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ActiveCampaign vs Yotpo Comparison

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Overview

Category Leaders

Connected email marketing, marketing automation, CRM, and account management for businesses looking to connect and engage...

Category Leaders

Yotpo, the leading eCommerce marketing platform, helps thousands of brands accelerate direct-to-consumer growth. Our single-platform...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

15

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

ic-pricetag

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

2K

5

4

3

2

1

1.4K

494

86

25

19

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

4.6

331

5

4

3

2

1

224

81

18

4

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
91%
would recommend this app

Pros

The team is great with helping you troubleshoot any problems and my team loves how easy it is to use.
I really love and appreciate the ease of use. It's super easy to throw together an email, assign tags, create lists, etc.
I am so happy to have Active Campaign on board. It is just what I needed to help promote my online program.

Pros

Our personal rep has also been really great to work with. She does a wonderful job of informing us of new YotPo features and analyzing our content for areas of growth.
They offer quite a few features in the lower priced tiers and are relatively easy to use. Yotpo is a recognized name by many consumers as a trusted reviews platform, which is a great benefit.
I loved the ability to keep everything all in one place. It's super user friendly (although I'm still learning every day).

Cons

And that hurt our webinar registration for that week (which was a bummer) and we found out about this on the day of the webinar.
The major problem is the lack of ability to copy an email to more than the recipient. The lack of this feature is putting the continued use of this product in doubt.
I've a problem to pay for my upgrade plan due to an currency problem. The website automatically converts the price to my local currency.

Cons

Sometimes people provide personal information in their questions, and if we accidentally send these questions (and personal information) to other customers, we might get sued.
I hate when companies don't put their pricing out there in the open and make you contact them for it.
WAY too expensive and our reviews are disorganized and all over our website.
  • Vendor responds to reviews
  • Last review3 days ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features90
  • 2-Way Messaging
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Alerts/Notifications
  • Audience Targeting
  • Auto-Responders
  • Automated Responses
  • Bonus Management
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Commenting/Notes
  • Communication Management
  • Community Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Management
  • Conversion Tracking
  • Customer Database
  • Customer History
  • Customer Management
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Discussions/Forums
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Reminders
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • Filtering
  • For Customer Referrals
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Gamification
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Loyalty Cards
  • Loyalty Program
  • MMS
  • Mailing List Management
  • Marketing Automation
  • Mass Texting
  • Message Personalization
  • Mobile Access
  • Mobile Coupons
  • Mobile Keywords
  • Mobile Optimized Emails
  • Moderation
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Negative Feedback Management
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Publish Scheduling
  • ROI Tracking
  • Ratings/Reviews
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Review Generation
  • Review Request
  • Rewards Management
  • SEO Management
  • SMS Marketing
  • Sales Activity Management
  • Sales Pipeline Management
  • Sales Reports
  • Scheduled Messaging
  • Search/Filter
  • Segmentation
  • Sentiment Analysis
  • Shortcodes
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Social Sharing
  • Spam Blocker
  • Subscription Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Template Management
  • Text Analysis
  • Text-to-Win
  • Third Party Integrations
  • Trend Analysis
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking
  • Widgets
  • Workflow Management
  • eCommerce Management
  • Total features69
  • 2-Way Messaging
  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Alerts/Notifications
  • Audience Targeting
  • Auto-Responders
  • Automated Responses
  • Bonus Management
  • CAN SPAM Compliance
  • CRM
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Commenting/Notes
  • Communication Management
  • Community Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Management
  • Conversion Tracking
  • Customer Database
  • Customer History
  • Customer Management
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Discussions/Forums
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Reminders
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • Filtering
  • For Customer Referrals
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Gamification
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Loyalty Cards
  • Loyalty Program
  • MMS
  • Mailing List Management
  • Marketing Automation
  • Mass Texting
  • Message Personalization
  • Mobile Access
  • Mobile Coupons
  • Mobile Keywords
  • Mobile Optimized Emails
  • Moderation
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Negative Feedback Management
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Publish Scheduling
  • ROI Tracking
  • Ratings/Reviews
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Review Generation
  • Review Request
  • Rewards Management
  • SEO Management
  • SMS Marketing
  • Sales Activity Management
  • Sales Pipeline Management
  • Sales Reports
  • Scheduled Messaging
  • Search/Filter
  • Segmentation
  • Sentiment Analysis
  • Shortcodes
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Social Sharing
  • Spam Blocker
  • Subscription Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Template Management
  • Text Analysis
  • Text-to-Win
  • Third Party Integrations
  • Trend Analysis
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Visitor Tracking
  • Widgets
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations489
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations90
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier