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ActiveCampaign vs Bloomerang Comparison

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Overview

Category Leaders

Connected email marketing, marketing automation, CRM, and account management for businesses looking to connect and engage...

Category Leaders

Bloomerang is a fundraising software and database to help nonprofits of all sizes to reach, engage and retain donors

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

9

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

19

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

933

300

47

17

14

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

5

4

3

2

1

708

242

15

2

8

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

Pros

I love how I can look after my community with personalised emails, other features like tags and links with website are very useful for CRM.
Hands down it has the most capabilities that I was looking for, with ability to really customize and tailor your automations and email sequences. It was easy to use and extremely reliable.
ActiveCampaign has integrated easily and perfectly into my business so far - with great success for my first campaigns both in terms of open rates and engagement as well as revenue.

Pros

Customer service is amazing. All the representatives are patient, kind, and so knowledgable about Bloomerang.
The thing I like most about Bloomerang is the integration features. Being able to track and send information quickly and seamlessly is super important to our team.
Excellent software- worth the money, great for fundraising beginners who are still familiarizing themselves with donation entering and data management.

Cons

And that hurt our webinar registration for that week (which was a bummer) and we found out about this on the day of the webinar.
The major problem is the lack of ability to copy an email to more than the recipient. The lack of this feature is putting the continued use of this product in doubt.
I've a problem to pay for my upgrade plan due to an currency problem. The website automatically converts the price to my local currency.

Cons

After pleading with them for weeks for having missed the window by a couple of days they have not returned dozens of calls and just say "it's policy" even during a global pandemic and recession.
They have predatory contracts and very shady renewal schemes that lock you in and give you no way to cancel.
Working with Bloomerang has been the most frustrating experience. Every week there is a new excuse for why they are behind.
  • Vendor responds to reviews
  • Last review6 days ago
  • Vendor responds to reviews
  • Last review5 days ago

Key features

  • Total features110
  • AB Testing
  • ACH Payment Processing
  • API
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Ad hoc Reporting
  • Administrative Reporting
  • Alerts/Notifications
  • Alumni Management
  • Analytics/ROI Tracking
  • Attendance Management
  • Auto-Responders
  • Automated Scheduling
  • Automatic Lead Distribution
  • Behavior Tracking
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Contribution Tracking
  • Credit Card Processing
  • Customer Database
  • Customer History
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Database Support
  • Demographic Data
  • Design Management
  • Document Storage
  • Donation Tracking
  • Donor Discovery
  • Donor Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Payments
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Management
  • Event Ticketing
  • Event Tracking
  • Event Triggered Actions
  • Filtering
  • For Nonprofits
  • Forms Management
  • Fundraising Management
  • Geolocation
  • Gift Matching Management
  • Goal Setting / Tracking
  • Grant Management
  • Heatmaps
  • Historical Reporting
  • Historical Trend Analysis
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • List Management
  • Live Chat
  • Location Tracking
  • Mail Merge
  • Mailing List Management
  • Marketing Automation
  • Member Database
  • Membership Management
  • Mobile Access
  • Mobile Alerts
  • Mobile Giving
  • Mobile Optimized Emails
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multi-Company
  • Multiple User Accounts
  • Multivariate Testing
  • Newsletter Management
  • Online Forms
  • Online Giving
  • Payment Processing
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Pledge Management
  • Preview Functionality
  • Progress Reports
  • Prospecting Tools
  • Pulse Surveys
  • Question Branching
  • Question Library
  • QuickBooks Integration
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Receipt Management
  • Recurring Giving
  • Recurring Tasks
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Retention Management
  • Rules-Based Workflow
  • SMS Marketing Managment
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Search/Filter
  • Secure Data Storage
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Performance Management
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Summary Reports
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Task Scheduling
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • User Management
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • Volunteer Management
  • WYSIWYG Editor
  • Web Forms
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management
  • Total features98
  • AB Testing
  • ACH Payment Processing
  • API
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Ad hoc Reporting
  • Administrative Reporting
  • Alerts/Notifications
  • Alumni Management
  • Analytics/ROI Tracking
  • Attendance Management
  • Auto-Responders
  • Automated Scheduling
  • Automatic Lead Distribution
  • Behavior Tracking
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Contribution Tracking
  • Credit Card Processing
  • Customer Database
  • Customer History
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Questions
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Database Support
  • Demographic Data
  • Design Management
  • Document Storage
  • Donation Tracking
  • Donor Discovery
  • Donor Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Payments
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Management
  • Event Ticketing
  • Event Tracking
  • Event Triggered Actions
  • Filtering
  • For Nonprofits
  • Forms Management
  • Fundraising Management
  • Geolocation
  • Gift Matching Management
  • Goal Setting / Tracking
  • Grant Management
  • Heatmaps
  • Historical Reporting
  • Historical Trend Analysis
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • List Management
  • Live Chat
  • Location Tracking
  • Mail Merge
  • Mailing List Management
  • Marketing Automation
  • Member Database
  • Membership Management
  • Mobile Access
  • Mobile Alerts
  • Mobile Giving
  • Mobile Optimized Emails
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multi-Company
  • Multiple User Accounts
  • Multivariate Testing
  • Newsletter Management
  • Online Forms
  • Online Giving
  • Payment Processing
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Pledge Management
  • Preview Functionality
  • Progress Reports
  • Prospecting Tools
  • Pulse Surveys
  • Question Branching
  • Question Library
  • QuickBooks Integration
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Receipt Management
  • Recurring Giving
  • Recurring Tasks
  • Registration Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Retention Management
  • Rules-Based Workflow
  • SMS Marketing Managment
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Search/Filter
  • Secure Data Storage
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Performance Management
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Summary Reports
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Task Scheduling
  • Template Management
  • Third Party Integrations
  • To-Do List
  • URL Customization
  • Unsubscribe Database
  • User Management
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • Volunteer Management
  • WYSIWYG Editor
  • Web Forms
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations343
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations36
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

ActiveCampaign vs. Bloomerang

See how ActiveCampaign and Bloomerang stack up against each other by comparing features, pricing, ratings, integrations, security & more.