App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

ActiveCampaign vs Less Annoying CRM Comparison

Add to Compare

Compare similar apps

Bitrix24 logo

Bitrix24

4.1

Salesforce Sales Cloud logo

Salesforce Sales Cloud

4.4

Freshdesk logo

Freshdesk

4.5

ClickUp logo

ClickUp

4.7

NetSuite logo

NetSuite

4.1

HoneyBook logo

HoneyBook

4.8

Good recommendations?

Overview

Category Leaders

Connected email marketing, marketing automation, CRM, and account management for businesses looking to connect and engage...

Category Leaders

A simple customer relationship manager made for small businesses. Track leads, manage contact info, and never miss a follow-up.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

15

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

15

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

2K

5

4

3

2

1

1.4K

499

88

25

19

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

4.8

515

5

4

3

2

1

426

75

10

1

3

  • Value for money
  • Ease of use
  • Features
  • Customer support
99%
would recommend this app

Pros

The team is great with helping you troubleshoot any problems and my team loves how easy it is to use.
I really love and appreciate the ease of use. It's super easy to throw together an email, assign tags, create lists, etc.
I am so happy to have Active Campaign on board. It is just what I needed to help promote my online program.

Pros

I have created some awesome systems for tracking referrals and testimonials thanks to their suggestions.
The best feature is that the customer service is as advertised, this company really does help. They also understand our industry which helps in the transition to and use of the product.
LACRM is Affordable and Easy to use. It has been a great addition to our business, helping us keep track of test tools, customers, and new leads.

Cons

And that hurt our webinar registration for that week (which was a bummer) and we found out about this on the day of the webinar.
The major problem is the lack of ability to copy an email to more than the recipient. The lack of this feature is putting the continued use of this product in doubt.
I've a problem to pay for my upgrade plan due to an currency problem. The website automatically converts the price to my local currency.

Cons

We haven't found anything about the app that is a problem for us.
Haven't used it enough to see if there is anything missing.
There are some features in development I am anxious to see roll out, but none of them are business critical.
  • Vendor responds to reviews
  • Last review4 days ago
  • Vendor responds to reviews
  • Last review13 days ago

Key features

  • Total features90
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Call List Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Cataloging/Categorization
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Client/Property Matching
  • Commission Management
  • Contact Database
  • Contact Management
  • Content Management
  • Contract/License Management
  • Customer Database
  • Customer Segmentation
  • Customer Support
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Management
  • Deal Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • FAQ
  • Field Sales Management
  • For Financial Institutions
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Image Library
  • Interaction Tracking
  • Internal Chat Integration
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multivariate Testing
  • Opportunity Management
  • Performance Management
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Product Catalog
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Referral Tracking
  • Relationship Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • Sales Activity Management
  • Sales Pipeline Management
  • Sales Reports
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Shared Contacts
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Subscription Management
  • Tagging
  • Task Management
  • Team Assignments
  • Template Management
  • Territory Management
  • Third Party Integrations
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Visitor Tracking
  • Workflow Management
  • Total features61
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Call List Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Cataloging/Categorization
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Client/Property Matching
  • Commission Management
  • Contact Database
  • Contact Management
  • Content Management
  • Contract/License Management
  • Customer Database
  • Customer Segmentation
  • Customer Support
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Management
  • Deal Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • FAQ
  • Field Sales Management
  • For Financial Institutions
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Image Library
  • Interaction Tracking
  • Internal Chat Integration
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multivariate Testing
  • Opportunity Management
  • Performance Management
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Product Catalog
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Referral Tracking
  • Relationship Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • Sales Activity Management
  • Sales Pipeline Management
  • Sales Reports
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Shared Contacts
  • Social Marketing
  • Social Media Integration
  • Source Tracking
  • Spam Blocker
  • Subscription Management
  • Tagging
  • Task Management
  • Team Assignments
  • Template Management
  • Territory Management
  • Third Party Integrations
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Visitor Tracking
  • Workflow Management

Integrations

  • Total integrations491
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations16
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

SY
AvatarImg

Sharyn Yuloff B.

Marketing and Advertising, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Better than ISoft, but not perfect

Reviewed 2 years ago

Easier than ISoft, but still needed to hire help for some integration

Pros

auto responder and CRM integration for less than the biggest competitor

Cons

We are considering switching to a product that includes email, CRM, calendaring, funnel creation, maybe even social media

AR
AvatarImg

Verified reviewer

Music, 1-10 employees

Used monthly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Good, but very expensive as an email provider

Reviewed 2 years ago

I believe ActiveCampaign is best used when combined with its CRM functionality. As solely an email provider and newsletter management system, it's far less intuitive than other options.

Pros

I like the reporting, I find it much more accurate than others. Also the contact scoring can be very beneficial if you know how to use it.

Cons

The navigation is very confusing. It's hard to know where you should head, or where to find what you need within the software, which makes it slightly stressful

JF
AvatarImg

Jesse F.

Education Management, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Good for Small Business on a Budget

Reviewed 2 months ago

A lot of frustrating work arounds. The lack of sync with outlook has been annoying. Easy to implement overall.

