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Act-On vs hubsell Comparison

Overview

Act-On Software is the growth marketing automation leader that offers solutions empowering marketers to move beyond the lead...

hubsell is a B2B sales automation software for automated & intelligent outbound lead generation, segmentation, data acquisition,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$900.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$800.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

133

78

23

6

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
89%
would recommend this app

4.7

(26)

5

4

3

2

1

20

5

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

Pros

Their sales department is good at selling this product, the reality is that it's not very good.
Act-On is a very good marketing automation software. It helps my organization in selling our products and services through digital platforms like email, facebook, other social media platforms.
It's user friendly, has a nice design, and serves the basic purpose of helping you stay in touch with your customers and build a marketing plan for your brand.

Pros

Secondly, the quality is reliable and always at the same level, so everyone in my team gets the same kind of chances.
It helps automate mails. I also like the customization features that help me tailer a campaign completely to each vertical.
Nice overview of the actual stats including sentiment analysis of the replies. API to my favorite CRM - pipedreiveOthers as well, like salesforce etc.

Cons

Unfortunently there was no integration with our Sage CRM so in ways we were automating but then just creating more manual work on our part because of the lack of integration.
Aggressive, high-pressure sales calls and smoke and mirror games about getting discounted prices.
On occasions you can see someone has been on the website, but can't track down who (as no IP address present) I understand this may be security measures their end and there is no way of ever knowing.

Cons

Sometimes it gives you prospects which are not connected to your field and it wasting your time to check them.
Maybe some tricky in the first use but you learn it fast when you use it.
I think the email sending aspect isn't overly intuitive, it doesn't highlight when there is an error, therefore you expect something to go and it doesn't but you don't notice for over a day.
  • Vendor responds to reviews
  • Last review7 months ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features86
  • A/B Testing
  • API
  • Access Control
  • Activity Dashboard
  • Activity Tracking
  • Behavior Tracking
  • Benchmarking
  • Built-In Database
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Conditional Logic
  • Configurable Workflow
  • Contact Database
  • Contact History
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable Questions
  • Customizable Templates
  • Dashboard Creation
  • Data Capture and Transfer
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Visualization
  • Delivery Tracking
  • Drag & Drop Interface
  • Drip Marketing
  • Email Alerts
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Management
  • Event Triggered Actions
  • Filtered Views
  • Forms Management
  • History Tracking
  • Landing Page Templates
  • Lead Generation
  • Lead Management
  • Lead Scoring
  • Mail Merge
  • Mailing List Management
  • Metadata Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Reports
  • Permission Management
  • Pipeline Reports
  • Preview Functionality
  • Prioritizing
  • Prospecting Tools
  • Quota Management
  • ROI Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Real Time Updates
  • Referral Source Tracking
  • Reporting & Statistics
  • Role Management
  • Role-Based Permissions
  • Rules-Based Workflow
  • SEO Management
  • Sales Reporting
  • Search Functionality
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Survey Management
  • Template Management
  • Third Party Integration
  • Trend Analysis
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Workflow Management
  • Total features22
  • A/B Testing
  • API
  • Access Control
  • Activity Dashboard
  • Activity Tracking
  • Behavior Tracking
  • Benchmarking
  • Built-In Database
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Conditional Logic
  • Configurable Workflow
  • Contact Database
  • Contact History
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable Questions
  • Customizable Templates
  • Dashboard Creation
  • Data Capture and Transfer
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Visualization
  • Delivery Tracking
  • Drag & Drop Interface
  • Drip Marketing
  • Email Alerts
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Management
  • Event Triggered Actions
  • Filtered Views
  • Forms Management
  • History Tracking
  • Landing Page Templates
  • Lead Generation
  • Lead Management
  • Lead Scoring
  • Mail Merge
  • Mailing List Management
  • Metadata Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Reports
  • Permission Management
  • Pipeline Reports
  • Preview Functionality
  • Prioritizing
  • Prospecting Tools
  • Quota Management
  • ROI Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Real Time Updates
  • Referral Source Tracking
  • Reporting & Statistics
  • Role Management
  • Role-Based Permissions
  • Rules-Based Workflow
  • SEO Management
  • Sales Reporting
  • Search Functionality
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Survey Management
  • Template Management
  • Third Party Integration
  • Trend Analysis
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Workflow Management

Integrations

  • Total integrations98
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations6
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Act-On vs. hubsell

See how Act-On and hubsell stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.

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