ReferralCandy vs HubSpot Marketing Hub Comparison

Overview

Imagine your own customers helping you drive new sales! Customer referrals are the key to viral marketing and a thriving...

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation,...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$15.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$50.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

93

37

9

1

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

5

4

3

2

1

2,491

1,437

270

37

19

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

Pros

Great product, does the job well! and amazing support. We are excited to launch our site and to see if our referral program would bring in revenue.
Support is always so good, really easy with the online chat, i spoke to [SENSITIVE CONTENT HIDDEN] today and she resolved my issue and made some suggestions which were so helpful.
But [SENSITIVE CONTENT HIDDEN] did an amazing job in testing our integration. After this test was completed successfully, the trial period was renewed so we could benefit from a full free trial.

Pros

They have a very easy platform to navigate and great resources to help you create great emails. The email analytics are very simple and straightforward and provide great detailed information.
It's a great tool for email automation, building out landing pages, scheduling and monitoring social media posts, and maintaining a blog. On top of that they provide great customer service 24/7.
I couldn't believe i was already done when my forms uploaded to my site. I love the tutorials...they not only help me with the software but give me great marketing ideas as well.

Cons

The emails are a little clunky to edit and I had a little trouble finding the setting that controlled how frequently people received reminder emails, and a few clients got irritated by that.
A little confusing to use. Lots of things simple, but it's a bit overwhelming at first.
I have no major issues with the service or software.

Cons

The other downside is that the UX can be messy. Sometimes functions you've been using can be moved to another menu, which is very irritating.
M disappointed at the limited number of dashboards you can have with our plan. I am also disappointed at the # of templates we can have with our plan.
We've had connectivity issues with Instagram and Facebook. We were never able to get Instagram to connect properly, and while the Facebook connects, it will periodically disconnect with no warning.
  • Vendor responds to reviews
  • Last review5 days ago
  • Vendor responds to reviews
  • Last review6 days ago

Key features

  • Total features1
  • A/B Testing
  • API
  • Activity Dashboard
  • Automatic Notifications
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Communications Calendar
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Forms
  • Custom Landing Pages
  • Customer Segmentation
  • Customizable Templates
  • Data Profiling
  • Data Synchronization
  • Deadline Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Goal Setting / Tracking
  • Keyword Tracking
  • Landing Page Templates
  • Lead Assignment
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Promotions Management
  • Question Branching
  • ROI Analytics
  • Reporting & Statistics
  • Request Routing
  • Role Management
  • SEO Management
  • SSL Security
  • Social Advertising
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integration
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Website Management
  • Total features70
  • A/B Testing
  • API
  • Activity Dashboard
  • Automatic Notifications
  • CRM Integration
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Communications Calendar
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Repository
  • Conversion Rate Optimization
  • Conversion Tracking
  • Custom Forms
  • Custom Landing Pages
  • Customer Segmentation
  • Customizable Templates
  • Data Profiling
  • Data Synchronization
  • Deadline Management
  • Drag & Drop Interface
  • Drip Marketing
  • Email Integration
  • Email Marketing Management
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Goal Setting / Tracking
  • Keyword Tracking
  • Landing Page Templates
  • Lead Assignment
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Promotions Management
  • Question Branching
  • ROI Analytics
  • Reporting & Statistics
  • Request Routing
  • Role Management
  • SEO Management
  • SSL Security
  • Social Advertising
  • Social Media Integration
  • Social Media Metrics
  • Social Network Marketing
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third Party Integration
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Analytics
  • Web Forms
  • Web Traffic Reporting
  • Website Integration
  • Website Management

Integrations

  • Total integrations8
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations464
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

ReferralCandy vs. HubSpot Marketing Hub

See how ReferralCandy and HubSpot Marketing Hub stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.