Adestra Features

Adestra

Customer-driven email marketing platform

4.27/5 (11 reviews)

Adestra Feature Summary

  • Campaign launch calendar
  • Campaign management
  • Content previews
  • Custom templates
  • Data visualization
  • Email marketing
  • Geo tracking
  • Marketing automation
  • Modular email templates
  • Personalized customer journeys
  • Support for multiple brand accounts
  • Visual email editor

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Customizable Branding (237 other apps)
Customizable Templates (258 other apps)
Data Import/Export (210 other apps)
Drag & Drop Interface (237 other apps)
Email Marketing Management (176 other apps)
Engagement Analytics (229 other apps)
Monitoring (229 other apps)
Multi-Channel Marketing (206 other apps)
Real Time Analytics (207 other apps)
Reporting & Statistics (289 other apps)
Social Media Integration (285 other apps)
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Third Party Integration (278 other apps)

Competitor Feature Comparison

Adestra Feature Reviews

10 reviewers had the following to say about Adestra's features:

Kristupas Gelžinis

Strong email platform if you are using your own HTML

2018-12-10

It suits our needs quite well, we build all our emails ourselves so don't have to use the builder, you can also create your own drag and drop templates with some additional HTML which is a nice feature.

Pros

I like the conditional code you can use in your HTML to show content based on custom field values.

Cons

Interface can be a bit slow and clunky, it could be easier to jump around to key areas that you use most often.

Rating breakdown

Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
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Chirag Godhania

Top quality product and 1st class support

2018-10-16

Through the APB, as well as, our own bespoke integrations using the Adestra API we have enabled clients to realise targeted 1st person marketing, taking them through nurture programmes and enabling our clients to provide their customer with relevant marketing.

Pros

We find the integration into our CRM is seamless and that the data that we need out, is also easy to pull.

Cons

We feel that we would have the relevant channels to communicate any issues.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Deniz Arslan

A easy to use system with good features

2018-11-14

The reporting features and 'saved reports' option are also very beneficial as they save time and allow us to provide a wide range of statistics for clients.

Pros

-The ease of use -The speedy availability of staff to get help when needed -The helpfulness of staff -Quick responsive system -Great training -Responsive to clients' comments and feedback

Cons

Only thing I like the least would be that at times we are told we'd have to pay for a fix that should already be there.

Rating breakdown

Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Emily Redding

Adestra has helped us become an award-winning business!

2018-11-14

If you are looking to take your email marketing to the next level I would thoroughly recommend Adestra.

Pros

If they do not have a feature that meets your requirements you can be sure that they are partnered with someone who does!

Cons

As with any technology platform there are a few little niggles and quirks but once you have an understanding of the platform it is incredibly user-friendly.

Rating breakdown

Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Scott Quested

Adestra took us to the next level!

2018-10-16

Making the switch to Adestra has opened up so many new opportunities for us. It’s alowed us to grow our clients businesses as well as our own l.

Pros

Adestra gives us fine grain control over every aspect of our email marketing.

Cons

The UI was a little out dated when we first signed up - they’ve updated this now with a refreshing new approach.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Kate Hampshire

Good

2018-11-29

Pros

- Easy to edit templates - Can test how content will show up in different email services

Cons

- Features are limited - Not very good for emojis

Rating breakdown

Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Charlotte Chisholm

Adestra — Queen of E-mail Marketing Software

2018-11-29

I mostly feel confident that the chat assistants will always be able to solve my problem and help me always with a good and polite attitude.

Pros

I really like the templates and the ability to quickly put together a slick looking e-mail.

Cons

When I asked about the bolt-on feature 'automation' the chat assistants seemed quite reluctant to help and each time passed me onto the instructions which were quite daunting to me when I was brand new to the feature.

Rating breakdown

Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Donna Potter

Adestra Speaks Our Language!

2018-11-12

We are a small marketing agency and had previous bad experiences with email software companies who had baffled us with terminologies and always wanted to charge for everything.

Pros

Our clients are very happy with the detailed reporting that Adestra provides and their overall service has helped us grow our online communications cost-effectively.

Cons

N/A - Adestra ticks all the boxes for us.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Restaurants company, 1001-5000 employees)

Feature-Rich, could be more user-friendly

2019-03-17

This software is more self-serve, however, than other programs where a technical consultant would actually set up campaigns for you.

Pros

The ability to visually map out triggers or filters makes the ability to target a campaign to an exact audience terrific.

Cons

The filtering process at times seems cumbersome and the inability to mass-upload updates to profiles sometimes makes it hard to add important details about your users.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
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Liam Hartley-Wright

Adestra is a quality product

2018-10-16

Adestra have been brilliant to work with, always helpful and on hand.

Pros

Great functionality and customer support, both online and face-to-face

Cons

The platform terminology can be a little difficult to understand

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more