ActiveCampaign vs Selligent MC Comparison

Overview

Get better returns from your marketing & sales processes by upgrading to an automated platform. Send follow-up that adapts...

Selligent is an omnichannel marketing solution for identifying customers, analyzing behavior across channels, and interpreting...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$15.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

547

182

41

12

11

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

4.5

(13)

5

4

3

2

1

8

4

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

The API is better than most ESP, the automations are both powerful and easy to setup with the visual editor, and the support is pretty good overall.
After the onboarding process is over with, you still have instant access to their help staff. The best: The help they give you.
Also, customer service is amazing. They truly went out of their way to make our transition to the product better and even did all the exporting of our email contacts from Emma to them easy to do.

Pros

We're quite happy with our Account/partner management they are really up to speed, are very responsive and committed to their clients success.
Proactive deliverability support, an easy user interface and very competitive pricing solutions make it a key part of our marketing strategies.
I like the token syntax and ability for dynamic content and personalization. Reusable templates are easy to create.

Cons

The email editor is just horrible. It's clunky, it's ugly, it doesn't show all the sequence, even editing an email is a hassle.
I use it only for mail marketing. The full CRM solution is quite bad and has poor functionalities.
I fixed the problem but to no avail I cannot send out any emails and do not know how to lift their Under Review which means my account is on hold.

Cons

Crashes suddenly when there is no internet connection. Screen fitting on small resokution displays is terrible.
Some functionality limitations in the drag and drop features, however these can usually be remedied with SQL coding.
Reporting could be more user-friendly. For a new user, reporting is difficult to navigate.
  • Vendor responds to reviews
  • Last review4 days ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features89
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Application Integration
  • Auto-Responders
  • Automated Scheduling
  • Automatic Lead Distribution
  • Automatic Notifications
  • Behavior Tracking
  • Built-In Database
  • Business Analysis
  • Business Intelligence
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat
  • Click Tracking
  • Contact Database
  • Contact History
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Customer Activity Reporting
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Profiling
  • Customer Segmentation
  • Customizable Branding
  • Customizable Questions
  • Customizable Templates
  • Dashboard Creation
  • Data Connectors
  • Data Extraction
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Profiling
  • Data Storage Management
  • Data Synchronization
  • Data Transformation
  • Data Visualization
  • Database Integration
  • Demographic Data Collection
  • Design Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Alerts
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Notifications
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Forms Management
  • Geolocation
  • Heatmap
  • Image Library
  • Instant Messaging
  • Interactive Content
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Location Tracking
  • Mailing List Management
  • Mobile Alerts
  • Mobile Integration
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Company
  • Multi-Country
  • Multi-Department / Project
  • Multi-Language
  • Multi-Location
  • Multiple Data Sources
  • Multiple User Accounts
  • Newsletter Management
  • Performance Reports
  • Permission Management
  • Pipeline Management
  • Pipeline Reports
  • Preview Functionality
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real Time Updates
  • Reporting & Statistics
  • Role Management
  • Role-Based Permissions
  • Rules-Based Workflow
  • SMS Integration
  • SMS Marketing Managment
  • Sales Reporting
  • Self Service Portal
  • Social Advertising
  • Social Media Integration
  • Social Network Marketing
  • Social Performance Management
  • Status Reporting
  • Subscription Management
  • Summary Reports
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Workflow Management
  • eCommerce Integration
  • Total features92
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Application Integration
  • Auto-Responders
  • Automated Scheduling
  • Automatic Lead Distribution
  • Automatic Notifications
  • Behavior Tracking
  • Built-In Database
  • Business Analysis
  • Business Intelligence
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat
  • Click Tracking
  • Contact Database
  • Contact History
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Customer Activity Reporting
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Profiling
  • Customer Segmentation
  • Customizable Branding
  • Customizable Questions
  • Customizable Templates
  • Dashboard Creation
  • Data Connectors
  • Data Extraction
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Profiling
  • Data Storage Management
  • Data Synchronization
  • Data Transformation
  • Data Visualization
  • Database Integration
  • Demographic Data Collection
  • Design Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Alerts
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Notifications
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Forms Management
  • Geolocation
  • Heatmap
  • Image Library
  • Instant Messaging
  • Interactive Content
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Location Tracking
  • Mailing List Management
  • Mobile Alerts
  • Mobile Integration
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Company
  • Multi-Country
  • Multi-Department / Project
  • Multi-Language
  • Multi-Location
  • Multiple Data Sources
  • Multiple User Accounts
  • Newsletter Management
  • Performance Reports
  • Permission Management
  • Pipeline Management
  • Pipeline Reports
  • Preview Functionality
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real Time Updates
  • Reporting & Statistics
  • Role Management
  • Role-Based Permissions
  • Rules-Based Workflow
  • SMS Integration
  • SMS Marketing Managment
  • Sales Reporting
  • Self Service Portal
  • Social Advertising
  • Social Media Integration
  • Social Network Marketing
  • Social Performance Management
  • Status Reporting
  • Subscription Management
  • Summary Reports
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Workflow Management
  • eCommerce Integration

Integrations

  • Total integrations307
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations6
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation