ToutApp Features List

ToutApp

Generate sales from email

4.24/5 (432 reviews)

ToutApp Feature Summary

  • Create sales emails
  • Track emails and presentations
  • Build email campaigns
  • Follow up intelligently
  • Streamline email templates
  • Auto syncs with your CRM
  • Suggest calender meetings
  • Set reminders for following up
  • Schedule delivery for opportune times
  • Track when emails are opened
  • Track when links are clicked
  • Automatic file attachments
  • Automatic follow-ups
  • Real-Time tracking on performance
  • Live data reports
  • Increase collaboration and communication
  • Highlight the best performing content
  • 14 day trial
  • Online support
  • Multiple integrations

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Call Recording (67 other apps)
Call Reporting (43 other apps)
Call Routing (48 other apps)
Call Transfer (51 other apps)
Caller ID (48 other apps)
Chat (63 other apps)
Conferencing (59 other apps)
Instant Messaging (47 other apps)
Live / Video Conferencing (41 other apps)
Monitoring (42 other apps)
Real Time Analytics (33 other apps)
Receiving (37 other apps)
Reporting & Statistics (34 other apps)
Third Party Integration (52 other apps)
Voice Mail (45 other apps)

Competitor Feature Comparison

Mobile apps

iOS App


43 reviews

See all iOS Apps

Requires iOS 4.0 or later. Compatible with iPhone, iPad, and iPod touch.

ToutApp Feature Reviews

25 reviewers had the following to say about ToutApp's features:

Jaspal Singh

My thoughts on marketo

2016-11-09

The best feature about is the usability and design of the platform

Pros

easy to use quick setup great salesforce integration great customer support

Cons

reports and analytics steep jumps in pricing tiers

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

9/10

Recommendations to others considering ToutApp

It's a good price for companies who have 100+ person organisations

Source: Software Advice
Helpful?   Yes   No
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Chrissy Johnson

Elevating marketing to the next level

2016-08-11

Pros

This was a great step up for our Enterprise company to get a better view on our entire customer journey and have hard data to review. No delays with emails deploying regardless of the size of our list (this was a big issue with our previous system).

Cons

Everything is set up to work with salesforce.com easily, but Dynamics integrations have required time with our IT dept. to use API calls to push data over.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Likelihood to recommend

9/10

Recommendations to others considering ToutApp

Make sure to have reference calls before signing on the dotted line - especially if it is your first automation platform purchase. Think of all the unique scenarios for your business and meet with technical consultants to verify that the systems will work for you.

Source: Software Advice
Helpful?   Yes   No
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Bill Guarisco

Does what it needs to

2016-11-10

Overall, Marketo can get the job done and is built for B2B but there is better software if you're looking for more than just MA

Pros

It has a great integration with SFDC and its pretty straight forward to implement lead scoring, forms on our website, building campaigns/programs.

Cons

The UI is clunky (could really do with a re-design), their support team is knowledgeable but we can't call in and we need to outsource custom scripting to send more granular and dynamic emails.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
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Tina Cush

Infinite Possibilities of Success!

2016-08-10

Pros

The common feature set in marketing automation includes: Email marketing Landing pages Lead management CRM integration Social marketing Analytics and Reporting

Cons

Literally, building the structure from the ground up takes a lot of learning and logic. It takes years to get the full flow mapped out and running for a complex business model.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Likelihood to recommend

9/10

Recommendations to others considering ToutApp

To get the most streamlined and effective use of Marketo, I recommend hiring a certified Marketo operator, and a 3rd partner Data Science consultant.

Source: Software Advice
Helpful?   Yes   No
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Yazir Paredes

Marketo made my life easier

2017-07-12

This is an amazing software. With great capacity to grow. Very few limits in what it can do.

Pros

Lots of functionalities good integration with other software Capacity to adapt to your needs.

Cons

Takes sometime to properly set it up You have to learn how everything is called Tableau intregration not so great yet.

Rating breakdown

Ease of use
Features

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Software Advice
Helpful?   Yes   No
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Edwin Cinco

Marketo experience

2018-06-28

Great tool for integration of your marketing campaigns to salesforce

Pros

Easy to use, able to integrate with Salesforce, seamlessly gets up and running in no time.

