PUBLITRAC vs Mixpanel Comparison

Overview

PUBLITRAC is an on-demand web marketing automation suite that makes it easy to create, automate and measure your online...

At Mixpanel, our mission is to increase the rate of innovation. Through our powerful analytics platform, companies can analyze...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$500.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$150.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5.0

(3)

5

4

3

2

1

3

0

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support

4.4

(76)

5

4

3

2

1

37

32

7

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

Pros

Pros

When working Mixpanel is fantastic. It can help companies see their acquisition, activation, retention, revenue and referral.
There are many features that are really cool and useful in this software. I really liked the functionality of these features.
Great tool to get the insights about the users and products. Customer support is really good.

Cons

Cons

Expensive and sometimes reports can have data missing. Could be user error though.
Pricing is seen as its one of the major limitations. Beginner's are expected to face problems in understanding the interface of this software.
It's not easy to use, but is very to implement and start to collect information. I miss some function to predict the user behaviour, because this we need to use another tool together.
  • Vendor responds to reviews
  • Last reviewN/A
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features2
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Automatic Notifications
  • Business Intelligence
  • Campaign Analysis
  • Campaign Management
  • Conversion Tracking
  • Customer Activity Reporting
  • Customer Database
  • Data Synchronization
  • Data Visualization
  • Drag & Drop Interface
  • Email Marketing Management
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Multi-Channel Marketing
  • Performance Reports
  • Personalized Profiles
  • Predictive Analytics
  • Prioritizing
  • Sales Tracking
  • Search Functionality
  • Third Party Integration
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Total features29
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Automatic Notifications
  • Business Intelligence
  • Campaign Analysis
  • Campaign Management
  • Conversion Tracking
  • Customer Activity Reporting
  • Customer Database
  • Data Synchronization
  • Data Visualization
  • Drag & Drop Interface
  • Email Marketing Management
  • Engagement Analytics
  • Event Tracking
  • Event Triggered Actions
  • Multi-Channel Marketing
  • Performance Reports
  • Personalized Profiles
  • Predictive Analytics
  • Prioritizing
  • Sales Tracking
  • Search Functionality
  • Third Party Integration
  • Visitor Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor

Integrations

  • Total integrations8
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations117
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

PUBLITRAC vs. Mixpanel

See how PUBLITRAC and Mixpanel stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.