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Attribution Insights Logo

Marketing attribution software

Attribution Insights Reviews (2025)

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9 reviews

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Sanchit S.

Marketing and Advertising, 1-10 employees

Used monthly for 6-12 months

Overall rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Head & shoulders above any related attribution product

Reviewed 5 years ago

Satisfying & fulfilling. The simplicity of the interface which has a complex AI-driven engine at the back which runs numerous models to provide you with actions you can take on your data. It is a rare combination is an attribution space that relies heavily on singular models that benefit specific companies. Windsor's models are neutral and look at real data to give real insights. Numerous cases on ROI and performance improvement are proven across categories and industries

Pros

Product's ability to do cross-channel & cross-device journey planning at a granular level. These insights provide real-time decision-making capabilities to optimize every element of your marketing investments online. Hugely important for ROI tracking, business value building & making your digital marketing work harder

Cons

Nothing specific as such. It has delivered client delight all times we have worked across brands

Vendor response

Thanks for your positive review!

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Sant Singh R.

Education Management, 51-200 employees

Used daily for 2+ years

Overall rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Thinking about attribution model? Think Windsor.ai!

Reviewed 5 years ago

Campaign monitoring and optimization is a very tedious task, especially when you don't have a platform like Windsor.ai. Windsor helped us to monitor the campaign performance at one platform and optimize it smartly. And as the end-result of the optimization is to achieve quality leads and reduce the CPL/CPA, we achieved it. Also, it helped us with the budget allocation and now we don't end up wasting the budget on non-performing channels.

Pros

Digital campaigns or paid media promotion are only successful if you smartly monitor / optimize your campaigns. I can happily say that we made it brilliantly with the aid of Windsor.ai Things that makes Windsor a great platform: 1. Flexibility to customize the dashboard as per our usage 2. Easy integration with other platforms 3. and wonderful support team

Cons

I can say that the dashboard has a slight chance of improvement as I honestly believe that a little improvement is always possible.

Vendor response

Thanks very much for your review!