Pros

This software does most things well. Nothing very well but most things well. You do not need to buy many add-ons as it covers most basic needs like landing pages, forms, email nurturing, SMS integration, sales management, and reporting.

Cons

It is difficult to make good lists or segments. You can only one way SMS. It does not track email opens sent from within CRM or using outlook. It does sync well with Gmail.

JR
AvatarImg

Jamie R.

Primary/Secondary Education,

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Not enough CRM

Reviewed 6 years ago
Pros

Seems inexpensive, other than that it seems more of a marketing tool

Cons

the CRM component seems to be an after thought. it would not work for me as I need a strong CRM

JN
AvatarImg

Jodi N.

Writing and Editing, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

ActiveCampaign logo

ActiveCampaign

Requested Cancellation - Still Charged, Refused Refund

Reviewed 3 years ago

No complaints until we tried to cancel service. Requested cancellation on 06/05/2020, the first available time to speak with rep was listed as 06/08/2020. Charged monthly amount on 06/06/2020, although we had initiated cancellation day prior. Rep and company have referred to the no refund policy, and asked for additional evidence that we tried to reach out to cancel. Had the system allowed the end user to process cancellation in account settings, this nonsense could have been avoided. Seems disingenuous to allow end user to add or upgrade services, but not to cancel. Absolutely ridiculous.

Pros

Easy-to-use and a good way to reach subscribers.

Cons

Did not support API integration with our CRM.

RP
AvatarImg

Rene P.

Accounting, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

A great CRM and email tool for marketing!

Reviewed a year ago

Much preferred it to other more expensive options out there. Would definitely recommend.

Pros

Great value, easy to use and set up campaigns, really good email management.

Cons

There could be a better CRM / deals feature

AvatarImg
AvatarImg

Philip G.

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

ActiveCampaign logo

ActiveCampaign

A great alternative to InfusionSoft - Active Campaign automates you mailing.

Reviewed 5 years ago
Pros

Because you can program email based upon a person's behaviors, each correspondence can be personalized. Active Campaign is cheaper and easier to learn than Infusionsoft and it has all of the features that I need for email automation.

Cons

The CRM is not as good as I would like. So, I continue to use Hubspot CRM and only use the email features in Active Campaign.

Vendor response

Hi Philip! Thank you so much for taking the time to write a review and we're so happy to hear you're enjoying the platform. We love hearing what is (and isn't) working well from our users. We're continuing to improve our CRM and we know how important it is to our users. If you ever have specific things you'd like to see, please feel free to give us feedback at ideas.activecampaign.com - it'll go straight to our internal team. Thank you from your friends at ActiveCampaign!

AK
AvatarImg

Allen K.

Wholesale, 11-50 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Very easy to use system

Reviewed 4 months ago

Overall, I like the software. At times it can be too bulky and slow down. But overall, it's much more useful than Mailchimp and more cost-effective than Hubspot. I don't like how inexperienced the representatives are. They need more experience and training. It may actually pay to discount the software and refer clients to ActiveCampaign consultants that are much more skilled with the system.

Pros

How easy it is to run an email campaign and tag contacts based on rules.

Cons

The CRM needs improvement. I understand its not meant to be a full-fledged CRM but it has the potential, so why not make it one?

FF
AvatarImg

Farzeen F.

Insurance, 5,001-10,000 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Insurance

Reviewed 4 years ago

CRM and marketing.

Pros

The best thing I like about this software is Marketing and CRM utilization. There is a great deal of efficiency aimed at the status of marketing content, the ability for a user to plan ahead using their own threshold measurements (level), and multiple user advantages.

Cons

The software is difficult to set and also pricey.

BN
AvatarImg

Bryan N.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Best Automation Software Out There!

Reviewed 3 years ago

We've been using Active Campaign for several years. We wouldn't use any other service.

Pros

Ability to design great email ads, retargeting based on clicks, opens, etc. marketing automation based on certain pages or links clicked on, very user friendly CRM, Reporting on all services within the software.

Cons

CRM could be better but it's still user friendly

PH
AvatarImg

Paul H.

Real Estate, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Active Campaign

Reviewed 2 years ago

It's great for newsletters and drips.

Pros

It's great for newsletters and communicating with drip campaigns.

Cons

It's hard to manage your contacts like a CRM

ES
AvatarImg

Ed S.

Marketing and Advertising, 1-10 employees

Used monthly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Simple and affordable Marketing Automation Platform

Reviewed 9 months ago

Really positive experience building my marketing automation campaigns for lead generation

Pros

Visual funnel builder marketing automations

Cons

Not a strong sales crm built into the platform

RM
AvatarImg

Rinor M.

Real Estate, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Avis client Rinor Mustafa

Reviewed 8 months ago

J'ai connu activcampaign grâce à des formations en marketing d'automation au sein de mon parcours scolaire

Pros

facile à utiliser, equipe à l'écoute, formations disponible, outil très pratique pour developper de l'acquisition et de la rétention

Cons

le CRM que je ne comprend pas trop encore

Showing original review in French. See translation

AC
AvatarImg

Amy C.

