AppsFlyer vs Octoboard for Agencies Comparison

Overview

AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign...

Octoboard is a cloud-based client reporting solution, which assists marketing agencies with managing processes for client...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
25.00/mo.month
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.1

(17)

5

4

3

2

1

3

12

2

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

5.0

(1)

5

4

3

2

1

1

0

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

Very good, wish they had better customer service.
Data visualization is certainly a plus in AppsFlyer. Once you're able to understand the difference across all the reports is easy to rapidly mine insights about traffic quality, deployment issues.
Pretty easy to use on daily basis, this app provides almost an unique capability to track your campaigns and converts for downloads.

Pros

Cons

Can't see actual revenues, only cohort revenues which is very confusing when looking for long term daily revenues. Can't download organic traffic reports at all which is a big flaw.
A bit expensive; however you can cut costs using it only when launching different campaigns or at regular intervals.

Cons

  • Vendor responds to reviews
  • Last review3 months ago
  • Vendor responds to reviews
  • Last reviewN/A

Key features

  • Total features24
  • A/B Testing
  • API
  • Access Control
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Analytics
  • Auditing
  • Benchmarking
  • Business Intelligence
  • Campaign Analysis
  • Campaign Management
  • Change Management
  • Channel Management
  • Client Management
  • Client Portal
  • Compliance Management
  • Conversion Tracking
  • Customer Experience Management
  • Customizable Branding
  • Customizable Reporting
  • Customizable Templates
  • Dashboard Creation
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Visualization
  • Document Storage
  • Email Marketing Management
  • Engagement Analytics
  • File Transfer
  • Fraud Detection
  • Monitoring
  • Multi-Campaign
  • Multiple Data Sources
  • Multiple User Accounts
  • Performance Management
  • Performance Metrics
  • Performance Reports
  • ROI Analytics
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Reporting
  • Reporting & Statistics
  • Revenue Management
  • Risk Assessment
  • Role-Based Permissions
  • Scheduled Reporting
  • Scheduling
  • Secure Data Storage
  • Social Media Integration
  • Social Media Metrics
  • Spend Analysis
  • Status Reporting
  • Task Scheduling
  • Template Management
  • Third Party Integration
  • User Management
  • Visual Analytics
  • Web Analytics
  • Web Traffic Reporting
  • Website Integration
  • Widgets
  • Total features49
  • A/B Testing
  • API
  • Access Control
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Analytics
  • Auditing
  • Benchmarking
  • Business Intelligence
  • Campaign Analysis
  • Campaign Management
  • Change Management
  • Channel Management
  • Client Management
  • Client Portal
  • Compliance Management
  • Conversion Tracking
  • Customer Experience Management
  • Customizable Branding
  • Customizable Reporting
  • Customizable Templates
  • Dashboard Creation
  • Data Filtering
  • Data Import
  • Data Import/Export
  • Data Visualization
  • Document Storage
  • Email Marketing Management
  • Engagement Analytics
  • File Transfer
  • Fraud Detection
  • Monitoring
  • Multi-Campaign
  • Multiple Data Sources
  • Multiple User Accounts
  • Performance Management
  • Performance Metrics
  • Performance Reports
  • ROI Analytics
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Reporting
  • Reporting & Statistics
  • Revenue Management
  • Risk Assessment
  • Role-Based Permissions
  • Scheduled Reporting
  • Scheduling
  • Secure Data Storage
  • Social Media Integration
  • Social Media Metrics
  • Spend Analysis
  • Status Reporting
  • Task Scheduling
  • Template Management
  • Third Party Integration
  • User Management
  • Visual Analytics
  • Web Analytics
  • Web Traffic Reporting
  • Website Integration
  • Widgets

Integrations

  • Total integrations19
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations28
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

AppsFlyer vs. Octoboard for Agencies

See how AppsFlyer and Octoboard for Agencies stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.