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ActiveDEMAND vs FireDrum Email Marketing Comparison

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Overview

ActiveDEMAND is an online integrated marketing platform used by marketers and agencies to promote their products and services

FireDrum Email Marketing is a scalable, cloud-based platform for managing email marketing within businesses using tools such...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$15.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$5.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.2

(71)

5

4

3

2

1

32

28

9

1

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
92%
would recommend this app

5

4

3

2

1

128

59

20

2

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
92%
would recommend this app

Pros

We have been successful with both of those, and I have been particularly impressed with the quality and flexibility of ActiveDEMAND's support team.
I work in venture capital and use ActiveDemand for fund-raising purposes. I found it easy to use, customer service is excellent, and has all of the features that are important to me.
ActiveDEMAND is an incredibly flexible solution that can be used in a variety of applications. Their support is top notch and they will help you with anything.

Pros

FireDrum is a great marketing solution. We are able to communicate with our Homeowners with ease and when we need assistance, FireDrum's response time is very fast and helpful.
Their support staff are local, friendly and always helpful. The free service is great if you have a small list but I really enjoy the templates and unlimited spending on the paid plans.
Easy to use, and the support is helpful when you have any questions. Wordpress integration is also a nice feature.

Cons

It's so difficult to navigate. The user experience is very frustrating because we understand it can do a lot of powerful things, but figuring out how to make it work is difficult.
Additionally, there are a ton of meaningless data entries now gumming up the running history in my CRM so that it's near impossible for me to find my last meeting notes.
There is a bit of a learning curve and some features are a little difficult to understand. Sometimes there seems to be a bit of a disconnect with the PipeDrive web hook.

Cons

We do have sales reps, who are not and don't have a problem with the drag and drop. They used to charge per account and now charge per email address block.
I took over a business and they gave me some of the information but I lost all the databases and not sure how to send things.
It is not the software... it is the lack of customer service on the weekends.
  • Vendor responds to reviews
  • Last review5 months ago
  • Vendor responds to reviews
  • Last review4 months ago

Key features

  • Total features63
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Auto-Responders
  • Automated Scheduling
  • Automatic Lead Distribution
  • Automatic Notifications
  • Behavior Tracking
  • CRM Integration
  • Call Tracking
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat
  • Click Tracking
  • Client Management
  • Configurable Workflow
  • Contact Database
  • Contact History
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Accounts
  • Customer Database
  • Customer History
  • Customer Profiling
  • Customizable Branding
  • Customizable Reporting
  • Customizable Templates
  • Dashboard Creation
  • Data Filtering
  • Data Import/Export
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Forms Management
  • Goal Setting / Tracking
  • Graphical Workflow Editor
  • History Tracking
  • Image Editing
  • Keyword Tracking
  • Labeling
  • Landing Page Templates
  • Lead Distribution
  • Lead Scoring
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Preview Functionality
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reminders
  • Reporting & Statistics
  • Resource Management
  • Social Media Integration
  • Social Network Marketing
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms
  • Total features35
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Auto-Responders
  • Automated Scheduling
  • Automatic Lead Distribution
  • Automatic Notifications
  • Behavior Tracking
  • CRM Integration
  • Call Tracking
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Chat
  • Click Tracking
  • Client Management
  • Configurable Workflow
  • Contact Database
  • Contact History
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Accounts
  • Customer Database
  • Customer History
  • Customer Profiling
  • Customizable Branding
  • Customizable Reporting
  • Customizable Templates
  • Dashboard Creation
  • Data Filtering
  • Data Import/Export
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Forms Management
  • Goal Setting / Tracking
  • Graphical Workflow Editor
  • History Tracking
  • Image Editing
  • Keyword Tracking
  • Labeling
  • Landing Page Templates
  • Lead Distribution
  • Lead Scoring
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Preview Functionality
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reminders
  • Reporting & Statistics
  • Resource Management
  • Social Media Integration
  • Social Network Marketing
  • Third Party Integration
  • Unsubscribe Database
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Forms

Integrations

  • Total integrations95
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrations10
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

ActiveDEMAND vs. FireDrum Email Marketing

See how ActiveDEMAND and FireDrum Email Marketing stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.

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