Health, Wellness and Fitness, self-employed

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Great CRM

Reviewed a year ago

Easy to automate CRM

Pros

Easy to use for CRM, automation, scheduling email campaigns

Cons

Nothing to complain about, but I don't use many features.

LR
AvatarImg

Lynne R.

Management Consulting, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Great cost effective alternative to Hubspot

Reviewed a year ago

Excellent.

Pros

Automation features, ease of use and customer support are fantastic.

Cons

Integration with Linkedin, difficult to import previous historical CRM notes

AM
AvatarImg

Anshul M.

Information Technology and Services, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

ActiveCampaign User & Partner Review

Reviewed a year ago
Pros

Automation, simplicity, CRM, integrations

Cons

Expensive as the tiers go up and additional costs for adding features such as Conversations. Performance deficiency. Some basic level integrations require a plan upgrade.

AvatarImg
AvatarImg

Rajeev S.

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Best marketing automation software out there

Reviewed 5 years ago

Tagging, abandoned carts, CRM

Pros

Segmentation is quite powerful. A/B subject split tests, great abandoned cart email follow up feature.

Cons

Improvement in email newsletter editor. Sometimes minor block/element changes are not reflected in the emails.

Vendor response

Hi Rajeev, Thanks so much for leaving us a review! We appreciate hearing what our users our loving. We'd recommend adding new features you'd like to see to ideas.activecampaign.com - they'll go straight to our internal team! Thanks again from your friends at ActiveCampaign!

AR
AvatarImg

Verified reviewer

E-Learning, 11-50 employees

Used monthly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Lots of potential, not there yet

Reviewed 2 years ago

The biggest problem this company has is training and support. It's very hard to know how to use their product, and they don't have the investment in support that they need.

Pros

Their marketing automation and marketing tools are their strength.

Cons

The CRM an interaction with the sales team is very weak.

SW
AvatarImg

Stephen W.

Music, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Best Email CRM That Exists

Reviewed 3 years ago

Will never use another CRM!

Pros

It is incredibly easy to use, and the automations are insanely advanced & user-friendly. Perfect software for any business.

Cons

There is nothing I dislike about ActiveCampaign. I have used many CRMs, and nothing compares.

AvatarImg
AvatarImg

Evan L.

Marketing and Advertising, 51-200 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ActiveCampaign logo

ActiveCampaign

The Best Email Automation / CRM Software For The Price

Reviewed 2 years ago
Pros

The best part about ActiveCampaign is the value you receive with the price. ActiveCampaign although I love it, is no Hubspot, Marketo, Pardot, etc. but it's the next best thing if you're looking for a lean marketing CRM, sales pipeline, and marketing automation software with less than $1-50k a month budget. I recommend ActiveCampaign to all startup clients.

Cons

ActiveCampaign's software and UI could be cleaner and nicer like Hubspots. It's analytics are pretty non-existent but yet again for the price... AC is the best.

LC
AvatarImg

Léandre C.

Retail, 11-50 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Great for SMBs

Reviewed 2 years ago

So far I only used it for simple campaigns, but it's been easy to set up, and the split testing features have helped us to gain great insights in a few emails.

Pros

Automations, and the conditional content. All features related to split testing are also great.

Cons

The CRM is a little bit shallow compared to other options.

JG
AvatarImg

Josh G.

Recreational Facilities and Services, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Great onboarding experience

Reviewed a year ago
Pros

Incredible support during onboarding , they were very supportive

Cons

Lack of customization for crm features, in terms of their default display

JA
AvatarImg

Jeri A.

Nonprofit Organization Management, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Robust contact managment for the price

Reviewed 2 years ago

We are a consulting firm with two consultants and this software works well for lead tracking, contact management, and we'll soon be using it for marketing

Pros

Easily tracks emails and leads; I like how it manages the sales pipeline and deals

Cons

It's more complex than our other CRM so there's a learning curve.

AR
AvatarImg

Verified reviewer

Computer Software, 51-200 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

ActiveCampaign logo

ActiveCampaign

Few things to keep in mind about Active Campaign

Reviewed 4 years ago

It is worth having CRM software.

Pros

1. It helps me to collect leads and translate them into potential customers by fetching or collecting data from various source via emails, chat and form submission. 2. I like it's automated email feature that automatically send follow-ups to the leads. It saves me a lot of time to work upon other things.

Cons

1. Recently I experienced a bug which is emails/replies (which I use to send through the AC) were not getting delivered to the leads. But I spoke to their support team and they managed to fix that issue. It is not anymore. Keep up the good work. 2. Creating automation is quite complex, it should be more easy and user friendly. Suggestions: Add a tool-tip at each event/action.

AR
AvatarImg

Verified reviewer

Construction, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

ActiveCampaign logo

ActiveCampaign

ActiveCampaign has Autonated our follow-up

Reviewed 6 years ago
Pros

Automated follow up to clients, Easy to use, allows us to automatically communicate with clients via text message or email

Cons

Not quite the only CRM you need - we pair with pipedrive. I would love if this had further CRM functionality, that would allow it to be an all-in-one application for our company