Automate all the things!
IFTTT gives the facility to use recipes already made by other users and also the ability to create your own recipes depending on your needs. It has a wide support for almost any popular web application on the Internet, including Twitter, Facebook, Instagram, Buffer, and many more! I'm using IFTTT to automate these social media accounts for my Start-up and is working synchronously without any effort!
Huge array of services (channels) that can integrate with this platform, with lots of example 'recipes' from the community to inspire ideas. Allows integration between two or more different services with ease without the need for any programming knowledge or similar in a 'set and forget' style way. And maybe the best of all is that it's mostly free to use.
Some recipes are no longer working, most of the times because the services integrated changed something and it kinda takes some time for ifttt to be aware of this and remove the recipe.
To link all the social networks of my Startup.
By letting us post all the same content we need in every social network without doing it one by one.
We're using the free plan.
Give it a shot! Look over the suggested formulas they have available (for free!) and you'll end up finding new ways for IFTTT to simplify every aspect of your life.