Cons

Limited functionality on Reports and analytics.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Software Advice
Helpful?   Yes   No
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Anonymous
A verified reviewer

great tool overall...

2017-11-07

Pros

a lot of features from email marketing to marketing automation to monitoring social media, good ability to create reports and gather analytics

Cons

incredibly hard to navigate, not user friendly, need A LOT of training and the training is expensive, hard to get someone from customer service to actually help

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
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Matt Wyre

Marketo is really great for Mid-Size to Large Organizations

2016-12-07

It has pretty good integration to Salesforce and is really more robust when it comes to volumes.

Pros

Scales to volumes Reporting Integration with Salesforce

Cons

Too many unuseful features UI can be made better

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

8/10

Recommendations to others considering ToutApp

If you are a small size company, then this may not be the best fit as it maybe too costly for you.

Source: Software Advice
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Bill Guards of

Does what it needs to

2016-11-10

However - the UI is clunky (could really do with a re-design), their support team is knowledgeable but we can't call in and we need to outsource custom scripting to send more granular and dynamic emails.

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Edward Unthank

Pros and Cons

2015-11-12

Pros

Once optimized, Marketo is good for rapid-fire content creation (emails, landing pages, and campaigns) that is tailored and optimized for digital marketing experiences. It can collect a broad range of data out-of-the-box which provides significant advantages compared to competitors.

Cons

When lots of leads are begin updated in Marketo and through the CRM, the back-and-forth usage of API calls (by which Marketo communicates with CRMs) starts to max out, and you have to really optimize the setup in order to have timely communication between Marketo and the CRM.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Likelihood to recommend

9/10

Recommendations to others considering ToutApp

If you've invested enough in your marketing automation platform, migrating to a new platform becomes a nearly-impossible task. You'll lost an enormous amount of information in your migration—you can basically plan to lose everything except for your lead database when you're looking to migrate. Marketing automation platforms in general are a very sticky product. If you were planning on changing marketing automation platforms, you should do so as quickly as possible before you're heavily invested in one specific platform.

Source: Software Advice
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Anonymous
(Consumer Goods company, 1001-5000 employees)

Marketo is a great platform for marketing automation at an enterprise level.

2018-05-15

Pros

The different programs offered as well are pretty great for flexibility and making the right marketing messaging.

Cons

Once you see the power and potential of Marketo, you have a different feeling (maybe not so negative) about the UI/UX, but overall not a great look for the platform.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
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Nick Farley

Comprehensive, easy to use all-in-one marketing automation solution

2013-05-23

If this app improved reporting latency issues and improved workflow set, I would give it 6 stars!

Pros

seamless Salesforce integration

Cons

reporting latency issues

Source: GetApp
0 of 2 people found this review helpful
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Alex Stanton

With Marketo, the sky is the limit

2016-01-04

Pros

From honing and optimizing the lead lifecycle (closing the gap between marketing and sales, providing insight to sales on lead activity and lifecycle), to advanced nurtures that are truly responsive in nature (not drip campaigns!)

Cons

Basic Reporting / Analytics could be more flexible.

Rating breakdown

Ease of use
Features
Customer support

Time used: Less than 6 months

Likelihood to recommend

10/10

Recommendations to others considering ToutApp

Make sure you allocate enough resources to the implementation. There is a learning curve, but that is true of any advanced system. Once you get the hang of it, everything in Marketo is really easy. There is one set of principles to learn, and everything works that way, from sending an email blast to setting up advanced reporting.

Source: Software Advice
Helpful?   Yes   No
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Joseph Rowland

Not Bad But Limited Analytics and Reporting

2016-11-17

Marketo is very intuitive and receives a lot of praise for how simple it is to implement and use. Sometime, the tool can be a bit slow and buggy, but in general it’s a good tool.

Pros

Easy and intuitive to use

Cons

Reports & analytics are lacking

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

8/10

Recommendations to others considering ToutApp

It's worth giving it a shot if you can afford it.

