Great for tracking email reads
I like using HubSpot CRM because it helps me see where I stand when talking to leads and handling the conversations I have with them, as well as any sales that might generate from connecting with them.
Being able to see when a potential client or current client opens an email, regardless how many times they've done it. The Sales Pipeline. The price.
The new iOs app is kind of buggy.
It had all of the features I needed (and more) at the price I was looking for.
Base CRM was too complicated, didn't have enough features, and charged you for things that should have already been included in the introductory plan.
Tracking and monitoring emails.
Since I am able to see when someone opens an email, I can figure out if a lead is interested (opens frequently) or not interested (opens and doesn't respond). I also know if a client has received something I sent, such as a project I was working on.
This is one of the best business resources I have come across. It's definitely a great thing to have.