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VWO Testing vs Dynamic Yield Comparison

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Overview

VWO Testing is a cloud-based solution that helps enterprises create and perform A/B tests on products, features, campaigns,...

Dynamic Yield is a personalization solution for omnichannel personalization, recommendations, optimization and messaging,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

90

5

4

3

2

1

51

32

5

1

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

4.3

3

5

4

3

2

1

2

0

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
67%
would recommend this app

Pros

I was totally impressed with how much it could do. It ended up being more horsepower than we needed and more cost than it was worth to is at the time.
You can start really easy and you can check the results easy. The customer support is also good and they are willing to help.
Very easy to use, just copy/paste the script and create the test in the WYSYWYG, and that works. Some special features, like heatmaps, are great too.

Pros

Not enoughreviews yet

Cons

I dislike the limitation of real time data. In some cases we are unable to see all of the traffic going to the pages we are observing, it makes collecting data a slower process.
Occasionally alerts and warning were confusing to the user.
Beware of losing Data and Features with No Warning.

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review17 days ago
  • Vendor responds to reviews
  • Last review3 years ago

Key features

  • Total features52
  • AB Testing
  • API
  • Abandoned Cart Saver
  • Account Based Marketing
  • Activity Dashboard
  • Alerts/Notifications
  • Annotations
  • Audience Targeting
  • Behavior Tracking
  • Behavioral Targeting
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Content Analytics
  • Content Management
  • Contextual Targeting
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Email Marketing
  • Engagement Tracking
  • Experience Management
  • For Mobile
  • For Websites
  • Funnel Analysis
  • Goal Setting/Tracking
  • Heatmaps
  • Landing Pages/Web Forms
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multivariate Testing
  • Pageview Tracking
  • Performance Metrics
  • Qualitative Comparative Analysis
  • Quantitative Analysis
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Reporting & Statistics
  • Reporting/Analytics
  • Sales Trend Analysis
  • Screen Activity Recording
  • Split Testing
  • Statistical Analysis
  • Surveys & Feedback
  • Template Management
  • Third Party Integrations
  • Unmoderated Testing
  • Usability Testing
  • User Interaction Tracking
  • User Journeys
  • User Research Analysis
  • Visitor Tracking
  • Visual Editor
  • WYSIWYG Editor
  • Web Traffic Reporting
  • Website Analytics
  • Website Personalization
  • Widgets
  • Total features33
  • AB Testing
  • API
  • Abandoned Cart Saver
  • Account Based Marketing
  • Activity Dashboard
  • Alerts/Notifications
  • Annotations
  • Audience Targeting
  • Behavior Tracking
  • Behavioral Targeting
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Content Analytics
  • Content Management
  • Contextual Targeting
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Email Marketing
  • Engagement Tracking
  • Experience Management
  • For Mobile
  • For Websites
  • Funnel Analysis
  • Goal Setting/Tracking
  • Heatmaps
  • Landing Pages/Web Forms
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multivariate Testing
  • Pageview Tracking
  • Performance Metrics
  • Qualitative Comparative Analysis
  • Quantitative Analysis
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Reporting & Statistics
  • Reporting/Analytics
  • Sales Trend Analysis
  • Screen Activity Recording
  • Split Testing
  • Statistical Analysis
  • Surveys & Feedback
  • Template Management
  • Third Party Integrations
  • Unmoderated Testing
  • Usability Testing
  • User Interaction Tracking
  • User Journeys
  • User Research Analysis
  • Visitor Tracking
  • Visual Editor
  • WYSIWYG Editor
  • Web Traffic Reporting
  • Website Analytics
  • Website Personalization
  • Widgets

Integrations

  • Total integrations20
  • Bitbucket
  • Datadog
  • Dropbox Business
  • GitHub
  • GitLab
  • Google Drive
  • Jenkins
  • Jira
  • Microsoft 365
  • Microsoft Azure
  • Microsoft Teams
  • NetSuite
  • PagerDuty
  • Salesforce Sales Cloud
  • ServiceNow
  • Shopify
  • Slack
  • Trello
  • Zapier
  • Zendesk Suite
  • Total integrations17
  • Bitbucket
  • Datadog
  • Dropbox Business
  • GitHub
  • GitLab
  • Google Drive
  • Jenkins
  • Jira
  • Microsoft 365
  • Microsoft Azure
  • Microsoft Teams
  • NetSuite
  • PagerDuty
  • Salesforce Sales Cloud
  • ServiceNow
  • Shopify
  • Slack
  • Trello
  • Zapier
  • Zendesk Suite

User reviews that mention these apps

JP
AvatarImg

Jed P.

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

VWO Testing logo

VWO Testing

A decent tool for conversion rate optimization

Reviewed 5 years ago
Pros

I really like this product's overall ease of use and clean dashboard. They are constantly developing new releases and features. I appreciate their accessible pricing options.

Cons

The entire quality assurance process is pretty difficult. Making edits to dynamic pages is virtually impossible out of the box. The customer support tends to be pretty spotty. In my experience, the heat map functionality just doesn't work.

JM
AvatarImg

Jamie M.

Verified reviewer

Information Technology and Services, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

VWO Testing logo

VWO Testing

The most comprehensive website testing and optimization tool on the market

Reviewed 5 years ago
Pros

VWO started off as a typical website testing tool, with visual selection tools (i.e. no coding required) to create a range of dynamic A/B and multivariate tests. They started to implement some new functionality and now, they have an advanced and fully comprehensive testing and optimization solution. You can create hypothesis and theories for each test with the top-tier of their product, whilst making observations along the way (during the life of each test). This can help you to better understand what you're doing, what's working and how future tests could be conducted to better the outcomes.

Cons

The basic solution is good but feels somewhat limited in comparison to their top-tier optimization product. However, their pricing for all products is expensive. Their optimization product (full suite of tools) is far too expensive for most businesses and requires a lot of management time - it's not a case of switching on a button and seeing results, the tools only enable you to create tests and track their progress. It's an ideal tool for a larger team of marketers and website testers.