Aprimo Campaign vs CrossEngage Comparison

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Overview

Aprimo Campaign is a cloud-based, campaign management application designed for marketers & analysts with segmentation, contact...

CrossEngage is a real-time customer data platform (CDP) with cross-channel campaign management which integrates all available...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
/
No info available
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

4.0

(1)

5

4

3

2

1

0

1

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support

4.1

(10)

5

4

3

2

1

2

7

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
100%
would recommend this app

Pros

Pros

Great company, great people, great platform - and the speed of the real time segmentation is unbeatable.
Great experience, responsive, nice and helpful people.
Can handle a huge amount of date in an impressive speed.

Cons

Cons

Some convenience features when building more complex segments are missing for example building negative segments.
Lack of features/level of detail of features. Lack of proper documentation concerning the usage of those features.
It would be really handy to download the reports you get in every campaign Dashboard. Additionally this dashboard is a bit annoying to set the date every time.
  • Vendor responds to reviews
  • Last reviewN/A
  • Vendor responds to reviews
  • Last review2 years ago

Key features

  • Total features19
  • API
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Assignment Management
  • Behavior Tracking
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Client Management
  • Contact Management
  • Content Management
  • Customer Database
  • Data Connectors
  • Data Mapping
  • Design Management
  • Drip Marketing
  • Email Integration
  • Engagement Analytics
  • Feedback Collection
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Management
  • Personalized Profiles
  • Promotions Management
  • ROI Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Template Management
  • Third Party Integration
  • Visitor Tracking
  • Visual Analytics
  • Total features21
  • API
  • Activity Dashboard
  • Activity Management
  • Activity Tracking
  • Assignment Management
  • Behavior Tracking
  • Calendar Management
  • Campaign Analysis
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Client Management
  • Contact Management
  • Content Management
  • Customer Database
  • Data Connectors
  • Data Mapping
  • Design Management
  • Drip Marketing
  • Email Integration
  • Engagement Analytics
  • Feedback Collection
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Management
  • Personalized Profiles
  • Promotions Management
  • ROI Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Template Management
  • Third Party Integration
  • Visitor Tracking
  • Visual Analytics

Integrations

  • Total integrations1
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk
  • Total integrations14
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Zendesk

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation
  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

Aprimo Campaign vs. CrossEngage

See how Aprimo Campaign and CrossEngage stack up against each other by comparing features, pricing, ratings and reviews, integrations, screenshots and security. Compare real user opinions on the pros and cons to make more informed decisions.