PUBLITRAC vs emfluence Comparison

Overview

PUBLITRAC is an on-demand web marketing automation suite that makes it easy to create, automate and measure your online...

The emfluence Marketing Platform is an email marketing, social media management, survey tool, landing page builder, website...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$500.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$700.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5.0

(3)

5

4

3

2

1

3

0

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support

4.7

(43)

5

4

3

2

1

33

9

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

Pros

Pros

Emfluence cares about what the users want and implement changes according to what the clients want. Customer service is amazing.
Overall, it is a great tool and as I gain more experience, my experience will continue to improve.
Ease of use, compatibility, and the team we work with has been outstanding. Anything we ask for is done in a timely manner.

Cons

Cons

The only con would be that I find it difficult to find what I'm looking for at times, but I would consider that more of a user error than a flaw in the system.
This may be because i use a template in Emfluence, but i've had trouble creating dividers in the template the way it was set up. Again, could simply be because of the template or user error.
I have no knowledge of html, so a few of the advanced features were a little difficult for me to master.
  • Vendor responds to reviews
  • Last reviewN/A
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features2
  • "What If" Scenarios
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Archiving & Retention
  • Assessment Management
  • Asset Management
  • Authentication
  • Auto-Responders
  • Automated Sales
  • Automated Scheduling
  • Automatic Notifications
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Collaboration Tools
  • Conditional Logic
  • Configurable Workflow
  • Contact Database
  • Contact History
  • Content Library
  • Content Management
  • Conversion Tracking
  • Custom Development
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Accounts
  • Customer Activity Reporting
  • Customer Database
  • Customer Profiling
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reporting
  • Customizable Templates
  • Data Connectors
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Profiling
  • Data Synchronization
  • Delivery Tracking
  • Demographic Data Collection
  • Design Management
  • Direct Mail Management
  • Document Automation
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Notifications
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Forms Management
  • Geolocation
  • Geotargeting
  • Image Editing
  • Image Library
  • Interactive Content
  • Knowledge Base Management
  • Landing Page Templates
  • Lead Assignment
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Loyalty Program
  • Mail Merge
  • Mobile Integration
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Data Sources
  • Multiple Projects
  • Multiple User Accounts
  • Order Confirmation
  • Order Management
  • Preview Functionality
  • Promotions Management
  • Pulse Surveys
  • Question Branching
  • RSS Feeds
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real Time Updates
  • Registration Management
  • Reporting & Statistics
  • Rich Text Editor
  • Role Management
  • Role-Based Permissions
  • SSL Security
  • Sales Orders
  • Sales Tracking
  • Scheduled Reporting
  • Search Functionality
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Subscription Management
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Third Party Integration
  • URL Customization
  • Unsubscribe Database
  • Usage Tracking
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Workflow Management
  • eCommerce Integration
  • eCommerce Management
  • Total features134
  • "What If" Scenarios
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Archiving & Retention
  • Assessment Management
  • Asset Management
  • Authentication
  • Auto-Responders
  • Automated Sales
  • Automated Scheduling
  • Automatic Notifications
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Collaboration Tools
  • Conditional Logic
  • Configurable Workflow
  • Contact Database
  • Contact History
  • Content Library
  • Content Management
  • Conversion Tracking
  • Custom Development
  • Custom Fields
  • Custom Forms
  • Custom Landing Pages
  • Customer Accounts
  • Customer Activity Reporting
  • Customer Database
  • Customer Profiling
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reporting
  • Customizable Templates
  • Data Connectors
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Mapping
  • Data Profiling
  • Data Synchronization
  • Delivery Tracking
  • Demographic Data Collection
  • Design Management
  • Direct Mail Management
  • Document Automation
  • Drag & Drop Interface
  • Drip Marketing
  • Email Distribution
  • Email Integration
  • Email Marketing Management
  • Email Notifications
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Forms Management
  • Geolocation
  • Geotargeting
  • Image Editing
  • Image Library
  • Interactive Content
  • Knowledge Base Management
  • Landing Page Templates
  • Lead Assignment
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Loyalty Program
  • Mail Merge
  • Mobile Integration
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Data Sources
  • Multiple Projects
  • Multiple User Accounts
  • Order Confirmation
  • Order Management
  • Preview Functionality
  • Promotions Management
  • Pulse Surveys
  • Question Branching
  • RSS Feeds
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real Time Updates
  • Registration Management
  • Reporting & Statistics
  • Rich Text Editor
  • Role Management
  • Role-Based Permissions
  • SSL Security
  • Sales Orders
  • Sales Tracking
  • Scheduled Reporting
  • Search Functionality
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Subscription Management
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Third Party Integration
  • URL Customization
  • Unsubscribe Database
  • Usage Tracking
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Workflow Management
  • eCommerce Integration
  • eCommerce Management

Integrations

  • Total integrations8
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations12
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation