Apptus vs AdRoll Comparison

Overview

Apptus enables new sales opportunities, powers efficiency and increases customer lifetime value by collecting, processing...

AdRoll is a widely-used ad retargeting platform that is used by a number of brands to retarget users with ads across social...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$1.00
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

No reviews

5

4

3

2

1

0

0

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support

4.0

(59)

5

4

3

2

1

24

18

12

1

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
87%
would recommend this app

Pros

Pros

Assuming you're making your first foray into the world of remarketing, AdRoll is a great choice for companies who don't have the ability to develop their own creative.
Customer service is very responsive and the tool is very easy to use. We are already seeing great results only 3 months in.
The platform of Adroll is an ambitious investment recommended by companies that wish to generate an impact with their campaigns in a massified manner.

Cons

Cons

That limitation made most of my audiences ineffective and useless. So instead you are stuck targeting based on things like "engagement rate" and so forth.
I invested about 10k into this platform, and came to the conclusion it's a total loss. M trying to make the most of it, and I asked for a partial refund, but they wouldn't entertain that at all.
Perhaps my biggest gripes are that there is no in-app banner designer and the ad browser is slow and painful for me to try and navigate.
  • Vendor responds to reviews
  • Last reviewN/A
  • Vendor responds to reviews
  • Last review17 days ago

Key features

  • Total features1
  • API
  • Accounting Management
  • Activity Dashboard
  • Campaign Management
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Reporting
  • Ratings & Reviews
  • Real Time Data
  • Reporting & Statistics
  • Scheduled Reporting
  • Visitor Management
  • Total features11
  • API
  • Accounting Management
  • Activity Dashboard
  • Campaign Management
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Reporting
  • Ratings & Reviews
  • Real Time Data
  • Reporting & Statistics
  • Scheduled Reporting
  • Visitor Management

Integrations

  • Total integrations2
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations86
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Apptus vs. AdRoll

See how Apptus and AdRoll stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.