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ActiveCampaign vs CallRail Comparison

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Overview

Connected email marketing, marketing automation, CRM, and account management for businesses looking to connect and engage...

An analytics platform designed for those who rely on quality calls and inbound leads to measure success.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

/momonth

Free trial available
No credit card required
Free account
Subscription based

view pricing plansview pricing

Starting from

/momonth

Free trial available
No credit card required
Free account
Subscription based

view pricing plansview pricing

User reviews

4.6

(1.5K)

1,069

352

Value for money

Ease of use

Features

Customer support

96%

would recommend this app

4.5

(147)

104

Value for money

Ease of use

Features

Customer support

93%

would recommend this app

Pros

They offer great integration with my Wordpress sites, Facebook fan pages, and Zapier (automations integrated with Eventbrite.) Customer support has always been helpful and friendly.

John M.

I am so happy to have Active Campaign on board. It is just what I needed to help promote my online program.

Edie s.

I really love and appreciate the ease of use. It's super easy to throw together an email, assign tags, create lists, etc.

Talya L.

Pros

The UI is very nice, the tracking seems to do a very good job and is accurate. I love the ability to record calls and add numbers at will.

Steve G.

I hope they upgrade and it turns out to be amazing. I'm willing to give them a chance to prove themselves.

Trezelle M.

It is excellent for capturing calls related to the specific campaign so we can evaluate its effectiveness and quality of leads it sent our way.

Anonymous Reviewer

Cons

The major problem is the lack of ability to copy an email to more than the recipient. The lack of this feature is putting the continued use of this product in doubt.

Adam P.

And that hurt our webinar registration for that week (which was a bummer) and we found out about this on the day of the webinar.

Shaq B.

I've a problem to pay for my upgrade plan due to an currency problem. The website automatically converts the price to my local currency.

Filipe A.

Cons

They are unethical, they added a charge to my account without me opining in for that additional service. They refuse to issue a refund for that.

Saeed K.

I really can not say we have ever had any problems with this software. The biggest con is we do not use it enough for whatever reason.

Bruce J.

The lack of assistance in completing tasks after the initial set up of the first project.

Renee C.

Vendor responds to reviews

Last review4 days ago

view all reviewsview reviews

Vendor responds to reviews

Last review7 days ago

view all reviewsview reviews

Key features

Total features85

AB Testing
API
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
Archiving & Retention
Auto-Responders
Automatic Call Distribution

CAN SPAM Compliance
CRM
Calendar/Reminder System
Call Center Management
Call Disposition
Call List Management
Call Logging
Call Monitoring
Call Recording
Call Reporting
Call Routing
Call Scripting
Call Tagging
Call Tracking
Call Tracking Metrics
Call Transcription
Call Transfer
Caller ID
Caller Profiles
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Chat/Messaging
Click Tracking
Client Management
Computer Telephony Integration
Contact Management
Content Management
Conversion Tracking
Customer Database
Customer Segmentation
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Reports
Customizable Templates
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Distribution
Email Management
Email Marketing
Email Templates
Email Tracking
Engagement Tracking
Event Triggered Actions
File Transfer
For Small Businesses
For Startups
For iPad Devices
Forms Management
IVR / Voice Recognition
Image Library
Inbound Call Center
Interaction Tracking
Keyword Tracking
Landing Pages/Web Forms
Lead Capture
Lead Distribution
Lead Management
Lead Nurturing
Lead Qualification
Lead Segmentation
List Management
Live Chat
Mailing List Management
Marketing Automation
Mobile Access
Mobile Optimized Emails
Monitoring
Multi-Campaign
Multi-Channel Communication
Multi-Channel Marketing
Multivariate Testing
Performance Metrics
Pipeline Management
Pipeline Reports
Predictive Analytics
Queue Management
Real Time Analytics
Real Time Data
Real Time Monitoring
Real Time Notifications
Real Time Reporting
Recording
Reporting & Statistics
Reporting/Analytics
Role-Based Permissions
SMS Marketing
Sales Pipeline Management
Sales Reports
Search/Filter
Segmentation
Social Marketing
Social Media Integration
Source Tracking
Spam Blocker
Subscription Management
Tagging
Task Management
Template Management
Third Party Integrations
Visitor Tracking
Voice Mail
WYSIWYG Editor
Web Forms
Website Visitor Tracking
Workflow Management

View all featuresView details

Total features64

AB Testing
API
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Notifications
Analytics/ROI Tracking
Archiving & Retention
Auto-Responders
Automatic Call Distribution

CAN SPAM Compliance
CRM
Calendar/Reminder System
Call Center Management
Call Disposition
Call List Management
Call Logging
Call Monitoring
Call Recording
Call Reporting
Call Routing
Call Scripting
Call Tagging
Call Tracking
Call Tracking Metrics
Call Transcription
Call Transfer
Caller ID
Caller Profiles
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Chat/Messaging
Click Tracking
Client Management
Computer Telephony Integration
Contact Management
Content Management
Conversion Tracking
Customer Database
Customer Segmentation
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Reports
Customizable Templates
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Distribution
Email Management
Email Marketing
Email Templates
Email Tracking
Engagement Tracking
Event Triggered Actions
File Transfer
For Small Businesses
For Startups
For iPad Devices
Forms Management
IVR / Voice Recognition
Image Library
Inbound Call Center
Interaction Tracking
Keyword Tracking
Landing Pages/Web Forms
Lead Capture
Lead Distribution
Lead Management
Lead Nurturing
Lead Qualification
Lead Segmentation
List Management
Live Chat
Mailing List Management
Marketing Automation
Mobile Access
Mobile Optimized Emails
Monitoring
Multi-Campaign
Multi-Channel Communication
Multi-Channel Marketing
Multivariate Testing
Performance Metrics
Pipeline Management
Pipeline Reports
Predictive Analytics
Queue Management
Real Time Analytics
Real Time Data
Real Time Monitoring
Real Time Notifications
Real Time Reporting
Recording
Reporting & Statistics
Reporting/Analytics
Role-Based Permissions
SMS Marketing
Sales Pipeline Management
Sales Reports
Search/Filter
Segmentation
Social Marketing
Social Media Integration
Source Tracking
Spam Blocker
Subscription Management
Tagging
Task Management
Template Management
Third Party Integrations
Visitor Tracking
Voice Mail
WYSIWYG Editor
Web Forms
Website Visitor Tracking
Workflow Management

View all featuresView details

Integrations

Total integrations420

BigCommerce
Drupal
Facebook
Google AdWords
Google Analytics
HubSpot CRM
HubSpot Marketing Hub
Instagram
LinkedIn
Magento Commerce

Mailchimp
Marketo Engage
Pipedrive
Salesforce Sales Cloud
Shopify
Slack
Twitter
WooCommerce
Wordpress
Zapier

see full listsee full list

Total integrations62

BigCommerce
Drupal
Facebook
Google AdWords
Google Analytics
HubSpot CRM
HubSpot Marketing Hub
Instagram
LinkedIn
Magento Commerce

Mailchimp
Marketo Engage
Pipedrive
Salesforce Sales Cloud
Shopify
Slack
Twitter
WooCommerce
Wordpress
Zapier

see full listsee full list

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Select your country

US office

56 Top Gallant Road
Stamford, CT 06902
USA

Registered office

Calle Álava 121
08018 Barcelona,
Spain

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