Source: Software Advice
Helpful?   Yes   No
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Brent Levi

A powerful platform if you truly understand marketing automation

2016-12-13

No other MA platform will match the SFDC integration (yes, including SFMC) which makes it a no-brainer for any SFDC customer truly investing in MA.

Pros

- the flexibility - the powerful - integrations - reporting capabilities

Cons

- speed - complexity (also a major pro) - time to train

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10

Recommendations to others considering ToutApp

Make sure you have a knowledgeable team led by an MCC (not MCE, and actual consultant) or hire an agency to do your implementation. Don't hire Marketo Professional Services, their approach is too cookie cutter. Get connected with one of their implementation partners (LeadMD, Fathom Marketing, or Elixiter).

Source: Software Advice
Helpful?   Yes   No
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Mike Powell

Marketo - supportive

2014-10-30

Pros

I appreciated my calls being returned.

Cons

When I first got started, it took some time to get through the initial steps.

Rating breakdown

Ease of use
Features
Customer support

Likelihood to recommend

8/10

Recommendations to others considering ToutApp

I recommend researching the product as throughly as possible first.

Source: Software Advice
Helpful?   Yes   No
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bobby cooper

love it. best tool ever

2016-10-04

Great reporting and email analytics. could not live with out.

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
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Robert Szymoniak

Verified Reviewer

Great tool for marketing automation

2018-06-05

Pros

must have if you want to build long term relationship with your clients, also you can track client activity on mobile devices

Cons

high prices based on the number of contacts in your database, no access to API in free version so there's no integrations with other systems

Rating breakdown

Ease of use
Features

Time used: Free Trial

Frequency of use: Other

Likelihood to recommend

6/10
Source: GetApp
Helpful?   Yes   No
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Mercedes Jorge

Overall, my experience is good. I'd say that they have some upgrading to do

2017-10-25

We run all of our automated campaigns through Marketo, including social campaigns. As we expand our subscription scope, I am sure we will leverage more features to innovate our program.

Pros

I like the interface. Pretty self-explanatory, allowing novice users to find their way around without much help.

Cons

For the price, I would expect more detailed reporting and dashboards.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
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norah mcdonald

Not intuitive

2017-06-27

If you're a power email marketer, and use SFDC as your primary CRM, Marketo is not for you.

Pros

Feature rich, lots of functionality, decent reporting.

Cons

Not very intuitive when doing campaign creation, segmentation, reporting, tokens, forms - basically anything! The UI is slow and clunky and also not intuitive.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Source: Software Advice
Helpful?   Yes   No
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Pallavi Tammana

Best tool for Lead Generation and Marketing

2017-07-21

Pros

Able to build Reports and Dashboards for the Campaigns generated.

Cons

Training required to able to generate the campaigns and Lead routing and tracking the progress of the Leads.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
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Joe Rowland

Marketo is really easy to use

2016-11-30

Marketo is really simple to use, has great customer support, and overall, works well.

Pros

Excellent customer support

Cons

Reports & analytics are lacking

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10

Recommendations to others considering ToutApp

I'd recommend giving it a shot.

Source: Software Advice
Helpful?   Yes   No
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Emanuela Cecchetti

My experience with Marketo

2018-05-28

Pros

Marketo is a great marketing tool that allows automating repetitive marketing activities. I am using Marketo since 4 years.

Cons

- Integration with MS Dynamics: we started with MS dynamics CRM and the integration is not seamless as the integration with Salesforce.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Software Advice
Helpful?   Yes   No
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JD Nelson

Easiest, most complete marketing automation platform I've used

2017-12-20

Pros

Content recommendation per unique user is changing the game of integrating with websites.

Cons

Reporting and analytics can sometimes be a bear -- but they've made strides to improve this already, and more to come.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Software Advice
Helpful?   Yes   No
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Michael Ajit Nanda

One of the trusted marketing software over the world

2018-05-12

Very effective for company's growth, serve best for marketing perspective (everything on a single platform)

Pros

Along with that, the analytics and reports do all the justice to track campaigns or the summary of the company's growth through viable data.

Cons

Though Marketo gives access to integrate and customize the solution, the interface looks little bit old, can make it more attractive.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Other

Likelihood to recommend

8/10
Source: Software Advice
Helpful?   Yes   No
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