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ActiveCampaign vs Moosend Comparison

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Overview

Category Leaders

Connected email marketing, marketing automation, CRM, and account management for businesses looking to connect and engage...

Moosend is an email marketing & marketing automation platform, with newsletter templates, list segmentation, real-time performance...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

$

9

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

Starting from

$

10

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

1,066

352

53

18

15

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

5

4

3

2

1

132

28

2

1

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

Pros

They offer great integration with my Wordpress sites, Facebook fan pages, and Zapier (automations integrated with Eventbrite.) Customer support has always been helpful and friendly.

JM

John M.

I am so happy to have Active Campaign on board. It is just what I needed to help promote my online program.

Es

Edie s.

I really love and appreciate the ease of use. It's super easy to throw together an email, assign tags, create lists, etc.

TL

Talya L.

Pros

It's always a pleasurable experience solving problems with these guys, simply awesome. They are very responsive, engaging, super helpful and always able to find a solution quickly.

MS

Mike S.

MOOSEND has all the analytical stuff on the back end that you need to fine tune your marketing campaign. The templates are super easy to use and look amazing.

RS

Rick S.

The Moosend team is so much faster and more helpful in comparison to the MailChimp team. John was outstanding in helping me with my DNS issue.

CD

Chaucy D.

Cons

The major problem is the lack of ability to copy an email to more than the recipient. The lack of this feature is putting the continued use of this product in doubt.

AP

Adam P.

And that hurt our webinar registration for that week (which was a bummer) and we found out about this on the day of the webinar.

SB

Shaq B.

I've a problem to pay for my upgrade plan due to an currency problem. The website automatically converts the price to my local currency.

Filipe A.

Cons

Frankly, it is not even a decent alternative. Moosend has limited analytics capabilities, has a terribly slow user interface and very limited features.

CO

Correy O.

There are these businesseses/software providers that make running my business a pain, difficult, stressful. I try to stay away from these or switch to something else ASAP when I come across them.

AR

Anonymous Reviewer

I needed something I could use that would let me fire out a newsletter from registration to send in 5 minutes.

JS

John S.

  • Vendor responds to reviews
  • Last review6 days ago
  • Vendor responds to reviews
  • Last review2 months ago

Key features

  • Total features85
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Contact Management
  • Content Management
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mobile Access
  • Mobile Optimized Emails
  • Monitoring
  • Multi-Channel Marketing
  • Multivariate Testing
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • Sales Pipeline Management
  • Sales Reports
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integrations
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking
  • Workflow Management
  • Total features49
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Contact Management
  • Content Management
  • Customer Database
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • List Management
  • Mailing List Management
  • Marketing Automation
  • Mobile Access
  • Mobile Optimized Emails
  • Monitoring
  • Multi-Channel Marketing
  • Multivariate Testing
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • Sales Pipeline Management
  • Sales Reports
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integrations
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking
  • Workflow Management

Integrations

  • Total integrations420
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations25
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

User reviews that mention these apps

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Moosend logo

Moosend

Big features in small package

Reviewed 3 years ago
Pros

Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.

Cons

No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.