Manager

Read more
Charles L.

IMHO The best email platform out there.

2020-10-05

I'm a huge fan. They are constantly innovating and trying new things and making it better.

Pros

The platform is super easy to use.

Cons

They integrate with a lot, but there are a few apps I use that would benefit from an integration.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Charles: Thank you for taking the time to write a stellar review. And, also great suggestions on product improvement. We are very proud of our focus on customer success and really happy to hear that it has made a difference to you.
Best,
Sonya, VP Marketing

Read more
Bruce P.

Affiliate rookie

2021-02-24

Was good till lately when I am now on probation. I paid the full year

Pros

Easy to use and understand.

Cons

Didn’t know that’s clicks mattered that much

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

3/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Bruce!

Thank you so much for taking the time to leave us a review. We love to hear from our customers.

I have received your feedback on the account probation as well. Please reach out to support@sendlane.com to speak with our customer success team about your account issues.

Also, if you'd like to discuss our affiliate program further, please reach out to me at jhall@sendlane.com or (858) 774-6116.

Best,

John Hall, Strategic Partner Manager

Read more
Antanas O.

My review

2021-02-24

Daily broadcasts

Pros

Relatively easy to use overall given my experience.

Cons

Price - I have to pay for 5000 minimum subscribers

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Antanas!

Thanks so much for taking the time to leave Sendlane a review. We are happy to hear that you've found the Sendlane platform easy to use and saves you time to focus on other marketing efforts!

I have received your feedback on the pricing as well; If you'd like to discuss the pricing further, please reach out to me at jhall@sendlane.com or (858) 774-6116.

Best,

John Hall, Strategic Partner Manager

Read more
Anonymous
(Retail company, myself only employees)

Saves time!

2021-03-01

Fantastic! Their support team is outstanding!

Pros

The automations are amazing! Very easy to set up and looks after my customers automatically which leaves me free to do other things for my business.

Cons

The new plans are far too expensive and I may need to look at cheaper alternatives.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi there!

Thanks so much for taking the time to leave us a 5 star review. We are happy to hear that you and your team are using the Sendlane Automations to free up time for other marketing efforts.

I have received your feedback on the pricing update as well; we have not had to adjust our pricing for our customers in over 2 years and it is our commitment to continue offering a best-in-class product at a competitive cost for our customers. We appreciate your advocacy and look forward to many more years of continued success together!

If you'd like to discuss the pricing change further, please reach out to me at jhall@sendlane.com or (858) 774-6116.

Best,

John Hall, Strategic Partner Manager

Read more
Alexandra M.

Top fan and !

2020-09-22

Pros

The software is simple and easy to use (which is a huge plus for me because I'm not the most tech savy) and the customer service team has been above and beyond helpful.

Cons

Nothing so far, I'm loving it! Thanks Sendlane. :)

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Alexandra: Thank you for being.a top fan! We appreciate your review very much. Please do not hesitate to let us know if you need any help.
Best,
Sonya, VP Marketing

Read more
Jeanne K.

Long time SendLane User

2020-10-13

Every issue I've ever had has been quickly resolved with their wonderful support team.

Pros

Setting it up and beginning to make templates for emails was fairly easy. What I like the most is the customer support.

Cons

There are a few features that have to do with adding in graphics to emails that are a big clunky to work with. But even though I wouldn't choose to do things this way, there's always a workaround.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Sendlane


Hi Jeanne: Thank you for taking the time to write a great review for us. We appreciate all feedback. We are continuing to improve usability of our product continuously.
Best,
Sonya, VP Marketing

Read more